How Pagewiz vs. Divi Builder vs. Instapage stack up against each other
Compare Instapage with Pagewiz and Divi Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Pagewiz vs. Divi Builder – Unraveling the Best Landing Page Builder
Choosing a landing page builder is a lot like assembling a dream team of superheroes for your marketing strategy. You want the perfect mix of power, agility, and versatility to take your campaigns to new heights. This is where Instapage, Pagewiz, and Divi Builder step into the spotlight, each vying for their moment of glory. Whether you're aiming to boost your conversion rates or create stunning landing page experiences that foster brand trust and customer loyalty, this comparison promises to illuminate the strengths and weaknesses of each platform. Let’s embark on this engaging journey to determine which tool truly reigns supreme in the world of landing pages. Each builder offers unique features and benefits, so understanding these differences could mean the success of your marketing efforts and your bottom line hinges on the right choice.
Introducing the Contenders
In one corner, we have Instapage, the powerhouse known for its exceptional customization capabilities and a keen focus on conversion optimization. With a compelling suite of tools tailored to help marketers create relevant landing page experiences, Instapage positions itself as a partner for success. Next, we have Pagewiz, which caters to DIY marketers looking for a straightforward, easy-to-use interface to create effective landing pages quickly. Finally, there's Divi Builder, a popular choice among WordPress users, renowned for its flexibility and design features. Each contender has carved a niche within the competitive digital landscape, and it's time to explore how they stack up against each other. Understanding their distinct characteristics will help you decide which platform aligns best with your project needs and business goals.
Round One - Feature Showdown
Template Variety and User Experience
When it comes to template variety and user experience, Instapage shines brightly. It offers a vast array of pre-designed templates that are both aesthetically pleasing and optimized for conversions. The user interface is intuitive, making it easy for anyone to navigate without a steep learning curve. Pagewiz, on the other hand, also offers a reasonable selection of templates, but they may not be as visually compelling or modern as those provided by Instapage. While Pagewiz is user-friendly, it lacks the depth of customization that many marketers seek. Divi Builder provides robust customization tools and an extensive library of templates, appealing to those who wish to experiment creatively. However, these advanced features can lead to a steeper learning curve, especially for beginners. Overall, Instapage stands out as the most comprehensive choice in this category, fostering a seamless experience for users eager to create high-converting landing pages.
Instapage: Your Go-To for Customization and Conversion Optimization
Instapage empowers marketers to cut costs, enhance conversions, and deliver compelling landing page experiences that build brand trust and customer loyalty. Its standout features include extensive A/B testing capabilities, dynamic text replacement, and the ability to personalize experiences based on user data. This level of customization not only helps businesses achieve their specific marketing goals but also maximizes the potential for conversion optimization. Instapage’s focus on providing high-quality landing pages tailored for unique audiences make it a formidable contender. Coupled with an analytic dashboard that offers actionable insights, this platform ensures that users can continually refine their strategies to achieve the best results possible. For businesses serious about scaling their marketing efforts, Instapage stands as the ultimate tool.
Round Two - Speed and Performance
As we transition into the second round, let’s consider the importance of speed and performance for landing pages. Think of it as the difference between your favorite coffee shop serving a fresh brew on time or leaving you waiting for what feels like an eternity. Speed plays an essential role in user experience; it directly influences bounce rates and conversions. A slow-loading landing page can deter potential customers and tarnish the overall impression of your brand.
Why Instapage Excels in Speed and Performance
- Instapage optimizes its landing pages to load quickly, enhancing user experience.
- Built-in caching and CDN integration ensure fast delivery times worldwide.
- Regular performance updates help maintain a high-speed standard.
- Comprehensive analytics enable users to monitor speed-related metrics.
Advantages of Pagewiz in Speed and Performance
- Pagewiz provides solid loading times, although not as competitive as Instapage.
- Its streamlined design allows for efficient processing of page requests.
- The interface is designed to minimize bloat, ensuring quicker access.
How Divi Builder Performs Regarding Speed
- Divi Builder can produce highly optimized, fast-loading pages when properly configured.
- This builder offers performance tuning features to enhance speed.
- However, complex designs may lead to slower loading times if not optimized.
When evaluating speed and performance, Instapage emerges as the clear winner. Its commitment to providing a fast, user-friendly experience maximizes the potential for higher conversions.
Round Three - Usability and Learning Curve
Usability plays a pivotal role in determining the right landing page builder, and each platform addresses this aspect differently. Instapage welcomes users with a modern, intuitive interface that simplifies the creation process. Even for beginners, building stunning landing pages is straightforward, thanks to guided tutorials and a wealth of resources. Pagewiz maintains a similar focus on user-friendliness, appealing to those seeking speedy results without complex features. However, its simplicity can also limit the depth of customization available. Divi Builder is highly versatile, offering a rich assortment of features that empower users to build intricate designs. While this might sound appealing, newcomers may initially find the interface a bit daunting. However, once the learning curve is conquered, users often feel confident navigating the platform with ease. Overall, Instapage’s focus on usability combined with robust resources positions it as the most approachable choice among the three.
Round Four - Customer Support Heroes
To ensure smooth sailing, reliable customer support is critical, and each platform strives to deliver assistance when needed. Instapage characterizes its support team as diligent allies, available through chat and email 24/7. Moreover, it also offers an extensive knowledge base filled with helpful resources. Pagewiz provides comparable support options, with live chat and an email service to handle inquiries. However, it doesn’t boast the same breadth of resources as Instapage. Divi Builder takes a different approach, with community forums as well as documentation to help users find answers to their questions. While the community is a valuable resource, direct support may not be as quick as that offered by the other platforms. Overall, Instapage emerges as the top choice for customer support, ensuring users feel valued and guided through their journey.
Final Round - Pricing Structures Evaluated
Pricing often becomes a deciding factor for marketers, so understanding each platform's structure is crucial. Instapage offers tiered pricing plans suitable for businesses of varying sizes, emphasizing value for features provided. While it may seem pricier than its competitors, the comprehensive tools available for conversion and customization justify the cost. Pagewiz operates on a simpler pricing model, providing affordable options that cater to small businesses and startups. Yet, those looking for advanced features may find themselves limited. Divi Builder follows a one-time purchase model that appeals to WordPress users. Although it requires an upfront investment, it allows continuous use without recurring costs. As you weigh your options, consider the long-term value each platform provides based on your specific needs.
To conclude our comparison, all three platforms have unique strengths, with the ultimate decision resting on your specific requirements. Recognizing what you value most in a landing page builder is crucial, whether it's features, customer support, or pricing structures. Don't forget to give Instapage a test drive, as its blend of customization and optimization could take your marketing efforts to the next level, creating remarkable landing page experiences that boost conversions.
