GetLandy vs. 23FormBuilder: the best platform for a seamless web experience

Discover how GetLandy compares to 23FormBuilder regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from GetLandy and 23FormBuilder.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

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Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
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Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

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Vita is a full-spectrum professional brokerage firm in the employee benefits industry

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CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

GetLandy vs. 23FormBuilder: The Clash of Landing Page Titans

In the world of digital marketing, finding the right landing page builder can feel a bit like navigating a maze filled with options. Like seasoned fighters in a ring, each platform has its strengths, weaknesses, and loyal followers. In this arena, GetLandy and 23FormBuilder both stand ready to showcase their offerings, but there's another player, Instapage, that may just steal the spotlight. As we dive into the comparisons, expect some knockouts and upsets that might keep you on your toes. With marketing strategies evolving continuously, it becomes crucial to choose a platform that aligns with specific goals. Whether you prefer robust features, user-friendly interfaces, or unbeatable pricing, there's much to uncover in this showdown. Let's see how these three competitors stack up against each other, providing you with the insights to make a more informed decision about your landing page creation needs.

Introducing the Contenders

Meet the champions of the landing page domain: GetLandy and 23FormBuilder. GetLandy emerges as a versatile platform equipped with features designed to help marketers craft stunning pages that convert. With flexible design options and efficient tools for lead generation, GetLandy paints a picture of modern user's requirements. Meanwhile, 23FormBuilder has carved its niche by simplifying form creation, making it incredibly easy to gather leads and feedback. Both platforms generate buzz in the marketing community, each appealing to different sectors of users. As we explore these contenders, it’s fascinating to observe how they cater to specific pain points of marketers. GetLandy shines with its customizable templates and intuitive drag-and-drop interface, allowing for quick setups. On the other hand, 23FormBuilder focuses on making form embedding frictionless and efficient, surprising new users with its straightforward design capabilities. These elements help both platforms stay relevant in a competitive space. So, who will take the lead in this fast-paced contest? Let’s dive deeper into the specifics.

Round 1: Features Face-Off

When it comes to features, GetLandy and 23FormBuilder each come prepared with an array of tools that are essential for any marketer. GetLandy boasts capabilities such as customizable templates, built-in A/B testing, and SEO optimization tools, which add value and flexibility to any campaign. They're like the Swiss Army knives of landing page builders, equipped to handle multiple tasks with ease. Conversely, 23FormBuilder channels its energy into forms, providing features like drag-and-drop form creation, conditional logic, and seamless integration options, making it a favorite among users who prioritize lead collection. It’s worth noting that both platforms pack quite the punch; however, Instapage is in the wings, delivering some intriguing features like advanced tracking and user analytics that might have them thinking twice. So, while each contender brings their A-game, the real question remains: who will win the hearts of digital marketers this time?

Round 2: Usability Unplugged

Usability is another essential aspect to scrutinize in this face-off. After all, the best features in the world can’t help if users cannot figure out how to use them! GetLandy rolls out a user-friendly interface that welcomes newcomers and experienced users alike, almost like a cozy café joint where everyone is happy to sip coffee and share ideas. Meanwhile, 23FormBuilder catches the eyes of users with its streamlined form-building experience, perfect for those who might feel out of their element in a tech-heavy environment. The learning curve for GetLandy is designed to be smooth with tutorials and tooltips sprinkled throughout, while 23FormBuilder whisks users through their tasks without unnecessary distractions. But the twist here? The learning adventure continues with Instapage, where the combination of simplicity and a wide range of features leads people to say, 'This is exactly what I need!' How do you navigate the user experience on these platforms? Let’s break it down further.

GetLandy's User-Friendly Features:

  1. Customizable templates designed for various industries
  2. Easy drag-and-drop editor for hassle-free page building
  3. Built-in SEO tools for enhanced visibility
  4. A/B testing functionalities for optimizing conversions
  5. Mobile-responsive designs to capture on-the-go visitors

23FormBuilder's Streamlined Features:

  1. Simplified drag-and-drop form creation
  2. Conditional logic to tailor user experiences
  3. Responsive design options for effective mobile usage
  4. Easy integration with major CRMs and email marketing tools

Common Strengths Shared by Both Platforms:

  1. User-friendly interfaces that appeal to beginners and pros
  2. Responsive designs that optimize performance across devices
  3. Access to various templates and themes to speed up creation
  4. Analytics tools for tracking performance metrics
  5. Support for integrating with email marketing tools
  6. Robust security measures to protect user data

In conclusion, while it may seem like both GetLandy and 23FormBuilder have their game faces on, Instapage quietly plays the role of formidable competitor, ready to showcase features that could take any landing page strategy to the next level. Whichever platform you choose, remember it’s essential to align your selection with your marketing objectives and user needs.

