Get PWA landing page templates

Master the art of web design with PWA landing page templates. Transform your business today!

Master the art of web design with PWA landing page templates. Transform your business today!

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build pwa html template free download

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

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Learn how to build pwa template

How to design landing pages in 5 minutes

Frequently asked questions about pwa template free download

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Pwa landing page: Your ultimate how-to guide

Maximizing your digital marketing efforts starts with an effective landing page. Instapage is a powerful landing page and conversion rate optimization (CRO) platform that allows marketers to create, optimize, and scale their advertising campaigns seamlessly. By leveraging available templates and advanced features, any business in the marketing, tech, education, or financial sectors can create high-converting landing pages without needing coding skills.

Understanding the importance of landing pages

Landing pages serve as the frontline for your marketing campaigns. They are designed to convert visitors into leads or customers by focusing on specific user actions. High-performing landing pages are crucial for effective lead generation in a range of sectors, including Business Services, Tech/SaaS, and more. Here’s why landing pages matter:

  1. Targeted messaging: Landing pages allow you to tailor your message to specific audiences, enhancing relevancy.
  2. Improved conversion rates: With focused content, landing pages lead to higher conversion rates compared to generic webpages.
  3. Easier tracking and optimization: Instapage’s built-in analytics help in tracking performance, allowing for data-driven decisions.

Step 1: Choose the right template

The first step in creating an effective landing page is selecting a template that resonates with your target audience. Instapage offers over 100 high-converting templates suitable for various industries, providing a robust foundation for build-out.

  1. Select templates based on your campaign goal: Whether it’s lead generation or webinar sign-ups, choose a template that aligns with your objectives.
  2. Ensure mobile responsiveness: With a significant number of users coming from mobile devices, opt for templates that are optimized for mobile viewing.
  3. Utilize pre-built lead generation elements: Take advantage of forms and CTA buttons embedded within templates to streamline lead capture.

Step 2: Customize for your audience

Once you’ve chosen a template, tailoring it to fit the specific needs of your audience is key. Instapage allows dynamic text replacement, ensuring that your messaging resonates with your visitors.

  1. Incorporate audience-specific language: Use terminology that speaks directly to the sector you are targeting.
  2. Utilize A/B testing for content variations: Test different headlines and images to see which resonates best with your audience segments.
  3. Leverage personalization features: Engage visitors by dynamically adapting content based on their previous interactions.

Step 3: Optimize and launch

After designing and customizing your landing page, it’s time to optimize it for conversions. Instapage’s optimization tools include built-in A/B testing and detailed heatmaps to enhance page performance.

  1. Conduct A/B testing: Experiment with different layouts, headlines, and CTAs to determine what yields the best conversion rates.
  2. Use heatmaps to analyze behavior: Understand how users interact with your page by examining heatmaps, which can guide further improvements.
  3. Implement conversion rate optimization strategies: Analyze and apply best practices to continually improve your landing page's effectiveness.

In conclusion, implementing a well-structured landing page strategy with Instapage will help to maximize your marketing ROI and convert more leads into customers.

Ready to take your digital marketing to the next level? Start using Instapage today to build high-converting landing pages that drive results.

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