It’s Official: AMP Landing Pages Now Available in Instapage
Back in February we announced our partnership with Google to develop Accelerated Mobile Pages (AMP) functionality in the …
by Brandon Weaver
What is Post-Click Optimization and How to Use it to Maximize Conversions
Digital advertisers continue to suffer massive losses every year — about 97% of marketing budgets go to waste because …
by Tyson Quick
Snapchat Ads: The Comprehensive Guide with Ad Specs, Targeting, Examples …
Snapchat has been a game changer for social engagement since its inception. However, when it launched, other social …
by Stephanie Mialki
Best Practices for Email Subject Line Emojis to Maximize Campaign Results
Emoji usage has multiplied over the past several years, leading to the use of email subject line emojis. The first emojis …
LinkedIn Ads vs. Facebook Ads: Which Platform Should You Use?
Many digital marketers find themselves wondering which is better for their business: LinkedIn Ads vs. Facebook Ads. You …
Elite SEM Q&A: Getting More Out of Google and Facebook Ads in 2019
When you’re an agency that manages clients’ digital advertising campaigns, you have a lot of responsibility …
by Ginny Tonkin
Your Pinterest Promoted Pins Guide: Best Practices, Examples, Specs & More
Suppose you were able to combine the best of both search and social media advertising. Or, could show your ads to users …
Matching Online Experiences for Customers: Why Is the Post-Click Stage Stuck?
More and more, customers today expect highly personalized shopping experiences. According to one survey by Evergage, 88% of …
by Ted Vrountas
The Marketing Team Collaboration Infographic for Marketers Everywhere
It is no secret that work teams are more global than ever. With many stakeholders in multiple time zones, team …
How to Use Content Personalization with All Digital Marketing Campaigns
Not all of your website visitors are there for the same reason. Some might be return visitors ready to buy your product, …
Instapage With Advanced Google Analytics Variation Tracking Now Available
As experienced marketers like you know, A/B testing is the most proven method to determine which landing page variation …
by Fahad Muhammad
Overcoming Objections That Agencies Face: 10 Ways to Close More Deals
B2B sales are tough in any industry. But as an agency in the U.S., you’re going up against more than 13,000 different …
by Cody Slingerland