Flexible and modern email capture page templates

Use modern email capture page templates and stay true to your brand identity. Resonate with your audience today.

Use modern email capture page templates and stay true to your brand identity. Resonate with your audience today.

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Create an impact with a modern email capture page template

An effective email capture page can significantly enhance your digital marketing strategy. This guide will delve into the vital role of modern email capture page templates in optimizing conversion rates and driving leads. With Instapage's user-friendly platform, marketers can create stunning and functional email capture pages without needing coding skills.

Understanding the essentials of email capture pages

Email capture pages serve as targeted landing pages designed specifically to gather leads by enticing visitors to sign up for newsletters or offers. These pages are crucial in converting traffic into qualified leads, ensuring a growing contact list. The right email capture page template can make all the difference in successfully achieving your campaign’s goals.

  1. High-converting design: Unique and appealing layouts that draw users' attention.
  2. Clear call-to-action (CTA): Components that effectively guide users to provide their email details.
  3. Optimized for mobile: Responsive designs that ensure accessibility across all device types.

Step 1: Choosing the right email capture page template

The first step in crafting your email capture page is selecting a template that resonates with your brand's voice and objectives. Instapage offers a library of over 100 high-converting templates tailored for various industries and audiences. Look for templates that emphasize simplicity and clarity for maximum engagement.

Step 2: Customizing your email capture page

After selecting your template, customization is key. Here’s what you should consider:

  1. Brand consistency: Incorporate colors, logos, and fonts that align with your brand.
  2. Engaging content: Create value-driven messaging that highlights what users gain by signing up.
  3. Promotion of incentives: Clearly outline any offers, such as discounts or exclusive content for signing up.

Step 3: Optimizing and testing your capture page

Optimization goes beyond visual appeal. Conduct A/B testing on elements such as headlines, CTAs, and images. Here are a few points to ensure success:

  1. Analytics integration: Monitor user behavior to identify areas for improvement.
  2. Feedback loops: Utilize surveys or follow-up emails to gauge user satisfaction.
  3. Dynamic content: Tailor your messaging to different segments of your audience based on data insights.

Creating a modern email capture page is a critical component for any marketer looking to enhance lead generation. With Instapage, building an optimized and effective page has never been easier.

Ready to transform your email capture strategies? Get started with Instapage today and experience the power of an all-in-one landing page platform!

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