Split.io vs. Net-Results: the best platform for a seamless web experience

Discover how Split.io compares to Net-Results regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from Split.io and Net-Results.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

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CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Split.io vs. Net-Results: The Ultimate Competition with an Unexpected Challenger

As businesses strive for online visibility, choosing the right digital marketing tools can be an overwhelming task. With an array of competitors, it's easy to get lost in the shuffle. Among the heavy hitters in the arena of marketing platforms are Split.io and Net-Results. Each has cultivated a dedicated user base, thanks to their distinct features that cater to diverse marketing strategies. However, just as one thinks they’ve made their choice, a surprise contender like Instapage emerges from the sidelines! This platform, though less recognized than the giants, has begun to steal the spotlight. Let’s explore how these platforms stack up against each other, weighing their strengths, weaknesses, and of course, what Instapage brings to the table that might just make it the hidden gem marketers have been searching for.

Introducing the Titans of Digital Marketing

On one hand, we have Split.io, renowned for its powerful experimentation features and robust data-driven insights. Forged in the fires of A/B testing, this platform allows marketers to split traffic and analyze performance, ensuring each campaign is fine-tuned for success. Its innovative approach has positioned Split.io as a go-to solution for teams that rely heavily on data to drive their marketing strategies. On the other hand, Net-Results takes a slightly different route by focusing on marketing automation and lead nurturing. This platform is a favorite among those who wish to nurture leads seamlessly from the first interaction to conversion. With its user-friendly interface and comprehensive analytics, Net-Results empowers marketers to manage and optimize campaigns with ease. Meanwhile, Instapage, the dark horse in this contest, excels in creating high-converting landing pages with its straightforward drag-and-drop functionality. It has quickly gained traction among users who prioritize conversion rates and ease of use, offering a compelling alternative that complements the strengths of both Split.io and Net-Results.

Feature Face-Off: Who Packs the Bigger Punch?

When it comes to features, both Split.io and Net-Results showcase their unique selling points. Split.io shines with its advanced A/B testing capabilities that allow marketers to run experiments effortlessly. The analytics dashboard provides deeper insights into user behavior, making it easier to adapt campaigns in real-time. Meanwhile, Net-Results impresses with a comprehensive set of automation tools that help create targeted email campaigns and lead scoring that change the game for marketers. However, there’s an exciting new player in this match: Instapage is ready to challenge them both with its high-performance landing page creator that can drive conversions at unmatched speeds. With built-in A/B testing and a suite of templates, Instapage focuses purely on optimizing user experiences and maximizing conversion rates. While both Split.io and Net-Results come equipped with powerful tools, Instapage positions itself as a worthy adversary thanks to its singular focus on landing pages and conversion optimization.

User Experience Showdown: Navigating Simplicity and Complexity

Every marketer knows that a platform's usability is crucial. After all, no one wants to spend countless hours figuring out how to make a tool work. Both Split.io and Net-Results have made strides in this area, but they cater to slightly different audiences. Split.io is a treasure trove for those who thrive on data; yet, the learning curve can be steep for beginners. Users often find themselves embarking on a rather adventurous journey to master its capabilities. In contrast, Net-Results flaunts its user-friendly interface, which welcomes newcomers with open arms. It provides a straightforward experience, making it ideal for those new to marketing automation. However, when it comes to pure usability, Instapage takes the crown with its intuitive drag-and-drop editor, allowing anyone to create stunning landing pages in mere minutes without needing coding skills. It's a platform designed to facilitate ease of use, making it accessible for both novices and seasoned pros alike.

