How Strikingly vs. Mobirise vs. Instapage stack up against each other

Compare Instapage with Strikingly and Mobirise to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from Strikingly and Mobirise.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

Review platform 1
4.3/5
472+ real reviews
Review platform 2
4.5/5
363+ real reviews
Review platform 3
4.5/5
363+ real reviews
Review platform 4
7.7/10
56+ real reviews

Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage, Strikingly, and Mobirise: The Ultimate Showdown

Choosing the right landing page builder can feel like assembling the ultimate superhero team for your marketing campaigns. Each contender brings its unique strengths, and understanding how they stack up against each other is vital for maximizing your online impact. In this friendly competition among Instapage, Strikingly, and Mobirise, we'll explore what each has to offer and help you determine which platform can transform your marketing strategy into a success story. From features and performance to usability and customer support, this comparison aims to equip you with the insights needed to make an informed decision. With a little humor and plenty of facts to support your choice, let’s dive in!

Introducing the Champions

Welcome to the arena where three contenders are ready to fight for their spotlight. Firstly, we have Instapage, a standout player in the world of landing page creation known for its deep customization capabilities and advanced conversion tools. Next, Strikingly enters the stage, celebrated for its user-friendly interface and features that enable individuals and small businesses to get an online presence quickly. And we can't forget Mobirise, which offers a unique offline solution that is perfect for users looking to create responsive landing pages without diving deep into code. All three platforms promise effective solutions tailored to marketers' needs and encourage conversions, making them worthy opponents in the digital domain. Let’s see who comes out on top in the rounds that follow!

Round One - Feature Showdown

Template Selection and User Experience

When it comes to landing page builders, the variety of templates available can make or break the user experience. Strikingly offers a selection of elegant and modern templates that are visually appealing, ensuring even beginners can create an impressive site quickly. Its drag-and-drop interface makes it easy to customize templates without any coding knowledge. Mobirise shines with its extensive library of themes and blocks, allowing for customizable builds that cater to different industries while also keeping the process offline and user-friendly. Instapage, however, sets itself apart with an expansive array of templates designed specifically for conversion. Each template is designed with the latest marketing trends in mind and can be easily tailored to fit specific goals. With A/B testing features and customizable settings, Instapage empowers users to optimize their funnel efficiently.

Instapage: The Master of Customization and Optimization

What truly elevates Instapage as a premier tool is its unmatched customization and conversion optimization capabilities. The platform offers an intuitive drag-and-drop builder that is not only easy to use but also packed with advanced features for those who want to tailor their pages extensively. Marketers can create stunning landing pages that align perfectly with their brand messaging, thanks to the flexible layouts and design options. Instapage also provides unique elements like widgets for countdown timers, forms, and testimonials that can enhance the user experience. Moreover, sophisticated analytics allow marketers to track their performance in real time, enabling continuous optimization of pages designed to drive conversions. By focusing on features that enhance brand trust and customer loyalty, Instapage isn't merely a landing page builder; it’s a partner in success with the end goal of increasing conversion rates.

Round Two - Speed and Performance

Speed is crucial in the digital realm, akin to the importance of quick service at your favorite café. Waiting too long for a page to load can lead to frustration and ultimately lost potential customers. Instapage is built with speed as a priority, ensuring that landing pages load quickly, which can significantly impact user experience and engagement. Strikingly also prioritizes speed, showcasing optimized templates that are mobile-friendly and load efficiently to keep visitors engaged. However, with Mobirise, speed can be influenced by the user's hosting and configuration choices since it operates as an offline builder. Let’s break down exactly how each platform holds up when it comes to speed and performance.

Instapage's Advantages in Speed:

  1. Utilizes a robust hosting infrastructure that ensures rapid load times
  2. Offers lazy loading features for faster performance
  3. Optimizes images and resources automatically
  4. Includes built-in AMP support to enhance mobile loading speeds

Strengths of Strikingly in Speed:

  1. Offers pre-optimized templates designed for fast loading times
  2. Integrates seamlessly with CDN solutions for globally distributed content
  3. Mobile-friendly designs that load quickly on handheld devices

Mobirise's Performance Bonuses:

  1. Gives users access to offline editing, reducing dependency on internet speeds
  2. Can generate lightweight code to enhance loading times
  3. Allows local hosting, giving users full control over performance

In this speed and performance round, Instapage stands out as the best option for marketers seeking immediate results. Its commitment to rapid loading times and seamless user experience makes it an ideal choice for creating effective landing pages.

Round Three - Usability and Learning Curve

Usability is essential, especially for newcomers in the digital marketing space. Each platform offers features that cater to different skill levels, creating an inclusive environment. Strikingly is particularly known for its straightforward interface that welcomes beginners with open arms, providing a quick path to achieving a polished website without overwhelming complexity. Mobirise follows this trend with a user-friendly drag-and-drop editor, allowing users to craft their desired designs without requiring coding skills. On the other hand, Instapage comes with a steeper learning curve due to its wealth of features, but the intuitive layout and plenty of how-to guides and tutorials ease the transition into expert level use. With dedicated support and a rich library of resources, users can quickly become adept at utilizing Instapage’s full potential, making it an excellent choice for anyone ready to elevate their landing page game.

Round Four - The Support Network

Imagine customer support as your loyal sidekick, ready to assist you whenever needed. Strikingly shines with its responsive chat support and an extensive knowledge base that allows users to resolve issues efficiently. Mobirise provides community-supported help and a detailed user manual, ensuring that users can find solutions freely without traditional customer service barriers. Instapage offers top-tier support with 24/7 chat assistance, comprehensive documentation, and webinars that provide valuable insights into optimizing campaigns. With a devoted team ready to tackle any queries, Instapage ensures users have the help they need, leading to a seamless experience when creating high-converting landing pages.

Round Five - Price and Value

When it comes to pricing, each platform presents distinct structures that cater to various budgets. Strikingly offers an accessible entry point with its free plan, making it a great choice for individuals and small businesses just getting started. For those needing additional features, paid plans remain competitively priced. Mobirise operates on a one-time payment model and also allows users to export their projects, which can appeal to those seeking long-term investments without monthly bills. Conversely, Instapage operates on a subscription model focused on the features that enhance brand loyalty and conversions. While its pricing may be higher, the return on investment can be substantial when considering the advanced tools available for optimizing landing pages effectively. Making decisions about pricing should hinge on features and value; while all platforms bring unique strengths, marketers must assess what aligns best with their goals.

As we conclude this friendly rivalry, it's clear that each platform brings unique offerings to the table. While Strikingly is excellent for beginners and Mobirise is perfect for those looking for offline solutions, Instapage emerges as the most powerful ally for marketers focused on conversions, customer loyalty, and brand trust. With a free trial available, there's every reason to explore how Instapage can enhance your landing page strategy. Ultimately, the best choice will depend on your individual needs and objectives, so we encourage you to evaluate what matters most to you as you embark on this journey.

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