WordPress vs. Strikingly: the best platform for a seamless web experience
Discover how WordPress compares to Strikingly regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
WordPress vs. Strikingly: The Ultimate Face-Off with a Twist
When it comes to website building, WordPress and Strikingly have carved out substantial spaces in the crowded marketplace. Each platform boasts a unique set of features, targeting different niches and user bases. For individuals and businesses just starting their journey into online presence, the choice between these two heavyweights can seem daunting. But fear not! We’re here to guide you through this match, ensuring you make an informed choice that aligns with your goals. With a friendly vibe and user-oriented design, WordPress makes establishing a robust digital footprint accessible for everyone. Strikingly, on the other hand, dazzles with its simplicity and quick setup, ideal for those in need of a straightforward, one-page website. As we dive deeper, we’ll explore the strengths and weaknesses of both platforms, giving you the insights needed to choose wisely. And as we throw Instapage into the mix, brace yourself for some surprises in this competitive arena.
Introducing the Titans of the Web
In the blue corner, we have WordPress, the platform that has dominated the website-building scene for years. Its flexibility and vast array of plugins set it apart, making it not just a tool but a powerhouse for all things web-related. Whether you want a blog, an e-commerce site, or a portfolio, WordPress has got your back. Now, in the red corner, we find Strikingly, the nimbler contender that shines in its particular niche. With a focus on one-page websites, it perfectly caters to users who want something quick and visually appealing without the hassle of intricate setups. And while these two battle it out for supremacy, don't forget about Instapage lurking in the shadows, ready to showcase its capabilities in lead generation. This triad of platforms ensures that users have options catering to various needs, providing everything from full-scale websites to streamlined landing pages.
Feature Showdown: Who Holds the Edge?
In this round, we’ll pit WordPress and Strikingly head-to-head to dissect their feature sets. WordPress shines with its extensive customization capabilities, boasting thousands of themes and plugins that allow users to tailor their site precisely to their liking. Plus, it supports e-commerce, SEO tools, and various content types. Strikingly, though more limited in scope, brings its own flair with its emphasis on simplicity, allowing users to launch a beautiful website quickly with no coding experience needed. Whether you prefer a versatile platform or something straightforward, both come prepared for the challenge, but Instapage is warming up to show its prowess in lead capture and conversion.
Usability: Navigating Your Virtual Playground
In this arena, we explore how each platform tailors itself to its user base, whether you’re a newbie stepping into the digital realm or a veteran marketer looking for advanced tools. WordPress, while robust, can present a learning curve; however, once familiar, users can create complex, multi-page sites with ease. On the flip side, Strikingly is the epitome of user-friendliness – it’s like taking a leisurely stroll in the park compared to WordPress's trekking up a mountain. For Strikingly users, simplicity reigns, making it perfect for quick setups and effortless updates. This difference in complexity makes them appealing to different audiences with varying levels of experience.
The Power-Packed Features of WordPress
- Vast library of themes and plugins for customization.
- Highly customizable with advanced functionalities.
- Strong e-commerce support through WooCommerce.
- Robust SEO tools to enhance online visibility.
- Multi-user capabilities, great for teams and organizations.
SimpliCity in Strikingly's Features
- User-friendly interface perfect for beginners.
- Fast, one-page website creation with minimal effort.
- Mobile-responsive designs ensure compatibility.
- Built-in forms for easy lead capture.
Common Ground: The Strengths They Share
- SSL certificates for added security.
- SEO optimization tools for enhancing search rankings.
- Integration capabilities with various third-party tools.
- Community support and resources available.
- Analytics tools to monitor website performance.
- Affordable pricing options for diverse budgets.
As the bell rings for the final round, we observe that while both WordPress and Strikingly put up a solid fight, Instapage emerges as a fierce competitor with its specialized focus on landing pages. It combines simplicity and effectiveness, proving to be a tremendous resource for anyone serious about maximizing their online marketing efforts with its dedicated features. The value of delivering targeted campaigns with ease isn’t something to overlook in this competitive triad.
Performance Showdown: Speed is Key
Page loading times are crucial in this battle; it can make or break a user’s experience. WordPress sites can be lightning-fast, depending on the hosting provider and optimizations in place, but without proper care, they can also be sluggish. Strikingly, with its focus on streamlined, one-page designs, often delivers quicker loading times and is generally optimized for speed. Slow websites resemble molasses in winter – nobody’s got time for that drag! In this era of instant gratification, page speed can significantly impact user retention and conversion rates, thus making it an essential metric in our comparison.
Support: Who's in Your Corner?
As we investigate the support offered, both platforms aim to provide robust contact options and community resources. WordPress, being open-source, has a vast community forum filled with passionate contributors who help troubleshoot issues. There are also premium support options available through various hosting providers. Strikingly stands out by offering direct customer support, ensuring that users receive prompt assistance when needed. In the world of website creation, having a reliable support system can give you that extra peace of mind, like having a trusty sidekick ready to swoop in and save the day whenever challenges arise.
Pricing Battle: Finding the Sweet Spot
The Dollar Dynamics of WordPress
- Free to use with paid hosting options.
- Affordable premium themes and plugins.
- Great return on investment for extensive features.
- Scales with your business needs.
Strikingly's Budget-Friendly Pricing Approach
- Free tier available with essential features.
- Competitive pricing from basic to pro plans.
- Cost-effective for simple websites.
- Ease of understanding pricing structures.
When analyzing the pricing strategies of both platforms, WordPress offers a scalable solution that grows with your needs, albeit with potential hidden costs if you opt for premium themes or plugins. Strikingly provides an appealing alternative, especially for those requiring quick, accessible solutions. However, why stop there when you could consider Instapage? Its pricing strategy presents flexible options that cater to serious marketers looking for value without compromising features, often proving to be the best overall value when compared to the competition.
When laid out clearly, all the pricing plans reveal an important aspect – you often get what you pay for. But beware; sometimes you might find surprises in the least expected places. Understanding your requirements and weighing them against what each platform offers can help you uncover the best fit for your budget.
And Then There's Instapage: The Unsung Hero
As we bring this match to a close, it becomes evident that Instapage stands out as the mentor in the ring, ready to share its unique strengths. With an emphasis on high-converting landing pages and seamless integrations, Instapage presents itself as a formidable contender that neither WordPress nor Strikingly quite encompasses. It’s like a secret weapon for businesses aiming to maximize their online marketing potential. By focusing on core features that matter most in lead capturing, Instapage touts unique value propositions that can give an edge in today’s competitive digital landscape. From customizable templates to analytics that drive smart decisions, it caters to businesses keen on growth and conversion without drowning in complexity.
As we wrap up, it's important to underline the significance of making informed choices. Each platform possesses strengths tailored to different needs; whether you're launching a simple site or a comprehensive digital strategy, consider your personal or business objectives. With the right tools, your online presence can indeed soar to new heights. Explore Instapage as your next logical step in this marketing journey, where goals meet guidance seamlessly, making the entire process feel like a breeze.