Flexible and flat trial signup page templates

Use flat trial signup page templates and stay true to your brand identity. Resonate with your audience today.

Use flat trial signup page templates and stay true to your brand identity. Resonate with your audience today.

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to using Instapage effectively for your landing pages

Using Instapage's powerful platform, marketers can create high-converting landing pages rapidly, which are essential for driving successful digital marketing campaigns. This guide will take you through a structured process to optimize your landing pages and maximize your ROI.

Understanding the purpose of a landing page

A landing page is designed with a single focus or goal, often referred to as a conversion goal. This could be capturing leads, increasing sales, or promoting a specific campaign. It is different from a homepage or product page because it eliminates distractions, leading visitors to take action immediately.

  1. Define your goal: A clear conversion goal helps in measuring success and guides design choices.
  2. Choose the right template: Utilize Instapage's 100+ ready-to-use templates tailored for different purposes.
  3. Focus on your audience: Personalizing messaging can increase engagement and conversion rates significantly.

Creating your first landing page with Instapage

Get started by logging into your Instapage account and selecting a template that aligns with your campaign's objectives. With its user-friendly interface, you can make changes without the need for coding.

  1. Select your template: Browse through categories tailored for various industries.
  2. Customize the content: Utilize Instablocks to drag-and-drop elements like forms, buttons, and images.
  3. Preview and publish: Continuously test your design before going live to ensure it meets your expectations.

Optimization strategies for peak performance

Optimization is key to transforming page views into conversions. Instapage’s built-in tools allow you to run A/B tests, analyze user behaviors, and refine your content.

  1. Run A/B tests: Experiment with different headlines, images, and CTAs to find the most effective combination.
  2. Use heatmaps: Gain insights into user interactions on your page to understand what draws attention.
  3. Utilize analytics: Track conversion rates and traffic sources to make informed decisions about campaign direction.

For each step, remember to integrate personalization using Instapage’s features, which allows dynamic text replacement to tailor experiences based on the user’s source, thus enhancing relevancy.

Enhancing your conversion rates on Instapage involves continuous assessment and iteration. By focusing on specific user experiences, you can create pages that not only capture attention but also drive action.

Ready to enhance your landing page strategy? Visit Instapage to explore the full capabilities of our platform and start building captivating landing pages today.

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