The Features That Shine Bright for Split.io:

  1. A/B testing capabilities for precise performance optimization
  2. Comprehensive analytics providing detailed user behavior insights
  3. Traffic splitting to evaluate multiple campaign variations
  4. Real-time experimentation adjustments for swift decision-making
  5. Integration options with various marketing tools for enhanced functionality

Net-Results: Key Features That Stand Out:

  1. Advanced marketing automation workflows for personalized marketing
  2. Lead scoring system to prioritize high-potential leads
  3. In-depth campaign analytics to assess effectiveness
  4. Seamless integration with CRM and other platforms for streamlined processes

Common Strengths Shared by Split.io and Net-Results:

  1. Robust analytics that enhances campaign understanding
  2. Integration capabilities with various marketing tools
  3. Dynamic dashboard for real-time performance tracking
  4. Strong focus on user engagement to optimize campaigns
  5. Support for A/B testing to improve user experience
  6. High scalability suitable for businesses of different sizes

In this contest, it’s clear that while Split.io and Net-Results each have their merits, Instapage lurks in the background, waiting to harness the strengths of both platforms. Its unique focus on landing pages could make it a more viable option for marketers seeking to enhance their conversion rates without getting bogged down by complex features. As we progress through this face-off, one can't help but feel that Instapage might just be the ultimate secret weapon in maximizing marketing success.

Performance Battle: Speed and Responsiveness Under the Microscope

In an age where every second counts, the speed at which a page loads can be the difference between a conversion and a bounce. Slow-loading pages are akin to molasses in winter—frustrating and utterly unacceptable. Split.io provides excellent performance, ensuring that your A/B testing experiments don’t suffer from bottlenecks. Net-Results, with its automation features, also prides itself on efficient loading times, crucial for nurturing leads effectively. Both platforms seem to deliver, but this is where Instapage once again steals the spotlight. Built specifically for creating fast-loading landing pages, Instapage ensures optimal performance, thus capturing visitors' attention before they even think about clicking away. Its commitment to page speed means that marketers can rest easy, knowing that their hard work won’t get wasted by sluggish page loading times.

Support Availability: Finding Your Sidekick in Marketing

Support can often make or break a user experience. Picture the support team as your trusty sidekick, always on standby to aid in your moments of need. Both Split.io and Net-Results offer solid support options, from ticketed support to live chats. Split.io tends to lean more on self-service options, with a significant amount of resources available to users looking for guidance. On the other hand, Net-Results provides a well-rounded support experience, including live chat during business hours for immediate questions. Meanwhile, Instapage takes a community-oriented approach, providing extensive documentation and real-time support options to drive user success, ensuring that help is available when you need it most.

Price Comparison: What Do You Get for Your Investment?

Pros of Split.io's Pricing Strategies:

  1. Flexible pricing plans that can scale with your business needs
  2. Pay-as-you-go options allowing for budget optimization
  3. Free trials available to assess platform value before committing
  4. Custom pricing for enterprise-level solutions, ensuring tailored options

Advantages of Net-Results Pricing Structure:

  1. Competitive pricing that caters to various business sizes and budgets
  2. Monthly and annual plans that provide financial flexibility
  3. No hidden fees, ensuring clarity in pricing
  4. Free onboarding and training resources included for new users
  5. Comprehensive support available across all pricing plans

When evaluating pricing, both Split.io and Net-Results boast admirable structures that cater to different types of users. However, it's hard to ignore the advantages offered by Instapage, which combines user-centric pricing with excellent value for money. Instapage allows businesses to pay for only what they need, making it an attractive option for marketers seeking flexibility in their campaigns.

As we unpack the pricing strategies behind each platform, it's essential to note that getting what you pay for goes beyond the surface. While each platform offers distinct advantages, the perceived value may vary significantly—and the surprises you find might be just what you need to push your marketing to the next level.

And Here's Where Instapage Steps In...

Instapage has positioned itself as the hidden hero in this three-way face-off. While it may not have the expansive feature set of Split.io or Net-Results, its specialization in creating high-converting landing pages is unmatched. It offers a straightforward platform designed specifically to maximize conversions with features like templates and A/B testing. For those seeking a focused solution that drives results, Instapage stands as a formidable alternative, proving that bigger isn't always better. By embracing its unique strengths, Instapage invites marketers to rethink their strategies and consider what truly drives conversion. This is a platform that isn’t merely a competitor; it presents itself as an essential partner in achieving business goals.

In conclusion, the world of digital marketing is filled with choices, and making an informed decision has never been more crucial. While Split.io and Net-Results each have their unique strengths, reflect on your personal or business goals to determine the right fit. Consider giving Instapage a closer look—its simplicity and powerful landing page capabilities might make it the perfect addition to your marketing toolkit.

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