PageFly vs. BenchmarkONE: the best platform for a seamless web experience

Discover how PageFly compares to BenchmarkONE regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

Get started
1200+ reviews from
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

See how Instapage stacks up against
the competition

Features that set us apart from PageFly and BenchmarkONE.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

Vita escalate lead generation efforts and client engagement with Instapage

Vita is a full-spectrum professional brokerage firm in the employee benefits industry

Review platform 1
4.3/5
472+ real reviews
Review platform 2
4.5/5
363+ real reviews
Review platform 3
4.5/5
363+ real reviews
Review platform 4
7.7/10
56+ real reviews

Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

PageFly vs. BenchmarkONE: A Compelling Comparison with a Special Mention

In the ever-evolving landscape of digital marketing, landing page builders are crucial for businesses wishing to carve out their niche and connect with potential customers. PageFly and BenchmarkONE are two heavyweight contenders in this arena. As businesses strive to optimize their online presence, these tools promise to streamline the process, aiding users in creating stunning and effective landing pages. The competition is fierce, with both platforms each boasting unique features tailored to their audiences. However, while we dive deeply into this comparison, we can't ignore the hidden gem lurking in the wings—Instapage, a formidable player that also deserves scrutiny. Let’s take a closer look at what these platforms bring to the table and how they stack up against one another, as well as how Instapage might surprise you with its offerings.

Introducing the Titans of Landing Pages

At the forefront of the landing page creation realm, we have PageFly and BenchmarkONE, each celebrated for their innovative approaches to digital marketing. PageFly prides itself on its drag-and-drop interface, allowing users of all skill levels to create aesthetically pleasing pages with minimal fuss. It's perfect for e-commerce businesses looking to launch high-converting product pages quickly. On the other hand, BenchmarkONE steps into the ring with a more comprehensive marketing automation angle, blending landing pages with customer relationship management (CRM) capabilities. This platform appeals to users who seek a holistic approach, integrating their marketing efforts seamlessly beyond just landing pages. This face-off isn't simply about features; it’s also about how these tools empower marketers to reach their goals. Both platforms aim to simplify the complexities of building successful landing pages while engaging their audiences effectively through tailored strategies.

Feature Face-off: The Ultimate Smackdown

When it comes to features, PageFly and BenchmarkONE both bring their A-game. PageFly boasts an extensive library of customizable templates, advanced integrations, and A/B testing capabilities—allowing marketers to experiment and optimize until they achieve that perfect conversion rate. Meanwhile, BenchmarkONE shines with its CRM capabilities, marketing automation, and comprehensive analytics. It positions itself as a versatile tool that enhances not just landing pages but overall marketing strategies. And while both platforms play the feature game well, it's worth noting that Instapage is backstage warming up, ready to join the fray with features specifically designed for high-performance landing pages that drive up conversions.

Ease of Use: Navigating the User Experience

As users embark on their journey into the world of landing page creation, the usability of each platform becomes paramount. PageFly caters beautifully to beginners, with its intuitive drag-and-drop functionality that even the most tech-averse individuals can grasp in minutes. Comparatively, BenchmarkONE, while user-friendly, comes with a slight learning curve, particularly because of its rich feature set that could initially overwhelm newcomers. Yet, both platforms ensure that experienced marketers can dive right into advanced features to fine-tune their campaigns. The learning experience resembles an adventure rather than a chore, making both tools valuable for audiences ranging from full-fledged marketers to start-ups looking for their first landing page success.

