How Strikingly vs. Campaign Monitor vs. Instapage stack up against each other
Compare Instapage with Strikingly and Campaign Monitor to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Instapage helps Evolve boost conversion rates across Facebook
The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Strikingly vs. Campaign Monitor – The Ultimate Showdown
Choosing the right landing page builder can feel a bit like assembling your dream team of superheroes. Each tool has its unique powers, designed to tackle the various challenges faced by marketers today. Whether you are seeking to boost conversions, reduce costs, or create the perfect user experience, the choice of platform will dictate your success. In this article, we will dive deep into an engaging comparison of Instapage, Strikingly, and Campaign Monitor. Join us as we explore what sets these tools apart and how Instapage, in particular, stands out as a powerhouse capable of delivering relevant landing page experiences, enhancing brand trust, and driving customer loyalty while maximizing conversion rates. With an eye on supporting you in making informed decisions, let’s jump into the details and see who comes out on top.
Meet the Challengers in the Arena
In the left corner, we have Instapage, known for its robust features and focus on landing page optimization, helping marketers achieve impressive conversion rates. Next, Strikingly enters the ring with its user-friendly approach, appealing primarily to those new to website creation. Finally, we have Campaign Monitor, tailored for email marketing but also offering landing page capabilities that are worth exploring. Each platform claims supremacy in their realms, proving that competition can drive innovation and results. By understanding what each contender brings to the table, marketers can make the most informed decision about which platform aligns best with their goals and vision.
Round One – Feature Showdown: Who Offers What?
Examining Template Diversity and User Experience
When it comes to building landing pages, variety and ease play pivotal roles in user engagement. Starting with Strikingly, the platform offers a selection of templates designed for simplicity, making it easy for users to launch their website quickly. However, the lack of extensive customization options might feel restrictive to some. On the other hand, Campaign Monitor provides a rich library of templates that cater to different industries yet may not be as flexible for standalone landing pages compared to dedicated tools. Meanwhile, Instapage excels, delivering a vast array of customizable templates that allow users to create tailored landing experiences. Not only does Instapage stand out for its drag-and-drop functionality, making the design process intuitive, but it also provides A/B testing features to optimize performance further. With a perfect blend of variety and usability, it's clear that Instapage offers an all-encompassing solution for marketers looking to make their mark.
Instapage: Your Partner in Customization and Optimization
When you think of Instapage, think of a robust partner designed to empower marketers. With unmatched customization capabilities, users can create every detail of their landing pages to align with specific brand messaging and customer expectations. Instapage extends beyond just beautiful design; it focuses on conversion optimization, providing features such as dynamic text replacement and in-depth analytics, which automate and enhance the user journey. This commitment to facilitating meaningful user experiences ensures enhanced brand trust and customer loyalty, leading to increased conversion rates. Instapage isn't just a tool; it’s a strategic partner, dedicated to driving a marketer's success by simplifying the creation of high-impact landing pages.
Round Two – Speed and Performance: Who's the Fastest?
In the fast-paced world of digital marketing, speed is no longer an optional feature but a necessity. Imagine standing in line for coffee, and just as you think you're next to be served, the barista goes on a break. Frustrating, right? Slow-loading pages can lead to visitor drop-off just like that. Therefore, assessing how well these platforms perform under pressure is essential. Let's examine how each tool stacks up in terms of speed and optimizing performance for an ideal user experience.
Advantages of Instapage:
- Offers optimized loading times for quicker user engagement
- Provides built-in performance metrics to identify slow elements
- A/B testing capabilities help to refine pages without compromising speed
- Integrates seamlessly with various marketing tools to streamline operations
Strengths of Strikingly:
- Fast launch times with a straightforward setup process
- Lightweight templates that load quickly
- User-friendly interface minimizes lag while creating content
Benefits of Campaign Monitor:
- Optimized for email integration, reducing loading times
- Provides analytics that track user engagement for bots ensuring better performance
- Easy export options allow for quick adaptations in landing pages
In this speed performance showdown, Instapage emerges as the champion, delivering remarkable loading times coupled with strategic optimization tools. While both Strikingly and Campaign Monitor exhibit commendable attributes, the comprehensive features and focused enhancements offered by Instapage pave the way for higher user satisfaction and better conversion rates.
Round Three – Usability and Learning Curve: Welcoming Faces
Navigating new software can sometimes feel like stepping onto a foreign planet, especially for those unaccustomed to web design. Instapage embraces newcomers through its straightforward interface and user-friendly tools, providing tutorial resources that ease learning burdens. Strikingly, on the other hand, excels at simplicity, offering a very gentle learning curve that welcomes users to create without feeling overwhelmed. Campaign Monitor, while known primarily for its email marketing focus, provides adequate support and tools but may demand some prior experience for effective usage. Regardless of your starting point, these platforms are designed to facilitate growth and mastery, ultimately guiding users to maximize their landing page potential with ease.
Round Four – Support Systems: Who’s Got Your Back?
Customer support can be viewed as the trusty sidekick that saves the day when challenges arise. Instapage shines brightly in this arena, offering chat, email, and comprehensive knowledge base support, ensuring that every query is addressed promptly. Similarly, Strikingly features a responsive support team and a community forum for users to connect and share insights. Campaign Monitor has robust customer support as well, with dedicated channels available for prompt resolution of issues. Regardless of the platform selected, users can anticipate strong support to guide their marketing journey.
Final Round – Pricing and Plans: Budgeting the Journey
Understanding pricing can be like deciphering a secret code. Instapage offers several pricing tiers tailored to align with various business needs, ensuring flexibility while providing a multitude of features. Strikingly offers an affordable entry point for users, appealing to those just stepping into the digital space, while Campaign Monitor has a diverse pricing model suited for marketing needs; pricing fluctuates based on functionality. While engaging with these platforms, users should evaluate what offerings best fit their unique requirements, aligning cost with desired capabilities.
In conclusion, while Strikingly and Campaign Monitor offer solid alternatives, it is evident that Instapage holds the most comprehensive toolkit for marketers aiming to elevate their landing page strategies. As each platform has its advantages, the optimal choice hinges on individual requirements and preferences. For those ready to experience the remarkable benefits of Instapage, taking advantage of a free trial could be an excellent first step - providing an opportunity to explore a world of improved landing page performance.
