How Strikingly vs. Ninja Forms vs. Instapage stack up against each other
Compare Instapage with Strikingly and Ninja Forms to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage, Strikingly, and Ninja Forms – A Head-to-Head Showdown!
When it comes to building a powerful online presence, choosing the right landing page builder is akin to assembling a superhero team for your marketing endeavors. Each contender brings unique strengths to the battlefield, ready to help you create engaging landing pages that convert visitors into loyal customers. In this friendly yet competitive environment, we’ll explore how Instapage, Strikingly, and Ninja Forms stack up against one another. Whether you are an emerging business or a seasoned marketer, the goal is to empower you with insights that will lead you to your perfect landing page solution. With Instapage, marketers are equipped to reduce costs, enhance conversions, and provide personalized landing page experiences, ultimately fortifying brand trust and customer loyalty. So, let’s dive into the fray and discover who emerges victorious in this thrilling battle of the page builders! Prepare for an entertaining journey through feature comparisons, usability insights, and pricing schemes, all designed to support you in making an informed choice.
Meet the Competitors
As our champions step into the spotlight, let's briefly introduce them: Instapage, Strikingly, and Ninja Forms. Each platform has carved its niche in the landing page universe, offering distinct capabilities to cater to a variety of user needs. Instapage is renowned for its high-level customization and robust analytics tools, serving marketers who emphasize conversion optimization. Strikingly owns the title for simplicity and elegance, making it an excellent choice for users who want to create stunning one-page websites with minimal hassle. Meanwhile, Ninja Forms shines as an entirely different beast focused on form creation, making it ideal for those looking to gather data or leads in a professional manner. As these three players take center stage, we’ll dig deeper into their strengths and weaknesses, paving the way to understanding which tool best aligns with your marketing goals. Join us as we compare features and functionalities to see who reigns supreme in this digital landscape.
Round One - Feature Showdown
Template Selection and User-Friendly Designs
In the realm of landing page builders, the template variety and ease of use are pivotal metrics. Instapage boasts an extensive library of customizable templates, many of which are backed by built-in A/B testing capabilities designed to boost conversion rates. The user interface is intuitive, allowing both novices and experienced marketers to create and deploy landing pages with minimal fuss. Strikingly holds its ground with an impressive selection of stunning, ready-to-use templates that cater to various industries. This builder stands out with its emphasis on single-page websites, ideal for users who prioritize simplicity over complexity. On the flip side, Ninja Forms offers basic templates focused primarily on form design, intended for users who need to gather leads without the added intricacies of a landing page. Therefore, while Instapage and Strikingly take the lead in template variety and design sophistication, Ninja Forms serves a more specific niche with its streamlined offerings. Ultimately, the holistic view reveals that Instapage’s extensive, customizable options give it a competitive edge in features.
Instapage: Your Partner in Personalization and Conversions
Instapage steps into the spotlight, not just as a tool, but as a partner in success for marketers. With its outstanding customization capabilities, users can tailor landing pages to align seamlessly with their marketing strategies. The platform provides an array of conversion optimization tools, including A/B testing and in-depth analytics to track user behavior. This insights-driven approach enables marketers to make data-backed decisions, leading to higher conversion rates. Moreover, Instapage empowers businesses to deliver relevant landing page experiences that enhance brand trust and foster customer loyalty. Whether you are looking to collect leads, promote products, or drive webinar sign-ups, Instapage stands equipped to help you achieve your goals effectively. Its clean interface combined with powerful automation tools makes it an invaluable asset in the quest for digital marketing success.
Round Two - The Race for Speed and Performance
In the world of online marketing, speed is critical. Imagine you're waiting in line at your favorite coffee shop; a slow-moving queue can quickly sour your mood. Similarly, visitors facing long loading times on a website often abandon their session before engaging with your content. Speed ensures that users don’t bounce and businesses retain potential customers. This round pits our competitors against each other to see how they perform in terms of load time and overall responsiveness. Each platform needs to earn user appreciation by providing efficient, fast-loading landing pages that keep visitors engaged and encourage conversions.
Advantages of Instapage in Speed and Performance:
- Highly optimized landing pages that load quickly on any device
- Built-in CDN technology ensures content is distributed for better speed
- Lightweight design with minimal bloat enhances page performance
- Automatic performance tracking to help you identify any speed-related issues
Strengths of Strikingly in Speed and Performance:
- Simple one-page designs that inherently load faster
- Efficient hosting solutions provided by Strikingly reduce latency
- Mobile optimization ensures a smooth experience across devices
Advantages of Ninja Forms regarding Speed and Performance:
- Boosts efficiency with lightweight form loading technology
- Optimized for quick form submissions, enhancing user experience
- Integrates seamlessly with external services to minimize load times
- Focuses on speed so forms are quick to load and fill out
In conclusion, focusing on speed and performance, Instapage clearly emerges as the leader with its commitment to optimizing landing pages for swift loading times. Both Strikingly and Ninja Forms excel in their specific areas, yet when it comes to landing page builders, Instapage is the go-to choice for those seeking top-tier speed and efficient user experiences.
Round Three - Usability and Learning Curve
Navigating the user experience of any software can be a daunting task, especially if you're new to landing page creation. Each of our contenders greets users with open arms, offering environments designed to support both novices and seasoned experts. Instapage shines with its drag-and-drop interface, making it remarkably simple to construct landing pages without needing advanced coding skills. There’s also an extensive array of tutorials and training materials available, allowing users to grow their skills at their own pace. Moving on to Strikingly, the platform is a breeze to use, primarily due to its streamlined approach to creating one-page websites. The learning curve is minimal, and users will soon find themselves creating stunning sites with ease. Ninja Forms, while different in focus, remains user-friendly with its straightforward form builder, ensuring that even those unfamiliar with design principles can effectively gather leads. Across the board, each platform prioritizes usability, welcoming all levels of users and ensuring a smooth journey from novice to expert.
Round Four - Support and Community Resources
Every hero needs a loyal sidekick, and customer support is no different. Each of our platforms offers essential support structures designed to assist users whenever challenges arise. Instapage excels with a multi-channel support system, including live chat, email assistance, and comprehensive resources like webinars and an extensive knowledge base. Strikingly provides solid support with a responsive help center and community forum where users can interact and share insights. Ninja Forms rounds out the group with dedicated email support and a library of tutorials to help users maximize their experience. The personal touch of community-driven support strengthens each platform and fosters a friendly ecosystem where users can thrive.
Round Five - Pricing Strategies and Options
As we assess pricing structures, it’s crucial to align costs with the value each platform brings to the table. Instapage positions itself as a premium service, catering to marketers who desire in-depth analytics and extensive customization. On the other end of the spectrum, Strikingly presents budget-friendly options suitable for those looking to establish a quick web presence without breaking the bank. Ninja Forms adopts a flexible pricing model based on the features you need, allowing users to invest only in the capabilities essential for their form-building needs. By evaluating your goals and budget, you’ll be able to discern which platform delivers the best return on investment tailored to your specific desires.
In wrapping up this thorough comparison, it's essential to appreciate that while Instapage, Strikingly, and Ninja Forms showcase unique strengths, the right choice ultimately hinges on your personal needs and marketing ambitions. Whether your focus lies on advanced features, swift performance, friendly usability, or budget considerations, there's a platform suitably designed for you. We invite you to take Instapage for a test run through its free trial or demo options and prioritize finding the landing page solution that aligns with your goals and ignites your marketing success.
