Bring your ideas to life with Instapage's basic resources page template

Unleash your creativity with the basic resources page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Maximize your marketing success with Instapage's landing page and CRO platform

In today’s competitive landscape, having the right tools for creating high-converting landing pages is essential. Instapage provides marketers across various sectors – from business services to education – with a powerful platform that not only boosts campaign performance but also maximizes return on investment (ROI). By leveraging Instapage's easy-to-use features, teams of all sizes can accelerate their digital marketing efforts effectively.

Creating impactful landing pages with Instapage

Building landing pages should be seamless, and with Instapage, it is. The platform offers over 100 high-converting templates that allow users to get started without needing any coding skills. These templates are designed to capture leads effectively and enhance user experience, leading to improved conversion rates. Moreover, the intuitive builder integrates various lead generation elements directly into your pages, making the setup process straightforward and efficient.

  1. High-converting templates: With access to a diverse range of templates, you can tailor your landing pages to match your branding and audience preferences, increasing engagement.
  2. User-friendly interface: You can build beautiful landing pages without the need for a developer, significantly reducing time-to-market.
  3. Lead generation tools: Instapage equips you with built-in lead generation features allowing easy integration with your existing marketing tools.

Optimizing for success: A/B testing and analytics

An essential part of effective marketing is ongoing optimization, and Instapage excels at this with its built-in experimentation features. Through A/B testing and detailed analytics, you can iterate on your landing pages based on real user data to maximize conversion rates.

Personalizing user experiences

Personalization is key to effective marketing. Instapage allows marketers to serve tailored content to different audience segments through dynamic text replacement and AdMaps. By delivering precisely what the user is looking for, you can significantly increase the likelihood of conversion and customer retention.

  1. Dynamic text replacement: Serve personalized messages that align with user search queries to enhance relevance.
  2. AdMaps: Direct specific advertisements to relevant landing pages to create a cohesive journey for the customer.
  3. Audience-level tracking: Monitor performance and adjust content based on the behavior of specific user segments.

Enhancing collaboration for faster production

Collaboration plays a vital role in launching successful landing pages. Instapage’s platform allows team members to share feedback in real-time, ensuring swift production cycles without sacrificing quality. This makes it easier for teams to keep everyone aligned while iterating on creative concepts for landing pages.

  1. Real-time edits: Collaborate on changes live, ensuring everyone is on the same page with feedback and revisions.
  2. Secure sharing: Share drafts with stakeholders easily while keeping control over your content.
  3. Instant feedback tools: Use quick feedback mechanisms to enhance the review process and improve team efficiency.

Ultimately, utilizing Instapage allows marketers to fully harness their campaign's potential, aligning tools and strategies that lead to higher conversions and ROI. By focusing on core functions like optimization, personalization, and collaboration, users are set up for sustained success in the digital space.

Are you ready to elevate your marketing campaigns? Start your journey with Instapage today and unlock the full potential of your digital strategies.

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