HTML5 optimized email capture page templates for every professional

Make the most with HTML5 optimized email capture page templates. Drive your success today.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using Instapage for optimizing your landing page strategies

Harnessing the power of Instapage as your go-to landing page and conversion rate optimization (CRO) platform will dramatically enhance your digital marketing efforts. With its intuitive features and tools, you can create high-impact campaigns tailored to your audience while maximizing your return on investment (ROI). This guide will walk you through everything from setting up your first landing page to more advanced optimization strategies.

Understanding the benefits of using Instapage

Instapage sets itself apart as an all-in-one solution for marketers, featuring over 100 customizable landing page templates designed for conversion. It allows users to launch campaigns quickly, streamline the creation process, and personalize experiences for unique audience segments. These elements are crucial for industries like tech, education, and financial services in the USA, where audience engagement is key.

  1. High-converting templates: Choose from over 100 templates that are designed to drive conversions.
  2. Customizable elements: Easily adjust elements to match your brand and the specific needs of your campaigns.
  3. Integration capabilities: Connect your favorite marketing and analytics tools to Instapage for seamless functionality.

Creating your first landing page with Instapage

Begin by selecting a template that suits your campaign objective. Instapage's intuitive drag-and-drop builder makes it accessible for teams of any size, allowing quick customization without the need for coding skills.

  1. Select a template that aligns with your campaign goals.
  2. Use the drag-and-drop feature to place elements like text, images, and buttons.
  3. Preview your page in real-time before publishing to ensure everything looks good.

Optimizing your landing pages for conversions

Utilize built-in features such as A/B testing, heatmaps, and analytics to understand visitor behavior. By analyzing which versions of your pages perform better, you can make informed decisions that lead to higher conversion rates.

  1. Conduct A/B testing to compare different versions of your landing pages.
  2. Use heatmaps to visualize where users are clicking and scrolling.
  3. Regularly review analytics to track performance metrics and iterate on your strategies.

Effective collaboration is also crucial. Instapage's features facilitate faster production cycles, allowing teams to provide feedback and make real-time edits.

In conclusion, leveraging Instapage effectively can significantly elevate your marketing campaigns, driving higher conversions and effectively reaching your audience.

Start creating your first landing page with Instapage today, and watch your marketing efforts transform into measurable success.

People also ask about HTML5 optimized email capture page template

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results