Landing Pages
Employ our fully customizable builder to create stunning, conversion-friendly landing pages. With contextual element editing, over 5,000 fonts, and 33 million images to work with, the Instapage landing page builder takes the pain out of producing on-brand, conversion-friendly landing pages.
No matter what kind of campaign you’re creating, our 200+ fully customizable and optimized templates are designed to increase your conversions.
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This is the industry’s first, and only, fully integrated Collaboration Solution. Collaborate directly with teammates and clients in real time to streamline the design review process. Get your pages created, reviewed, published, and converting faster.
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Add and edit your own photos in the Instapage landing page design tool to further personalize your promotion or offer. We’ve updated image editing features to include:
- Easy folder organization allows you to arrange and locate images within vast image collections
- Scroll through hundreds of photos in seconds
- Click images to upload
Build mobile pages that load instantaneously, create a better browsing experience, and drive more conversions with Google AMP-powered landing pages. Instapage has the only builder that allows you to create and A/B test landing pages using the AMP framework, no developer required.
Quickly build hundreds of personalized landing pages by using individual page blocks that you can customize, save, and reuse. Choose from a selection of pre-designed block templates, like headers, footers, testimonials, and more, or create your own custom blocks from scratch.
For managing and updating global templates in a single click, check out Global Blocks, part of our Enterprise plan.
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Manage global templates effortlessly to ensure all pages are brand compliant. Build custom, on-brand Instablocks like header, footer, or product blocks to use across hundreds or thousands of pages. Then, edit a block once and have your changes reflected on every page the block appears.
Generate mobile-responsive landing pages in just one click. For further customization, you can hide page blocks for the mobile view to create a more optimal browsing experience. Increase conversions by creating the ideal mobile experience for your visitors, without using a developer.
Like your favorite design tool, Instapage allows you to easily group elements, align elements or groups of elements, and distribute them as needed, for pixel-perfect landing pages.
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Precisely align an element or group of elements to other page components or page boundaries to maintain consistent padding, balance, and symmetry.
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Custom fonts enable you to showcase your brand’s identity. Instapage is the only platform that provides access to 5,000+ premium Google & Adobe Webfonts — nearly 100 times more font choices than every other landing page software on the market.
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Create specialized customizations with Javascript, HTML/CSS, or third party scripts. Use custom code editing to drop in tags as needed for remarketing and conversion tracking.
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Lock an element or group of elements so that they only move within the horizontal or vertical axis for exact alignment.
Perform common or repeated actions using a familiar combination of keys for quick access to a particular functions within the Instapage builder.
Restore earlier versions of a landing page for peace of mind when creating, designing, or editing.
Quickly and easily upload templates from ThemeForest (or create your own from scratch). Download to share your landing page designs with the world.
Improve productivity and streamline workflow by preventing users from overwriting each other’s work.
Optimization
Optimize your landing pages for conversions with A/B testing capabilities on both our standard landing pages and AMP pages. Track visitor behavior, test variations with new elements, layouts, and/or designs, and increase your conversion rates.
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Heatmaps provide detailed insights how your visitors interact with your landing pages. This better informs you on what page elements to A/B test.
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Directly integrate with Google AdWords and Analytics for easier attribution and make real-time cost-per-visitor and cost-per-lead metrics visible right in the Instapage platform. Then, pass lead metadata down to your CRM or marketing automation system.
Use drop-in pixel tracking to track external conversions or for retargeting visitors who don’t convert on your landing page.
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We’ve simplified campaign management. PPC marketers can quickly build ad groups for their different ad channels, products, features, and demographics.
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Get real-time data, over any time period, across all your devices, anytime.
Integrations
Track landing page and variation performance by directly connecting your workspaces or individual landing pages to your Google Ads and Analytics accounts.
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Easily manage and edit marketing tags, or tracking pixels, to quickly update AdWords, Google Analytics, and 3rd party tags — all without a developer.
Protect your landing pages from spam while letting real visitors engage and convert with ease using Google’s Invisible reCAPTCHA.
Publish your standard or AMP landing page to any domain, whether it's running on WordPress, Drupal, or is a custom domain. Documentation on the process for setting up custom domains is available in our Help Center.
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Unlike other landing page platforms, Instapage allows you to publish pages to as many unique domains as you or your client’s need.
Account Management
Easily manage multiple client accounts by switching between your accounts without having to login to different accounts. View the list of accounts you have access to, switch to the account you want to work on, and view the account/owner information for the account you’re currently within a single unified interface.
Organize team workspaces, better manage team interactions, and maintain client privacy by inviting team members to specific workspaces. You can quickly grant access to publishing domains to specific workspaces, manage custom integrations and, securely publish to an external CMS via a token system.
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Sharing your work with a team or clients no longer means passing your login information. With Instapage, you can easily provide read-only access to the right team members or stakeholders, for the right landing pages.
Troubleshoot issues and manage account security by tracking account history.