Pricing Plans
What are more conversions worth to you?

What are more conversions worth to you?

Increase conversions & lower cost-per-click

Optimizing

Everything you need to start building and optimizing post-click landing pages for higher conversions.

$ 299

$ 199

Monthly pricing
help_outline
Save 33% if paid annualy
Annual pricing
Save 33% if paid annualy
  • check No Conversion Limits help_outline
    Unlike the competition, Instapage will never penalize you for getting conversions.
  • check #1 Landing Page Builder help_outline
    The cornerstone of what has made Instapage so successful since 2012.
  • check Instablocks® help_outline
    Quickly scale with page blocks that you can save and reuse.
  • check Thor Render Engine® help_outline
    Provides the fastest landing page load speeds in the industry.
  • check Postclick Score® help_outline
    The post click score measures your ad to experience relevancy. It’s the percentage of ads that send traffic to a unique post click landing page.
  • check AdMap® help_outline
    Visualize your ad campaigns and effortlessly connect ads to relevant post-click landing pages all in one place.
  • check Multi-Step Forms help_outline
    Easily collect additional information from your prospect by turning complex forms into multiple steps.
  • check Server-Side A/B Testing help_outline
    Unlike stand alone testing platforms like Optimizely, you can run split tests with no page load delay.
  • check Heatmaps help_outline
    The only landing page platform that lets you visualize visitor behavior.
  • check Conversion Analytics help_outline
    The only landing page platform with advanced conversion analytics dashboards.
  • check Dynamic Text Replacement help_outline
    Quickly improve PPC performance by matching copy to your visitor’s search.
  • check Zapier Integration help_outline
    Zapier gives you the ability to integrate Instapage with hundreds of other apps to automate your work.
  • check Salesforce Integration
  • check Marketo Integration
  • check HubSpot Integration
  • check SSL Encryption help_outline
    Instapage protects your landing page data by automatically creating an encrypted link between server and browser. All landing pages display a security padlock and HTTPS address, reassuring visitors that your data comes from a secure source.
  • check GDPR Compliance help_outline
    Instapage is a secure conversion platform that protects you and your customers’ personal data, right out of the box. The data you collect with Instapage is processed securely and in accordance with GDPR requirements.
  • check Google Single Sign-On (SSO) help_outline
    Sign up and log into Instapage easily, using the Google account associated with your company.
  • remove Converting SSO (Okta & OneLogin) help_outline
    Sign up and log into Instapage easily, using the leading Converting providers.
  • remove 1:1 Ad-to-Page Personalization help_outline
    Dynamically deliver relevant post-click landing page experiences to every audience to increase conversions.
  • remove Real-Time Visual Collaboration help_outline
    Speed up your team's landing page review, approval, and launch processes with on-page visual commenting.
  • remove Editable Global Blocks help_outline
    Edit a page block once and have your changes reflected on every page the block appears.
  • remove AMP Pages & Experiences help_outline
    Build mobile pages that load instantaneously, create a better browsing experience, and drive more conversions with Google AMP-powered landing pages.
  • remove Direct Lead-Bypass help_outline
    Bypass Instapage servers and send leads directly into your CRM or marketing automation platforms. Visitor data will never be collected or stored by Instapage.
  • remove Audit Logs help_outline
    Troubleshoot issues and manage account security by tracking account history.
  • remove Guaranteed Uptime-Converting SLA help_outline
    We guarantee your landing page experiences will be available 99.9% of the time.
  • remove Ad Spend Conversion Attribution help_outline
    Instapage is the only platform that shows the cost of conversion by each split test variant and personalized experience.
  • remove Page Migration Services help_outline
    Easily scale out your marketing campaigns and get started quickly. The Instapage Launch Team can help rebuild your current landing pages in Instapage using the flexible design features in the builder.
  • remove Dedicated Launch Specialist help_outline
    Launch Specialists are all about helping you see value quickly. Your Specialist will guide you through setup and early training sessions.
  • remove Customer Success Manager help_outline
    Success Managers are a dedicated touchpoint for strategy and insight. Your Manager will give you 1-on-1 advice, guide you through advanced training, and ensure you have VIP access to new features.
  • remove Custom Feature Implementation
START 14-Day TRIAL

Converting

The complete platform for increasing conversion, lowering CPC & boosting ROAS.

