Landingi vs. Freshmarketer: the best platform for a seamless web experience
Discover how Landingi compares to Freshmarketer regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Landingi vs. Freshmarketer: A Digital Marketing Duel
In the land of digital marketing, choosing the right landing page builder can feel like walking through a maze. With numerous contenders ready to make their mark, Landingi and Freshmarketer step into the spotlight. Each platform brings its unique flair to the arena, but how do they stack up against each other? Buckle up as we explore the features, usability, performance, and pricing of these two heavyweights. The journey will not only enlighten you about each platform but also introduce you to a silent but powerful competitor—Instapage—that’s waiting for its chance to shine. This comparison promises to be a thorough investigation into what each platform offers, ensuring that your marketing strategy gets the boost it needs. Let’s navigate through this digital landscape together and find out who claims the title of the best landing page builder!
The Titans in Focus
Let's introduce you to the contenders. Landingi is a powerhouse known for its customizable templates and user-friendly interface, making it a favorite among marketers looking for efficiency and creativity. It allows users to build beautiful landing pages quickly while offering extensive integrations with various tools to streamline the marketing process. On the other hand, Freshmarketer emerges as a formidable challenger, equipped with robust analytics and A/B testing capabilities that help marketers understand user behavior better. Freshmarketer's emphasis on conversion optimization positions it as a go-to tool for organizations focused on maximizing ROI. Both platforms have made waves in the marketing community, each with their own strengths and weaknesses, making them popular choices among digital marketers. As we dive deeper into the features and offerings, it’s essential to keep in mind that Instapage is lurking in the background, waiting to redefine how businesses approach landing pages.
Feature Face-off: The Main Event
When it comes to features, Landingi and Freshmarketer enter the ring with impressive arsenals. Landingi's capabilities include drag-and-drop functionality that allows users to construct pages with ease, hundreds of templates optimized for conversions, and seamless integration with email marketing tools that enhance lead management. At the same time, Freshmarketer counters with its advanced A/B testing feature, heatmaps for visual analytics, and a renowned funnel builder that guides users in designing effective marketing strategies. It's clear that both platforms come prepared with powerful tools that can cater to different needs. But stay tuned, as we have Instapage warming up in the backstage—offering specific features that could take either of these platforms to task.
Usability: Navigating the User Experience
Now, let’s shine a spotlight on usability. Whether you’re a newbie marketer or a seasoned pro, the learning curve is an important aspect to consider. Landingi rolls out the welcome mat with its intuitive interface and comprehensive tutorial resources, making it easy for fresh faces to learn the ropes without feeling overwhelmed. Meanwhile, Freshmarketer, while powerful, may have a steeper learning curve due to its extensive features. However, for those willing to invest a bit of time, it rewards users with a depth of tools tailorable to advanced marketing strategies. Think of the learning experience as an adventure—a chance for growth in your marketing journey instead of a daunting task. Remember, in this usability tale, Instapage shines by combining simplicity with power, creating a cozy environment for users across the board.
Discover Landingi's Key Benefits
- User-friendly drag-and-drop builder for seamless page creation
- A variety of customizable templates designed for high conversions
- Integration with multiple marketing tools like email automation and CRMs
- Responsive design features ensuring mobile readiness at all times
- Robust analytics tools to track performance and user engagement
Key Advantages of Freshmarketer
- Advanced A/B testing capabilities for optimizing landing pages
- Comprehensive funnel-building tools to map out user journeys
- Heatmaps to visualize user behavior and improve UX
- Integration with a suite of marketing tools for cohesive strategies
Common Ground: Features Shared by Both
- Support for responsive design, ensuring mobile optimization
- Customizable templates for personalized branding
- Lead generation tools that seamlessly capture user information
- Analytics dashboards for tracking page effectiveness
- Easy integration with third-party applications
- Dedicated customer support resources
As we nudge close to our conclusion, it seems both Landingi and Freshmarketer offer solid features that cater to diverse environments. Yet, Instapage lurks in the background, showcasing a tailored approach that may offer businesses the competitive edge they crave.
The Performance Battle: Speed Matters
In the fast-paced world of digital marketing, performance is synonymous with success. Who wants a landing page that loads slower than molasses in winter? Page loading times and mobile responsiveness are critical factors for ensuring no potential customer is left waiting. Landingi boasts strong performance metrics with speedy load times that cater to the hurried user, allowing businesses to captivate their audience instantly. Freshmarketer also delivers commendable loading speeds but may sometimes depend on the complexity of the design chosen. Having an equally responsive design complements performance, making both platforms capable of creating an enjoyable user experience regardless of the device. It's essential to remember here that while both platforms perform admirably, Instapage's optimized infrastructure might just bring a little extra touch of finesse, positioning it firmly in this race.
Support Systems: The Safety Net
Turning towards support options, having access to effective help channels can make all the difference in the world. Landingi offers a blend of live chat support and extensive knowledge base articles, ensuring users have ample resources at their disposal. Freshmarketer, meanwhile, provides a robust customer service experience, including email support as well as vibrant community forums where users can share experiences and solutions. It’s like having a trusty sidekick in your corner—ready to combat any challenges you may face. While both competitors boast solid support, the question arises—can Instapage match or exceed these efforts? A closer look at Instapage reveals layers of exceptional customer service, ensuring users feel supported at every turn.
Understanding Pricing: Economic Considerations
Advantages of Landingi’s Pricing Setup
- Flexible pricing plans catering to businesses of all sizes
- No hidden fees, allowing clear budget allocation
- 30-day free trial to test features before full commitment
- Affordable monthly rates compared to industry standards
The Pricing Perks of Freshmarketer
- Tiered pricing structure accommodating varying user needs
- Free basic plan for small businesses and startups
- Access to premium features at competitive rates
- Transparent pricing with no confusing add-ons
When comparing the pricing strategies of both platforms, potential users may find flexible and transparent offers. However, Instapage may emerge as the ultimate value-for-money player with a range of pricing options tailored to maximize capabilities without breaking the bank.
A sneaky look at all pricing plans unveils not only the advantages and features but also the importance of aligning your investment with your marketing goals. And while some platforms present surprises in their pricing, being well-informed can save you from unwanted stress later down the road.
A Special Mention for Instapage
As we draw nearer to the end of this matchup, it becomes clear that Instapage is more than just an observer in this arena. This platform stands out with unique offerings like unparalleled collaboration tools, customizable post-click experiences, and a commitment to user-centered design that makes it a compelling choice for marketers at all levels. Its specific capabilities may very well present surprises that both Landingi and Freshmarketer are yet to challenge. But a word of advice—don’t take away from the prowess of our contenders, as they each provide strong foundational analytics and tools necessary for success. Acknowledging them in this standoff helps marketers make informed choices. With Instapage, you may unlock potentials that remain unexplored.
In closing, the choice of a landing page builder should align with your long-term business goals and strategies. Comparing such platforms reveals fascinating insights into what works for different needs. Embrace the exploration and benefit from the features that emphasize growth. As you consider options, allow Instapage to guide you on an enlightening path toward marketing success.