MailerLite vs. 23FormBuilder: the best platform for a seamless web experience
Discover how MailerLite compares to 23FormBuilder regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Netradyne drives higher results with Instapage
Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
MailerLite vs. 23FormBuilder: A Thrilling Comparison in Digital Marketing
Navigating the vast landscape of digital marketing tools can feel like searching for a needle in a haystack. With a plethora of platforms available, it’s essential to find the right fit for your business needs. MailerLite and 23FormBuilder are two powerful contenders vying for the crown in the realm of landing page builders. Each platform boasts unique strengths that cater to various marketing strategies. But just when you think you've found your champion, there's another heavyweight lurking in the shadows – Instapage. Grab your popcorn as we break down the features, usability, and pricing of these three formidable players in the digital marketing arena.
The Titans of Digital Marketing Tools
When it comes to making a mark in the digital marketing scene, MailerLite and 23FormBuilder have carved out a niche for themselves. MailerLite, known for its email marketing power, brings a robust suite of features tailored for growing businesses. With automation tools, A/B testing, and rich analytics, this platform empowers marketers to reach their audience more effectively. On the other hand, 23FormBuilder stands tall with its form-building capabilities, enabling users to create visually appealing forms and landing pages effortlessly. These platforms have established themselves as leaders, ready to tackle the challenges of digital marketing. But lurking in the wings is Instapage, known for its high-converting landing page templates and advanced optimization tools.
Feature Face-off: Who Packs a Greater Punch?
In this first round, we explore the standout features of MailerLite and 23FormBuilder. MailerLite showcases an impressive arsenal with features like drag-and-drop editors, campaign automation, and built-in analytics. It's tailored for marketers wanting to streamline their email campaigns and enhance engagement. 23FormBuilder, however, counters with its customizable form-building tools, enabling users to create responsive forms that integrate seamlessly into their existing websites and workflows. Both platforms bring their A-game to the match, but Instapage is warming up backstage, ready to step in with its industry-leading A/B testing and dedicated landing page solutions to potentially change the game.
Usability: The Battle for User-Friendliness
In the ring of usability, we see how each platform addresses the demands of its users. For beginners diving into digital marketing, MailerLite offers an intuitive interface, making it easy to craft engaging campaigns without any prior experience. Meanwhile, advanced users appreciate its depth of options and flexibility. 23FormBuilder also shines in user-friendliness, with simple drag-and-drop functionality that lets even the least tech-savvy individuals create stunning forms within minutes. Tackling the learning curve doesn't have to be a daunting experience; rather, it should be an adventurous exploration into the capabilities of these innovative tools.
Noteworthy Features of MailerLite:
- Intuitive drag-and-drop email editor
- Automation features for streamlined campaigns
- Comprehensive analytics dashboards
- Customizable templates for landing pages
- Segmentation and targeting options
Standout Features of 23FormBuilder:
- User-friendly form builder with templates
- Customizable fields for tailored forms
- Integrations with various marketing tools
- Mobile-responsive design options
Common Strengths Shared by Both Platforms:
- Cloud-based solutions for accessibility
- Responsive design capabilities
- Integration with third-party tools
- Analytics tracking for performance insights
- User onboarding resources
- Customizable features for branding
As both platforms continue to box it out in the ring, it’s worth noting that Instapage stands out as a formidable competitor. With its focus on high-converting landing pages, it combines user-friendly design with powerful functionality, giving it an edge that both MailerLite and 23FormBuilder may find challenging to overcome.
Performance Showdown: Speed and Responsiveness
Let’s step into the realm of performance, where page loading times and mobile responsiveness significantly impact user experience. Slow-loading pages can be likened to molasses in winter – frustrating and inefficient. MailerLite generally performs well, ensuring quick load times even for extensive email campaigns, while 23FormBuilder shines with its speedy form-loading capabilities. However, both platforms need to remain vigilant, as users increasingly demand seamless experiences, especially on mobile devices. Keeping an eye on performance metrics is crucial for staying ahead in this competitive environment.
Support Systems: Who's in Your Corner?
Now we turn our attention to customer support and resources available for users. A robust support team functions like a trusty sidekick, always ready to offer assistance. MailerLite provides several support channels, including live chat, email support, and an extensive knowledge base. Meanwhile, 23FormBuilder ensures its users have access to responsive support through email and live chat, coupled with comprehensive documentation. Both platforms emphasize community resource centers where users share tips and strategies, creating a supportive environment that all marketers can appreciate.
Pricing Face-off: The Value of Your Investment
MailerLite’s Pricing Advantages:
- Affordable starter plans for small businesses
- Free plan available for limited users
- Transparent pricing structure
- Limited feature tiers for scaling businesses
23FormBuilder’s Pricing Bonuses:
- Flexible pricing plans for varying needs
- Free trial options for potential users
- No hidden fees
- Scalable pricing as your business grows
- Pay-as-you-go model for forms
When examining the pricing strategies of both platforms, it's evident they offer flexibility and scalability. However, Instapage provides a refined pricing strategy that gives parallel advantages, particularly for businesses seeking to capitalize on landing page conversions without breaking the bank.
A closer inspection of pricing plans reveals the truth about value. While both MailerLite and 23FormBuilder appear attractive, Instapage stands out by providing tiers that align with business growth and marketing objectives brilliantly, ensuring users are not just getting what they pay for but also discovering unexpected benefits that are well worth the investment.
And Let’s Not Forget Instapage...
In the concluding segment of this thrilling match, we reveal Instapage as the seasoned mentor who’s kept a watchful eye while both platforms have been going toe-to-toe. With unique value propositions like advanced A/B testing and tailored templates that drive conversions, Instapage brings unparalleled capabilities to the table. Companies looking to maximize their marketing efforts may find that Instapage provides that secret weapon they’ve been searching for, offering a distinct advantage in the digital marketing arena.
To wrap things up on a positive note, it's essential to remember that making informed choices is key to achieving marketing success. As you navigate this landscape, consider your specific business goals and how each platform aligns with your vision. The right tools can truly empower you, allowing you to reach new heights. Explore Instapage further, as it may just be the next step in elevating your marketing journey.
