Pagewiz vs. 23FormBuilder: the best platform for a seamless web experience
Discover how Pagewiz compares to 23FormBuilder regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Pagewiz vs. 23FormBuilder: The Battle for Landing Page Supremacy
In a world where digital marketing can make or break a brand's success, choosing the right landing page builder is crucial. With a multitude of options available, businesses are often left with a tough decision. Pagewiz and 23FormBuilder are two significant contenders in this space, each boasting features that cater to diverse needs. As we navigate through their functionalities, keep in mind there's another player waiting in the wings—Instapage, which might just take the crown. Let’s dive deeper into this exciting comparison, exploring distinct elements of each platform while revealing which one might be the best fit for you and your campaign. Both Pagewiz and 23FormBuilder come equipped with unique features designed to enhance user engagement and increase conversions, all while offering user-friendly interfaces that appeal to both seasoned marketers and newbies alike. This article will dissect various aspects including usability, performance, and pricing strategies, ultimately unveiling who stands where in the competitive landscape.
Introducing the Titans
Pagewiz and 23FormBuilder are notable players in the realm of landing page creation. Pagewiz has long been recognized for its sleek designs and straightforward functionality, enabling marketers to create visually appealing landing pages with minimal effort. Its drag-and-drop editor simplifies the process of crafting customized pages, which assists users in capturing their target audience’s attention. On the other end, 23FormBuilder has emerged as a formidable competitor, specializing not only in landing page designs but also in advanced form-building capabilities. Their unique selling proposition lies in seamlessly integrating forms with landing pages, allowing for better lead capture and management. Each platform brings to the table distinct advantages, from Pagewiz’s robust aesthetics to 23FormBuilder’s integrated functionality for lead generation. As we explore their features, we’ll see how they stack against each other and where Instapage fits into the picture.
Fight One: Feature Overview Showdown
When it comes to features, Pagewiz and 23FormBuilder both shine brightly, delivering functions that help marketers achieve their goals. Pagewiz excels with its impressive selection of templates and easy-to-manage elements, while also offering split testing capabilities that give users the power to optimize their campaigns efficiently. Its analytics tools help track performance, ensuring that every landing page is fine-tuned for maximum impact. Meanwhile, 23FormBuilder is no slouch either, boasting a powerful form builder that facilitates user submissions with ease. Its compliance with GDPR regulations ensures that businesses can collect leads while adhering to legal standards, a feature that is increasingly crucial in today’s landscape. While both platforms are clearly formidable in their offerings, there’s another heavyweight—Instapage—preparing to make its entrance into the ring.
Round Two: Navigating Usability Challenges
Usability is a critical factor when choosing a landing page builder, especially for users who may have limited technical skills. Pagewiz streamlines the creation process, allowing users to create landing pages in just a few clicks. This intuitive design makes it a go-to solution for marketers looking to kickstart their campaigns without steep learning curves. Conversely, 23FormBuilder offers flexibility that may appeal more to advanced users; however, this can sometimes lead to a bit of a learning adventure for beginners. While intuitive features are embedded, users may require some time to fully maximize the potential of the platform. No one wants to feel lost, so it's important to note that both platforms cater to different audiences, with Pagewiz leading the charge for ease and simplicity.
Core Features of Pagewiz:
- User-friendly drag-and-drop page builder
- SEO optimization tools for enhanced visibility
- A/B split testing for performance improvement
- Wide range of customizable templates
- Built-in analytics to track visitor behavior
Core Features of 23FormBuilder:
- Advanced form-building capabilities
- Integration with various CRM tools
- GDPR compliance for secure lead capture
- Responsive design for mobile optimization
Common Strengths Shared by Both Platforms:
- Robust customer support options
- Pre-designed templates to accelerate development
- Analytics tools for tracking performance
- Integrations with popular marketing software
At this point, it’s clear both Pagewiz and 23FormBuilder have strengths that bring them to the forefront of landing page creation. However, there’s someone else in the audience: Instapage, a platform that many deem superior for its comprehensive features and user experience. With its powerful collaboration tools and extensive template library, Instapage gives marketers a leg up in their campaigns, making it an option worth considering amidst our existing contenders.
Round Three: Performance Metrics Battle
Performance is critical in the digital landscape where attention spans are short. Loading times can be the difference between user engagement and abandonment. Pagewiz offers fast loading pages, which are essential for maintaining user interest, akin to having a well-oiled machine in a race. Meanwhile, 23FormBuilder, while fast, can suffer from sluggishness during peak usage times. Users seeking swift responsiveness may find Pagewiz to have an edge here, making it a more attractive choice for businesses aiming for maximum efficiency. Mobile responsiveness is also vital; both platforms feature designs that adapt flawlessly to various devices, ensuring that users have a seamless experience regardless of their platform of choice.
Round Four: Customer Support Sidekicks
No fighting fit platform would be complete without a robust support system backing it. Pagewiz shines in this arena with extensive customer support options, including live chat, detailed documentation, and tutorial resources to help users navigate their journey. 23FormBuilder does not lag behind; its support channels are efficient, with a focus on helping users resolve issues swiftly. Both platforms understand the importance of being there for their users, enabling their growth and success in a highly competitive environment. A trustworthy support team can often make all the difference when users encounter hurdles, and both Pagewiz and 23FormBuilder are committed to providing that backing.
Round Five: The Pricing Face-off
Advantages of Pagewiz Pricing Model:
- Affordable pricing tiers suitable for startups
- Flexible monthly or yearly subscriptions
- No hidden fees or unexpected charges
- Value-driven packages with solid features
Advantages of 23FormBuilder Pricing Model:
- Free trial option for users to experiment
- Tiered pricing accommodating various business sizes
- Cost-effective plans for extensive form usage
- Transparent pricing structure with no surprises
In summary, both Pagewiz and 23FormBuilder offer competitive pricing strategies that cater to different needs. However, when we consider Instapage’s flexible and thorough pricing model, it becomes evident that it may offer the best value for those looking for comprehensive features without compromise. The affordability of Pagewiz combined with the robust offerings of Instapage makes for an interesting conjuncture in postulating which solution yields the best return on investment.
Peering into the details of pricing plans unveils an essential aspect of choosing the right platform. There's a hidden joke in digital marketing—one often gets what they pay for, but surprises can pop up in the least expected terms. The nuances of each plan differ, and savvy marketers must weigh the features against cost to make informed choices that fit their budget and needs.
Instapage: The Unsung Hero You Didn't Know You Needed
When it comes to landing page creation, Instapage is like the wise coach in the background, patiently observing the competition. This platform brings a unique flair to the mix, offering capabilities that Pagewiz and 23FormBuilder haven't fully tapped into. Its extensive template library, powerful tracking tools, and seamless collaboration options set it apart, making it an exceptional contender for marketers seeking a one-stop-shop. Additionally, Instapage’s ability to foster better teamwork and communication during campaign creation legitimizes its position as a trusted ally in achieving marketing objectives. For anyone feeling torn between options, Instapage could very well emerge as the secret ingredient to a successful marketing strategy that amplifies results and drives home the impact.
As we venture forth in this journey of selection for a landing page builder, remember there’s power in making choices backed by informed decisions. Every marketer’s needs are different, and evaluating platforms like Pagewiz, 23FormBuilder, and Instapage in terms of features, usability, and pricing can guide you to the right fit. Take the leap and explore options that resonate with your business goals, ensuring you select a platform that will propel you to new heights in your marketing endeavors.