How Ontraport vs. Beaver Builder vs. Instapage stack up against each other
Compare Instapage with Ontraport and Beaver Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Ontraport vs. Beaver Builder – The Ultimate Showdown
Choosing the right landing page builder can be as thrilling as assembling your ideal sports team, each with its unique strengths and flair. This article will break down the core attributes of Instapage, Ontraport, and Beaver Builder to help marketers make an informed decision. Whether you’re looking to streamline your conversions or create a stunning user experience, the right tool can make a world of difference. We're here to guide you through the exciting features, pricing, usability, and more. Buckle up; it’s going to be an informative ride where each contender gets a fair shot.
Meet the Competitors: A Brief Introduction
In the vibrant landscape of landing page builders, Instapage, Ontraport, and Beaver Builder stand as formidable contenders. Each platform has carved out a niche for itself, catering to different marketing needs, from lead generation to nurturing customer relationships. Instapage shines with its focus on empowering marketers through streamlined landing pages that foster brand trust and customer loyalty. Ontraport, known for its robust marketing automation features, seamlessly integrates CRM capabilities to enhance marketing efforts. Meanwhile, Beaver Builder delights users with its flexible page-building tools for WordPress, making it a go-to for those who want to customize their sites without any coding skills. Together, these platforms offer a rich mix of features tailored to varying marketing strategies.
Round One - Feature Showdown
Template Variety and User-friendliness
When it comes to landing page builders, the diversity and quality of templates play a crucial role in attracting users. Ontraport thrives in providing a plethora of templates designed specifically for marketing campaigns, which makes it user-friendly yet feature-rich. Meanwhile, Beaver Builder offers a diverse array of layouts and intuitive drag-and-drop functionality, catering to users of all experience levels. Instapage excels with its extensive library of high-converting templates that marketers can easily customize to align with their brand identity. The balance between usability and variety of templates is essential for marketers who aim to design effective landing pages without getting bogged down by complex tools.
Instapage: Your Partner in Success
Instapage stands out by offering unparalleled customization options and conversion optimization tools, effectively positioning itself as an ally in your marketing journey. With features like A/B testing and integrated analytics, marketers can track their success and make data-driven decisions to initiate potential improvements. Instapage empowers marketers to reduce costs and grow conversions effortlessly. The seamless integrations with various tools further enhance its capability, enabling users to create relevant landing page experiences that increase brand trust, customer loyalty, and conversion rates. Choosing Instapage means selecting a partner committed to transforming your marketing goals into a reality.
Round Two - Speed and Performance
Let’s dive into the essence of user experience - speed. Imagine entering your favorite coffee shop only to find a long line that tests your patience. Similarly, a slow-loading landing page can deter potential customers, affecting your conversion rates. The performance of a landing page builder is paramount; it must ensure that visitors don't bounce before they even experience your content. Each platform has its unique approach to loading times, so let’s break down how Instapage, Ontraport, and Beaver Builder measure up.
The Advantages of Instapage:
- Lightning-fast loading times to minimize bounce rates
- CDN support to enhance access speeds globally
- Automatic image optimization for better performance
- Continuous updates to keep the infrastructure robust
Advantages of Ontraport:
- Reliable uptime ensures consistent performance
- Strong integration with third-party services without lag
- User-friendly interface that loads rapidly
Advantages of Beaver Builder:
- Lightweight code that allows for swift loading
- Customization features that are optimized for speed
- Responsive design ensures mobile pages load quickly
- Efficient caching capabilities for sustained performance
In conclusion, while each platform has its merits, Instapage truly shines when it comes to speed and performance, helping marketers deliver seamless experiences that lead to higher conversion rates.
Round Three - Learning Curve and Usability
Entering the world of landing page creation shouldn’t feel daunting. Each of these platforms is designed with user experience in mind. Ontraport offers a robust dashboard that walks users through its features, making it an excellent tool for beginners while still catering to experienced marketers. Beaver Builder, with its straightforward drag-and-drop interface, makes customizing any page feel like a breeze. Instapage, too, takes pride in its intuitive design, ensuring that even those with minimal technical expertise can craft beautiful landing pages quickly. Regardless of your experience level, these tools provide the roadmap to mastery and higher productivity.
Round Four - Support Networks
Great customer support can transform a challenging situation into a smooth experience. Think of the support teams as dedicated sidekicks, always ready to spring into action when needed. Instapage offers extensive help via chat, email, and rich resources such as a knowledge base and tutorials, guiding users every step of the way. Ontraport combines chat and email support with an active community forum where users can learn from one another. Beaver Builder’s support team is known for being particularly responsive, with a helpful community that is rich in WordPress expertise. In this round, all platforms score high on customer support, creating a reassuring environment for users.
Round Five - Pricing and Plans Under the Microscope
When it comes to pricing, it’s essential to uncover what each platform offers in terms of value. Instapage may come with a slightly higher price tag but compensates with advanced features and analytics that drive conversions. Ontraport’s pricing structure involves a monthly fee that can be heavier depending on the features desired, which may appeal to those looking for integrated solutions. Beaver Builder usually garners attention thanks to its one-time payment option for basic features, making it a budget-friendly choice for many. Each option brings its strengths, and marketers should evaluate their priorities—whether they require a robust suite of features or a cost-effective solution.
Ultimately, while all three platforms have distinct advantages and are suitable for different needs, Instapage leads the charge when it comes to delivering an all-in-one solution for marketers. The best choice boils down to specific goals, desired features, and unique requirements. We encourage readers not to hesitate—consider taking Instapage for a test run with a free trial to experience its transformative capabilities firsthand.