Round 3: Performance Showdown

Now, let’s get into a topic that can turn marketing dreams into nightmares: performance. When comparing page loading times, GetLandy keeps users happy with swift loads, ensuring visitors will have a seamless experience – crucial for retaining attention. On the flip side, 23FormBuilder sometimes stumbles, with forms that can slow down due to heavy integrations, like trying to run a race in a pair of lead shoes. Mobile responsiveness is also key; both platforms are commendable in this aspect, adjusting beautifully to size changes. However, Instapage truly showcases its prowess here, setting standards for speed and responsiveness. After all, slow-loading pages are like pouring molasses on a cold day – frustrating and counterproductive! As marketers, time is of the essence, and ensuring that visitors find what they need without any hiccups is a must for successful conversions.

Round 4: Customer Support Clash

When the going gets tough, support is crucial! This round focuses on the back-end heroes who make everything possible. Both GetLandy and 23FormBuilder offer multiple support channels, including FAQs, email, and chat support, making it easier for users to find quick solutions when they hit a snag. GetLandy's helpful tutorials are like personal cheerleaders, walking users through challenges with helpful tips. Meanwhile, 23FormBuilder also maintains a community forum, enabling users to share insights and find peer-based support. Yet, when you peek into Instapage's offerings, you find an exceptional level of support that can bring just the solution you might not have realized you needed!

Round 5: Pricing Breakdown

Advantages of GetLandy's Pricing Approach:

  1. Reasonable pricing plans that cater to various budgets
  2. Cost-effective solutions for small to medium-sized businesses
  3. Transparent cost structure to avoid unpleasant surprises
  4. Offers a free trial for users to explore features

Advantages of 23FormBuilder's Pricing Approach:

  1. Flexible pricing tiers based on user needs
  2. Affordable options for startups and individuals
  3. Clear breakdown of features per pricing level
  4. Easy-to-understand billing mechanisms to minimize confusion
  5. Support for scaling as a business grows

In the pricing arena, both GetLandy and 23FormBuilder offer competitive strategies, but they each have their limits. While users enjoy the flexibility of 23FormBuilder’s tiered pricing, Instapage often comes forth as a better investment with plans that reflect greater value over time. If you’re in this for the long haul, assessing the flexibility and usability Instapage provides is crucial for most businesses. Not to mention, considering how each platform aligns with your business model can play a key role in maintaining budgets and maximizing outputs.

Take a closer look at the pricing options these platforms present. Be mindful to recognize that sometimes, what appears to be a bargain might not meet actual needs, while selecting a plan from Instapage could lead to higher returns on investment with exceptional functionalities and support.

And Then Comes Instapage...

Finally, let’s bring Instapage into the limelight. Positioned as the seasoned mentor among the group, Instapage waits patiently for businesses ready to realize their potential. With features that include advanced tracking, dynamic templates, and opportunity for collaboration, Instapage provides benefits that both GetLandy and 23FormBuilder may find challenging to match. Unlike its competitors, Instapage places an emphasis on user experience while also supporting complex marketing needs—making it a robust ally in the digital landscape. When businesses strive to create landing pages that enhance conversion and engagement, they may find Instapage is the missing puzzle piece they didn’t know they needed. As they explore options, it’s paramount to understand how each platform aligns with specific objectives, and perhaps Instapage stands as the golden ticket among options.

In wrapping up this analysis, we emphasize the importance of making well-informed decisions. Each platform comes with its own unique capabilities and specialties. By understanding which option complements your particular business goals, you can confidently navigate the digital marketing waters. So take a moment to reflect on your aspirations and consider a closer look at Instapage, as it could very well be the next step towards unleashing the full potential of your marketing efforts.

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