How Strikingly vs. Moosend vs. Instapage stack up against each other
Compare Instapage with Strikingly and Moosend to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Strikingly vs. Moosend – Who Wears the Crown in Landing Page Builders?
Choosing the right landing page builder can feel a bit like assembling your ultimate superhero team. Each contender brings unique powers to the table, ready to conquer the challenges of digital marketing. Whether it’s striking visuals, seamless integration, or killer conversion tools, your choice will ultimately reflect your business's prowess in the competitive arena. In this article, we’ll pit three heavyweights against each other: Instapage, Strikingly, and Moosend. While they share some traits, each platform distinctly shapes landing page experiences. So, buckle up as we dive deep to discover which platform will emerge victorious, helping marketers to reduce costs, grow conversions, and deliver landing page experiences that build brand trust and customer loyalty.
Meet the Challengers
In the left corner, we have Instapage, renowned for its advanced features that cater specifically to landing page optimization. This platform prides itself on facilitating marketers' endeavors, leading to increased conversion rates and relevance in customer experiences. In the right corner is Strikingly, which specializes in creating single-page websites effortlessly, perfect for freelancers and small businesses looking for speed without sacrificing quality. And then, introducing Moosend, designed primarily as an email marketing platform that also offers landing page functionalities, blending simplicity with powerful automation tools. All three are geared towards enhancing digital marketing efforts, but how do they measure up in key areas?
Round One - Feature Showdown
Template Variety and User-Friendliness at a Glance
As we kick off our first round, let’s take a closer look at what each platform promises regarding templates and usability. Strikingly boasts a variety of basic templates that make it easy for users to set up stunning single-page sites in no time. With a focus on simplicity, newcomers can quickly grasp the interface without feeling overwhelmed. Moosend, on the other hand, provides a selection of templates catering to marketing campaigns but tends to remain basic compared to its competitors. Instapage, however, shines brightly in this area, offering an extensive library filled with customizable templates tailored for higher conversion rates. Furthermore, Instapage allows users to modify every detail, creating landing pages that resonate deeply with target audiences. The ease of use is also prominent, allowing marketers to optimize their pages efficiently.
Instapage: A Champion in Customization and Optimization
Let’s dive deeper into why Instapage stands out in terms of customization and conversion optimization. With a wealth of unique features like A/B testing and Instablock, Instapage empowers marketers to reduce costs and enhance the conversion rates of their campaigns. This platform doesn't simply allow for edits; it encourages marketers to transform every landing page into a tailored experience that fosters brand trust and cultivates customer loyalty. From its drag-and-drop functionality to advanced analytics, Instapage is designed as a partner in businesses' success, making it an essential tool for those serious about achieving their conversion goals.
Round Two - Speed and Performance Analysis
Have you ever waited desperately for a website to load, only to leave in frustration? Speed is essential in creating a favorable user experience, just like a well-brewed cup of coffee! In this round, we’ll explore how each platform handles speed and performance, emphasizing the importance of quick loading times in preventing potential customers from bouncing away.
Advantages of Instapage:
- Lightning-fast loading speeds, ensuring minimal bounce rates.
- Optimized for mobile responsiveness, catering to phone users.
- Regular updates that enhance performance metrics.
- Integrated CDN for faster content delivery.
Advantages of Strikingly:
- Quick setup times for landing pages.
- Optimized for single-page formats that load swiftly.
- Built-in mobile optimization for on-the-go users.
Advantages of Moosend:
- Quick email campaigns and landing pages working in unison.
- Integrated monitoring for performance evaluation.
- Efficient data handling contributing to faster load times.
- User-friendly templates streamline loading processes.
In conclusion, when evaluating speed and performance, Instapage comes out on top. Its focus on creating lightning-fast landing pages positions it as the ideal choice for marketers who prioritize speed alongside efficiency.
Round Three - User Experience and Learning Curve
Navigating new software can feel daunting, but fear not! Each of these platforms is equipped to welcome newcomers gracefully. Strikingly leads the way with an intuitive interface, making it exceptionally user-friendly for those new to digital marketing. Moosend also focuses on providing a straightforward learning experience, allowing users to get started with automated email campaigns and landing pages quickly. However, Instapage takes the prize for offering advanced tutorials and a dedicated community to help users expertly utilize all features. Marketers of varying skill levels can find assurance and support across these platforms, but those seeking to hone their expertise in landing page creation may find themselves gravitating towards Instapage for its comprehensive resources.
Round Four - Customer Support Review
Customer support is the backbone of any digital tool, and each platform brings its unique flair to this arena. Strikingly offers a robust knowledge base supported by an active community, allowing users to find solutions among peers. Moosend prides itself on its responsive ticket-based support and a helpful FAQ section. However, Instapage takes customer care to the next level with live chat support and extensive documentation, ensuring users get timely help with any queries. By personifying these teams as dedicated sidekicks, it becomes clear that when users encounter issues or have questions, support is readily available.
Round Five - Price Tag and Plan Comparison
Diving into pricing structures is essential for decision-making. Strikingly has affordable plans starting from a basic tier, ideal for freelancers or hobbyists. Moosend offers competitive pricing, particularly valuable if users primarily seek email marketing tools alongside landing pages. Instapage, while slightly higher in cost, justifies the investment with its extensive features dedicated to optimizing landing pages. As you evaluate which platform aligns best with your budget and needs, it’s vital to consider what you truly value. After all, a well-optimized landing page can significantly impact your marketing outcomes.
In wrapping up our exploration of Instapage, Strikingly, and Moosend, it’s clear that while each platform brings its strengths to the table, the ultimate decision hinges on individual needs. If you prioritize advanced features and high conversion rates, Instapage is likely your best bet. With options available for free trials and demos, there’s no better time to explore what Instapage can do for you!
