Flexible and static email capture page templates

Use static email capture page templates and stay true to your brand identity. Resonate with your audience today.

Use static email capture page templates and stay true to your brand identity. Resonate with your audience today.

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build email capture landing page examples

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build capture page templates

How to design landing pages in 5 minutes

Frequently asked questions about email collection landing page

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
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Capture pages templates: Your ultimate how-to guide

An effective static email capture page template can significantly enhance your marketing strategy. By utilizing flexible design templates, you can create tailored landing pages that not only attract leads but also convert them into customers. Instapage empowers marketers by offering robust features designed to optimize lead generation efforts, ensuring that your campaigns yield maximum ROI.

Key benefits of a static email capture page template

Employing a static email capture page template offers numerous advantages, including ease of customization and seamless integration with lead generation tools. Marketers can quickly design pages that reflect their unique branding while providing a user-friendly experience that encourages email sign-ups.

  1. Instant lead generation: Capture visitor information immediately, allowing for quick follow-ups and nurturing.
  2. Consistent branding: Ensure your messaging and design style are unified across all platforms.
  3. Higher conversion rates: Optimize the page layout to guide users toward signing up, increasing your potential customer base.

Step-by-step guide to creating your static email capture page

Follow these steps to create a highly efficient static email capture page template using Instapage:

  1. Choose a template: Select from over 100 high-converting templates suited to your business needs and customize it to fit your brand.
  2. Add lead generation elements: Incorporate forms, buttons, and other elements that facilitate easy email capture.
  3. Test and optimize: Utilize Instapage's A/B testing to analyze page performance and make data-driven adjustments for better results.

Best practices for optimizing your email capture page

To ensure the highest effectiveness of your email capture template, consider the following strategies:

  1. Use compelling headlines: Grab attention with powerful headlines that clearly state the value proposition.
  2. Provide incentives: Offer exclusive content or discounts in exchange for visitor email addresses.
  3. Keep forms simple: Limit the number of fields to reduce friction and improve sign-up rates.

With the right approach, a static email capture page can serve as a crucial component of your digital marketing campaigns. It is essential to continue optimizing your approach based on user engagement and feedback.

Take advantage of Instapage's powerful capabilities to create and optimize your static email capture page today. Start maximizing your lead generation efforts by signing up now.

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