Flexible and functional sales page templates

Use functional sales page templates and stay true to your brand identity. Resonate with your audience today.

Use functional sales page templates and stay true to your brand identity. Resonate with your audience today.

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to creating effective landing pages with Instapage

Creating effective landing pages is crucial for maximizing conversions in today's digital marketing landscape. Instapage, recognized as the leading landing page and conversion rate optimization (CRO) platform, provides the tools necessary to accelerate growth and enhance return on investment for your campaigns. This guide walks you through the process of utilizing Instapage to build converting landing pages that resonate with your target audience.

Understanding the importance of landing pages

Landing pages serve as a gateway for visitors, guiding them towards specific actions. They are optimized to drive conversions and should be crafted carefully to speak directly to your audience's needs. Utilize Instapage's high-converting templates and lead generation elements to streamline your design process.

  1. Effective design: Use visually appealing layouts that draw the user’s attention.
  2. Clear messaging: Communicate your value proposition succinctly and compellingly.
  3. Strong calls-to-action (CTAs): Encourage users to take the desired action with actionable prompts.

Step 1: Choose a Template

Begin your landing page creation by selecting a template that aligns with your campaign objectives. Instapage offers over 100 ready-to-use, customizable templates designed to convert visitors effectively.

  1. Business services: Select templates that feature professional layouts and neutral color schemes for B2B audiences.
  2. E-commerce: Opt for vibrant, product-centric designs that highlight your offerings.
  3. Education: Choose layouts that emphasize trust and provide educational resources, enhancing user engagement.

Step 2: Customize Your Landing Page

After choosing a template, personalize it to meet your branding and messaging needs, ensuring coherence across your marketing efforts. Utilize Instapage's intuitive builder to modify text, images, and layouts easily.

  1. Brand elements: Incorporate your logo, color palette, and typography to maintain brand consistency.
  2. Personalized content: Adjust headlines and subheadings to speak to specific customer segments.
  3. Mobile optimization: Ensure your design is responsive and looks great on all devices.

Step 3: Optimize for Conversions

With your landing page ready, it's time to enhance its performance. Leverage Instapage's built-in optimization features, including A/B testing and heatmaps to understand user behavior and make informed adjustments.

Regularly analyze the metrics and iterate your designs based on performance data to continuously improve conversion rates.

Ready to boost your marketing efforts with high-converting landing pages? Get started with Instapage today, and transform your campaigns into powerful conversion engines.

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