Custom

Unique based on your needs
  • check No Conversion Limits help_outline
    Unlike the competition, Instapage will never penalize you for getting conversions.
  • check #1 Landing Page Builder help_outline
    The cornerstone of what has made Instapage so successful since 2012.
  • check Instablocks® help_outline
    Quickly scale with page blocks that you can save and reuse.
  • check Thor Render Engine® help_outline
    Provides the fastest landing page load speeds in the industry.
  • check Postclick Score® help_outline
    The post click score measures your ad to experience relevancy. It’s the percentage of ads that send traffic to a unique post click landing page.
  • check AdMap® help_outline
    Visualize your ad campaigns and effortlessly connect ads to relevant post-click landing pages all in one place.
  • check Multi-Step Forms help_outline
    Easily collect additional information from your prospect by turning complex forms into multiple steps.
  • check Server-Side A/B Testing help_outline
    Unlike stand alone testing platforms like Optimizely, you can run split tests with no page load delay.
  • check Heatmaps help_outline
    The only landing page platform that lets you visualize visitor behavior.
  • check Conversion Analytics help_outline
    The only landing page platform with advanced conversion analytics dashboards.
  • check Dynamic Text Replacement help_outline
    Quickly improve PPC performance by matching copy to your visitor’s search.
  • check Zapier Integration help_outline
    Zapier gives you the ability to integrate Instapage with hundreds of other apps to automate your work.
  • check Salesforce Integration
  • check Marketo Integration
  • check HubSpot Integration
  • check SSL Encryption help_outline
    Instapage protects your landing page data by automatically creating an encrypted link between server and browser. All landing pages display a security padlock and HTTPS address, reassuring visitors that your data comes from a secure source.
  • check GDPR Compliance help_outline
    Instapage is a secure conversion platform that protects you and your customers’ personal data, right out of the box. The data you collect with Instapage is processed securely and in accordance with GDPR requirements.
  • check Google Single Sign-On (SSO) help_outline
    Sign up and log into Instapage easily, using the Google account associated with your company.
  • check Converting SSO (Okta & OneLogin) help_outline
    Sign up and log into Instapage easily, using the leading Converting providers.
  • check 1:1 Ad-to-Page Personalization help_outline
    Dynamically deliver relevant post-click landing page experiences to every audience to increase conversions.
  • check Real-Time Visual Collaboration help_outline
    Speed up your team's landing page review, approval, and launch processes with on-page visual commenting.
  • check Editable Global Blocks help_outline
    Edit a page block once and have your changes reflected on every page the block appears.
  • check AMP Pages & Experiences help_outline
    Build mobile pages that load instantaneously, create a better browsing experience, and drive more conversions with Google AMP-powered landing pages.
  • check Direct Lead-Bypass help_outline
    Bypass Instapage servers and send leads directly into your CRM or marketing automation platforms. Visitor data will never be collected or stored by Instapage.
  • check Audit Logs help_outline
    Troubleshoot issues and manage account security by tracking account history.
  • check Guaranteed Uptime-Converting SLA help_outline
    We guarantee your landing page experiences will be available 99.9% of the time.
  • check Ad Spend Conversion Attribution help_outline
    Instapage is the only platform that shows the cost of conversion by each split test variant and personalized experience.
  • check Page Migration Services help_outline
    Easily scale out your marketing campaigns and get started quickly. The Instapage Launch Team can help rebuild your current landing pages in Instapage using the flexible design features in the builder.
  • check Dedicated Launch Specialist help_outline
    Launch Specialists are all about helping you see value quickly. Your Specialist will guide you through setup and early training sessions.
  • check Customer Success Manager help_outline
    Success Managers are a dedicated touchpoint for strategy and insight. Your Manager will give you 1-on-1 advice, guide you through advanced training, and ensure you have VIP access to new features.
  • check Custom Feature Implementation
GET A DEMO
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START 14-Day TRIAL GET A DEMO

For more plan flexibility, contact us

The Optimizing plan includes unlimited conversions, 30k unique visitors per month, 30 published landing page experiences, 5 workspaces, and 5 team members.

GET A DEMO

Want us to manage your landing pages?

Postclick, our fully managed service, leverages conversion expertise, proprietary data, and our most powerful technology to personalize unique post-click landing pages at scale for you.

show me postclick
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The largest integration ecosystem

Instapage is the cornerstone conversion platform that sits in between your advertising and core marketing/ecommerce/sales solutions.

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"Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!"

Tamar Friedland

Sr. Director of Global Paid Marketing

“As we continue to better understand our customers, Instapage allows us to A/B test and optimize to uncover the best landing page and conversion funnel experience. As a result, we can create a continuous personalized experience that drives efficient acquisition costs at scale.”

Alli Hobbs

Digital Marketing Manager

"Instapage and PPC advertising go hand-in-hand. Not only has Instapage been the driving force behind our ability to scale our landing page design process, but their advanced features allow us to iterate rapidly with a very small team."

Jon Bishop

Director of Growth

Ready to turn more ad clicks into conversions?

START TRIAL GET A DEMO
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