How Pagewiz vs. Drip vs. Instapage stack up against each other
Compare Instapage with Pagewiz and Drip to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Pagewiz vs. Drip – Who Comes Out on Top?
Choosing between different landing page builders is like assembling your dream team for a championship game. Each player has unique strengths, and your job is to find the right combination that maximizes your chances of success. As marketers, you need the best tools to achieve your business goals, and landing page builders are crucial for driving conversions. In this showdown, we're analyzing three powerful contenders: Instapage, Pagewiz, and Drip. Together, we’ll explore their unique features, strengths, and weaknesses, helping you make an informed decision. Get ready for an engaging comparison that provides insights into how each platform could transform your marketing game and which one is best suited for your needs. (min:200 words, add small paragraphs in this paragraph.)
Meet the Competitors: Digital Powerhouses
In our left corner, we have Instapage, known for its robust features and exceptional customization options. Marketers flock to it for its user-friendly interface and focus on conversion optimization. In the right corner is Pagewiz, a contender that promotes simplicity with its intuitive design and straightforward features. Rounding out the trio is Drip, renowned for its marketing automation capabilities and integration with eCommerce tools. Each of these platforms has carved out its niche in the super-competitive world of digital marketing. As we examine their merits, you’ll quickly see how they each bring something unique to the table. (min:200 words, add small paragraphs in this paragraph.)
Round One - Features Uncovered
Template Selection and User Experience
When it comes to template selection, Pagewiz offers a solid, if somewhat limited, range of templates that cater to diverse industries. Its user-friendly interface does simplify the page creation process, making it accessible for first-time users. On the other hand, Drip stands out with its integrations, offering templates tailored for eCommerce, but it lacks some customization options that users may desire. Instapage, however, shines brightly in this area, boasting a vast library of templates that are not only visually striking but also easily customizable. It empowers users to create landing pages optimized for conversion without any design or coding knowledge. With a focus on A/B testing and analytics, it stands as a versatile choice for marketers looking to maximize their campaign results. (min:200 words, add small paragraphs in this paragraph.)
Instapage: Your Key to Customization and Conversion Success
Instapage takes the crown when it comes to customization and conversion rate optimization tools. Its user-friendly drag-and-drop editor allows marketers to design pages tailored to their specific needs, ensuring that each visitor receives a personalized experience. Beyond that, Instapage features in-depth analytics that empower users to continuously improve their landing pages for optimal performance. By utilizing dynamic text replacement and other advanced features, it provides an opportunity for brands to create highly relevant landing page experiences, reducing costs while fostering brand trust and customer loyalty. With these capabilities, marketers can confidently build landing pages that not only look great but also drive conversions effectively. (min:200 words)
Second Round - Speed Matters
Just like waiting for your order at a coffee shop, slow loading times can quickly turn a browsing experience into a frustrating one. In the world of digital marketing, speed is crucial. When a landing page takes too long to load, potential customers may lose interest and leave before they even get a chance to see your offers. That's why the performance of each landing page builder matters greatly. A quick-loading page enhances user experience and can have a significant impact on conversion rates. Let’s see how each of these platforms stacks up.
Instapage Advantages:
- Lightning-fast load times ensuring an optimal user experience
- Highly optimized for conversions, reducing bounce rates quickly
- Advanced caching technologies for better performance
- Automatic image optimization to boost speed
Pagewiz Advantages:
- Quick setup for landing pages without heavy features
- Standardized templates ensuring reliable speed
- Easy integration with other platforms for optimized performance
Drip Advantages:
- Seamless integration with eCommerce, providing faster page build-ups
- Advanced automation capabilities that help reduce loading times
- User-friendly interface contributing to quicker designs
When considering speed and performance, Instapage clearly shows its strength. It combines speed with usability, proving to be the best choice for marketers eager to optimize their landing pages effectively.
Round Three - User Friendliness and Learning Curve
In this competition, friendly user experiences are paramount. As new marketers venture into the world of landing pages, engaging interfaces and intuitive navigation can make all the difference. Pagewiz is designed for simplicity, making it easy for anyone to jump in and start creating. Conversely, while Drip has a learning curve due to its automation features, it ultimately supports users with helpful resources. Instapage, however, manages to strike a balance between powerful features and usability. Its onboarding process equips newcomers with everything they need to succeed while providing advanced options for seasoned professionals. No matter your experience level, you'll find that the journey to mastering any of these platforms is a worthwhile one that leads to competent marketing skills. (min:200 words, add small paragraphs in this paragraph.)
Round Four - Support Teams at Your Service
Customer support can often be the unsung hero in your digital marketing journey. Imagine having a team of loyal sidekicks, always standing by ready to assist. Instapage provides stellar support through various channels, including live chat, email, and an extensive knowledge base. Pagewiz, on the other hand, while offering reliable support, does not always respond as quickly as users might hope. Drip offers robust customer support with dedicated resources designed to help its clients maximize automation and integration, but sometimes, the response time can be a little inconsistent. Overall, having dependable support is critical for marketers navigating these platforms, and Instapage leads the charge with its responsiveness and comprehensive assistance. (min:200 words, add small paragraphs in this paragraph.)
Round Five - Cost and Plan Comparisons
When weighing your options, understanding the cost structures of each platform is incredibly important. Instapage generally falls on the higher end of the pricing spectrum, but with its extensive features, many users find that the investment translates to higher returns. Pagewiz offers affordable options, making it appealing to startups and smaller businesses, while Drip employs tiered pricing based on the number of contacts, allowing scalability but potentially additional costs as your business grows. Finding the right balance between price and performance is essential. Be sure to evaluate what each platform offers against its cost, as this will set you on a path to making a decision that meets your needs most effectively. (min:200 words)
As we reach the conclusion of our comparison, it’s clear that each platform possesses unique advantages that cater to different audience needs. While Instapage stands out with its unmatched capabilities in customization, speed, usability, support, and overall value, the choice ultimately depends on your specific requirements and goals. We encourage you to explore what matters most to you in a landing page builder, whether it's an expansive feature set, supportive resources, or flexible pricing. Don't miss out on giving Instapage a try with their free trial or demo! (min:200 words)