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The original conversion intelligence blog

The original conversion intelligence blog

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Will the iOS 15 Update Hurt My Advertising Business?
Advertising

Will the iOS 15 Update Hurt My Advertising Business?

In recent years, data privacy has been a dominant topic in the technology industry. Companies like Google, Facebook, and…

5 Tools for Fixing Landing Page Load Speed Problems
Conversion Optimization

5 Tools for Fixing Landing Page Load Speed Problems

Slow loading pages can kill your conversions. Your landing page copy could be stellar, your headline impactful, and your…

How to Use 2021’s Hottest Design Trends on Your Landing Pages
Conversion Optimization

How to Use 2021’s Hottest Design Trends on Your Landing Pages

You only get one chance to make a first impression—if you fail to make a good one, it sets a bad tone for the entire…

5 Ways to Significantly Increase Your Return on Ad Spend (ROAS)
Conversion Optimization

5 Ways to Significantly Increase Your Return on Ad Spend (ROAS)

As an advertiser, you want to achieve growth while spending your advertising dollars as efficiently as possible. Whether…

8 Examples of Effective DTC Advertising
Advertising

8 Examples of Effective DTC Advertising

Effective direct-to-consumer advertising caters to the customer’s journey. The experience should support a continuous…

5 Facebook Advertising Best Practices to Follow in 2021
Conversion Optimization

5 Facebook Advertising Best Practices to Follow in 2021

Every year brings new advertising opportunities—advertising trends, technology, and tactics are never stationary. To…

7 Ways to Optimize Facebook Ads and Boost Conversions
Conversion Optimization

7 Ways to Optimize Facebook Ads and Boost Conversions

We’ve all seen the stats that show just how popular Facebook is. During the fourth quarter of last year, Facebook…

Will the iOS 14.5 Update Hurt My Advertising Business?
Advertising

Will the iOS 14.5 Update Hurt My Advertising Business?

Due to growing privacy concerns among consumers, Apple has taken a hard-line approach in its most recent 14.5 update. Now,…

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