Landing Pages & Advertising Personalization Blog
  • 10 Microsoft Landing Pages to Inspire Your Next Design That Persuade Prospects to Take Action

  • Behind the Landing Page: User Experience Principles That Boost Conversions

  • How Anchor Tags Improve the Landing Page User Experience

Landing Page Examples

10 Microsoft Landing Pages to Inspire Your Next Design That Persuade Prospects…

Microsoft is one of the biggest technology brands on the planet, with over 400 million devices running its Windows 10…

Conversion Optimization

Behind the Landing Page: User Experience Principles That Boost Conversions

Yesterday a marketing campaign almost broke my mouse. How? By frustrating me to the point I nearly hurled it across the…

Conversion Optimization

How Anchor Tags Improve the Landing Page User Experience

What happens when you drop an anchor into the water? The anchor holds the boat in place, right? You still have the freedom…

Instapage Updates

Read It Right Here: The Only Google AdWords Guide You’ll Ever Need

When you finish creating a professional landing page, the next logical step is to promote it. Get it in front of the right…

Conversion Optimization

How Landing Pages Are Powering Hillary Clinton’s Onward Together Movement

In a way, most marketing campaigns have it easy: Their goal is to compel people to click. “Buy,”…

Conversion Optimization

How to Design a Professional Landing Page with the Right Components

It’s Friday night and you finally have the chance to relax and prop your feet up on the couch. You grab the remote…

Marketing Agency Tips

Start Off on the Right Foot with These 7 Client Onboarding Best Practices

After countless emails, phone calls, and meetings, you’ve landed your new client. The contract is signed, and…

Conversion Optimization

Why Landing Page Social Proof Sells & How to Use It Effectively

According to a report from Nielsen, 70% of people will trust a review from someone they’ve never even met. Consumers…

A/B Split Testing

What is A/A Testing, and Why Should Marketers Care?

Have you been through this scenario? You set up an A/B test to discover whether your new button and headline combination…

Landing Page Examples

Drive a Lift in Your Conversions with These 5 Lyft Landing Page Examples

A recent survey conducted by Zogby Analytics found that respondents born between 1982 and 2004 regularly use the…