Boost your B2B processes with our landing page template

Conquer your niche with our high-converting landing page templates for your B2B business. Let's boost conversion rates together!

Conquer your niche with our high-converting landing page templates for your B2B business. Let's boost conversion rates together!

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build landing page b2b

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build b2b landing page templates

How to design landing pages in 5 minutes

Frequently asked questions about b2b landing pages examples

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Landing page examples b2b: Your ultimate how-to guide

Crafting effective landing page templates tailored for B2B businesses can play a pivotal role in enhancing digital marketing strategies. Instapage offers versatile solutions that help achieve high conversion rates, engaging your audience meaningfully.

Understand your target audience

Successful B2B landing pages begin with a deep understanding of your target audience's needs and pain points. Conduct thorough research to tailor your messaging and visuals. Make use of the following strategies:

  1. Create customer personas: Develop detailed profiles for your ideal clients to personalize your content.
  2. Use targeted language: Tailor your messaging to reflect your audience’s terminology and industry challenges.
  3. Incorporate testimonials: Leverage social proof by featuring testimonials or case studies relevant to your target verticals.

Designing a high-converting landing page

Next, focus on design elements that drive conversions. Instapage provides a robust library of templates that can be customized to meet your specific needs. Here’s how to leverage these resources effectively:

  1. Utilize flexible layouts: Use more than 100 pre-designed templates that are proven to convert well across various industries.
  2. Adopt A/B testing: Leverage built-in experimentation features to refine your design based on user feedback.
  3. Ensure mobile optimization: With increasing mobile users, ensure your landing page is fully responsive and user-friendly on all devices.

Incorporating lead generation elements

Effective lead generation is crucial for a B2B landing page. Include compelling calls to action, lead capture forms, and other strategic elements. Consider implementing:

  1. Engaging CTAs: Use action-oriented phrases like 'Get a Free Quote' that motivate users to take immediate action.
  2. Lead magnets: Offer valuable resources such as whitepapers or eBooks in exchange for contact information.
  3. Live chat options: Integrate live chat tools to facilitate real-time communication and address user queries instantly.

By following these steps, you can significantly enhance your landing page's effectiveness in capturing leads and nurturing them towards conversion.

Ready to boost your B2B marketing efforts? Instapage's all-in-one platform equips you with the tools necessary to create stunning landing pages that convert.

Start optimizing your campaigns today and see the transformation in your marketing ROI with Instapage.

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