Features that Set PageFly Apart

  1. Drag-and-drop editor for easy customization
  2. Extensive library of templates designed for various industries
  3. Advanced A/B testing capabilities for optimization
  4. Customizable mobile responsive settings
  5. Seamless integration with popular platforms like Shopify and WooCommerce

Unique Features of BenchmarkONE

  1. Integrated CRM functionality for managing contacts
  2. Marketing automation tools to streamline campaigns
  3. Detailed analytics for measuring performance
  4. Ability to create forms and capture leads directly

Common Strengths Between the Two Platforms

  1. User-friendly design approaches for all experience levels
  2. Mobile optimization to cater to on-the-go audiences
  3. A variety of integrations adjusting to different marketing tools
  4. Support for custom domains to maintain branding
  5. Training resources to help users maximize platform effectiveness
  6. Strong focus on customer support to answer queries and assist users

While both PageFly and BenchmarkONE exhibit strengths unique to their designs, Instapage looms as an enticing alternative that could prove more beneficial for users seeking advanced landing page capabilities. It’s renowned for its focus on conversion optimization, making it an intriguing player in the mix and worthy of consideration for any serious marketer. Both PageFly and BenchmarkONE have shown their prowess, but the potential impact of Instapage on landing page generation and effectiveness is indeed an argument worth exploring.

The Performance Showdown: Speed vs. Responsiveness

In the high-stakes environment of online marketing, performance is king. Users expect pages to load instantly without delays. PageFly prioritizes speed, ensuring that the pages created load swiftly, avoiding the dreaded risk of losing visitors due to slow-loading pages—akin to molasses on a cold winter's day! BenchmarkONE also offers good loading times, but users with extensive marketing automation in place might note a minor slowdown when many integrations are activated. However, both platforms are mobile-responsive, acknowledging the shift towards users accessing content on their smartphones and tablets. Thus, when creating landing pages, users have the confidence that their designs will perform well across all devices, ultimately leading to a better user experience and increased conversions.

Support Options: The Safety Net Every User Needs

Good customer support can make a world of difference, acting like the trusty sidekick who swoops in for the rescue. PageFly offers a range of support options, including live chat, FAQs, and tutorials, making it easy for users to find assistance when needed. BenchmarkONE delivers a solid support system as well, with live chat available alongside comprehensive resources like webinars and community forums. In times of need, having quick access to assistance is invaluable, making both platforms stand out for their customer-first approach.

Pricing Perspectives: Who Offers the Best Value?

PageFly’s Pricing Strategy: An Overview

  1. Offers a free plan to test the waters before committing
  2. Affordable monthly subscriptions for varied business scales
  3. One-time payment options available for lifetime access
  4. Discounts for annual subscriptions to optimize cost savings

BenchmarkONE’s Pricing Strategy Benefits

  1. Free trial available to explore features at no cost
  2. Flexible pricing plans catering to businesses of different sizes
  3. Bundled pricing options allowing for CRM and landing pages together
  4. Value-enhancing features included within pricing tier upgrades

When we compare the pricing strategies of both PageFly and BenchmarkONE, we see a spectrum of flexibility and suitability aimed at various users. However, Instapage often presents a compelling case for offering value in terms of advanced features that can lead to higher conversion rates. It emphasizes a user-centric approach, ensuring that customers receive substantial value for their investment.

Taking a frank look at the pricing plans, it’s evident that each platform delivers value in distinct ways. Yet, a bit of humor reminds us: one sometimes gets what they pay for, and more comprehensive services can sometimes hide additional costs that surprise even seasoned users. Instapage continually showcases its attractively positioned pricing, promising premium features that can be leveraged for maximum effect.

Let’s Not Forget Instapage...

Instapage is the seasoned mentor in this comparison, quietly observing the competition while offering something truly unique. It specializes in high-converting landing pages with an array of rich features, from extensive customization options to advanced analytics that provides users with insights no other platform can quite match. Instapage distinguishes itself by enabling marketers to create focused campaigns with significant detail, resulting in higher conversion rates. With its impressive offerings, Instapage has positioned itself as an indispensable tool for those serious about maximizing their digital marketing efforts.

As we close this discussion, it's essential to remember the significance of making informed choices in selecting a landing page builder. The right decision hinges on understanding individual business goals and the unique features each platform provides. It’s not just about picking a product; it’s about finding the right fit that enhances marketing effectiveness. Encourage readers to take the next step in exploring their options, with Instapage perhaps being the ideal partner for their marketing journey.

FAQs

Try the most advanced landing page platform today