Get bold web page templates

Master the art of web design with bold web page templates. Transform your business today!

Master the art of web design with bold web page templates. Transform your business today!

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An effective landing page template on Instapage

Using an effective landing page template is essential for improving campaign performance. Instapage offers a powerful platform that enables marketers to swiftly create high-converting landing pages. In this guide, we will outline steps to design landing pages that not only look great but also drive measurable results.

Understanding the significance of landing page templates

Landing page templates are crucial for marketing success as they facilitate quick deployment and consistency in branding. Instapage provides over 100 customizable templates tailored for various industries. These ready-to-use layouts ensure that even novice marketers can create pages optimized for conversion.

  1. Increased speed of deployment: Templates reduce the time required to create a landing page, allowing you to launch campaigns faster.
  2. Consistency in design: Utilizing templates helps maintain brand integrity across multiple pages.
  3. Higher conversion rates: Templates are designed based on best practices that encourage visitor engagement and lead capture.

Step 1: Choosing the right template for your audience

Selecting a template that resonates with your target audience is the first crucial step. Analyze your audience's preferences and behaviors to choose a layout that appeals to them. Instapage's templates cater to various needs, allowing for dynamic personalization that enhances user experience.

Step 2: Customizing your landing page

Once you've selected a template, it's time to customize it for your campaign goals. You can change text, images, and colors to align with your branding. Additionally, incorporate lead generation elements to capture visitor information effectively.

  1. Modify headers and subheaders: Use compelling calls-to-action that clearly articulate the value proposition.
  2. Adjust visuals to match your messaging: Ensure that images and videos enhance the message instead of distracting from it.
  3. Insert forms and CTAs: Place lead capture forms prominently to maximize conversions.

Step 3: Optimize and analyze your landing page

After customizing your landing page, leverage Instapage's optimization features. Conduct A/B testing to identify which elements perform best. Utilize heatmaps and analytics to gain insights on user behavior and make data-driven adjustments to your page.

  1. A/B testing: Test variations of headlines, CTAs, and images to find the combination that drives the highest conversions.
  2. Heatmaps: Visualize where users click and scroll on your page to determine what catches their attention.
  3. Analytics dashboards: Review performance metrics to evaluate overall effectiveness and identify areas for further improvement.

Implementing these steps will empower you to create landing pages that not only attract traffic but also convert visitors into leads.

Ready to supercharge your digital marketing efforts? Start using Instapage today and see how easy it is to create compelling landing pages that drive results.

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