Create grunge e-commerce platform from scratch using our lead-focused templates
Drive more leads with Instapage grunge e-commerce platform template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Maximize your marketing impact with Instapage's powerful landing page and CRO platform
Instapage stands out as a comprehensive solution for marketers looking to elevate their digital campaigns. With its robust landing page capabilities and conversion rate optimization features, it provides a streamlined way to boost returns on investment across a variety of industries, including business services, marketing, education, and financial services.
Creating high-converting landing pages
To create landing pages that capture leads effectively, start by choosing from over 100 high-converting templates. These templates are designed to align with best practices, saving you time and ensuring your pages look professional without needing any coding skills. The intuitive builders allow for easy customization, ensuring your brand's uniqueness shines through.
- Template variety: Choose from various designs tailored for different audience segments, enabling personalized experiences that resonate.
- Lead generation elements: Integrate pre-built forms and interactive elements designed to engage visitors and encourage conversions.
- Responsive design: Ensure your pages function well across devices, increasing accessibility and reach.
Optimization best practices
Once your landing pages are live, the next step is optimization. Utilizing built-in experimentation features allows you to analyze user behavior, understand which elements are effective, and make informed adjustments accordingly.
- Heatmaps: Visualize user engagement on your pages, identifying where users click and scroll to enhance usability.
- A/B testing: Compare different versions of your pages to determine which resonates better with your audience, boosting conversion rates.
- Analytics dashboard: Track overall performance metrics, such as traffic and conversion rates, to continuously refine your approach.
Enhancing personalization for better engagement
Personalizing your landing pages is crucial in today's market. Instapage enables you to tailor content dynamically for different audience segments, enhancing relevance and engagement.
- Dynamic text replacement: Automatically alter text based on referral sources, ensuring that your messaging speaks directly to visitor interests.
- AdMaps: Align specific ads with targeted pages to create consistent experiences from ad click to landing page.
- Audience-level tracking: Leverage data tools to analyze performance from different market segments, improving future campaigns.
By following these steps, marketers can effectively utilize Instapage’s powerful tools to create optimized, high-converting landing pages tailored for their target audiences.
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