Flexible and modern long-form landing page templates
Use modern long-form landing page templates and stay true to your brand identity. Resonate with your audience today.
Use modern long-form landing page templates and stay true to your brand identity. Resonate with your audience today.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
A comprehensive guide to modern long-form landing page templates
Modern long-form landing page templates are essential tools for marketers looking to optimize and scale their digital campaigns effectively. With Instapage, users can harness the power of pre-designed, conversion-focused templates to streamline lead generation and maximize ROI swiftly and efficiently. This guide will walk you through the key elements of building an effective long-form landing page using Instapage.
Understanding modern long-form landing pages
A modern long-form landing page is characterized by its extended length, which allows marketers to provide detailed information and multiple engagement points for visitors. Unlike traditional one-page designs, these templates are designed to tell a compelling story while guiding users through a structured journey towards a specific action, often leading to increased conversions. They incorporate various media elements to keep users engaged and informed.
- Feature-rich sections: Include value propositions, testimonials, and calls to action that capture interest.
- User-centric design: Ensure that readers easily navigate content with intuitive layouts and clear headlines.
- Responsive elements: Optimize the landing page for all devices, guaranteeing a seamless user experience across platforms.
Step 1: Selecting the right template
When building a modern long-form landing page, the first step is to choose the appropriate template. Instapage offers over 100 high-converting templates, tailored for various industries, ensuring there's something for your specific needs.
- Identify your goals: Determine what action you want users to take, whether it’s signing up, downloading, or purchasing.
- Consider your audience: Select a template that resonates with your target market, utilizing visuals and language that reflect their preferences.
- Test variations: Use Instapage’s built-in A/B testing to evaluate which template and design elements yield the best results.
Step 2: Customizing content and layout
Once you've selected a template, it's time to customize it to fit your campaign’s message and branding. Personalization is key in creating content that speaks directly to your target audience and can significantly enhance engagement rates.
- Utilize dynamic text replacement: Tailor content based on user attributes or campaign source to create a personalized experience.
- Leverage Instablocks: Use these reusable content blocks to maintain consistency throughout the landing page while saving time.
- Incorporate engaging visuals: Use images and videos to highlight key points and make your landing page visually appealing.
Step 3: Optimizing for conversions
The final step involves optimizing your long-form landing page for conversions. This can include using analytics tools to assess page performance, conducting A/B tests, and utilizing heatmaps to analyze user behavior.
Regularly review your analytics dashboard to identify patterns and areas for improvement. By making data-informed adjustments, you can enhance the user experience and drive better results.
Are you ready to increase your conversion rates with modern long-form landing pages? Start using Instapage today to build and optimize high-impact campaigns that resonate with your audience.
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