Make an innovative pricing page tailored to entrepreneurs

Instapage enables entrepreneurs to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Eurosport Gets a 30% uplift with Instapage personalization
Boost results through landing page optimization
Eurosport Gets a 30% uplift with Instapage personalization
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Power up landing pages with AI Power up landing pages with AI sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Improve alignment across your creative team sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

How to create your pricing page for entrepreneurs using Instapage

Creating a pricing page for entrepreneurs is crucial for converting visitors into customers. With Instapage's versatile platform, marketers can effortlessly design and deploy landing pages that resonate with targeted marketing efforts. Here’s a step-by-step guide to help you establish a high-converting pricing page tailored to your audience.

Step 1: Define your pricing strategy

Before diving into page creation, clarify your pricing model and what your audience is willing to pay. Analyze competitors' pricing pages to find best practices and trends in your industry to better inform your approach. Your pricing strategy should balance profitability and customer satisfaction.

  1. Value-based pricing: Determine pricing based on the perceived value to the customer rather than just costs.
  2. Tiered pricing: Offer different packages at various price points to cater to diverse audiences.
  3. Freemium models: Allow users to access basic features for free with an option to upgrade.

Step 2: Use Instapage templates

Leverage Instapage’s extensive library of over 100 customizable templates designed specifically for conversion optimization. These pre-built layouts help streamline the design process, enabling you to create a professional-looking page without coding.

  1. Choose a relevant template: Select a layout that resonates with your brand and loosely reflects pricing information.
  2. Customize your content: Tailor the text, images, and colors to align with your marketing objectives and target audience.
  3. Optimize for mobile: Ensure your pricing page is responsive and offers exceptional user experience on smartphones and tablets.

Step 3: Implement personalization features

Personalizing the user experience can significantly enhance engagement. Instapage allows you to dynamically replace text or images based on visitor data or campaigns, which helps in reaching specific audience segments more effectively.

  1. Dynamic text replacement: Use this feature to address unique segments by customizing messages or values.
  2. AdMaps alignment: Map your ads to specific landing pages that convey relevant pricing details.
  3. Audience-specific metrics: Monitor the performance of your pricing page to tweak strategies based on what resonates best.

Once your pricing page is live, continuously monitor its performance and gather analytics to refine and optimize your approach. A/B testing different elements will guide improvements.

A well-crafted pricing page is more than just numbers; it's an inviting way to showcase value. Take advantage of Instapage’s capabilities to elevate your marketing strategy.

Ready to create your optimized pricing page? Explore Instapage today and start your journey to higher conversions!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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FAQs

See how to create your pricing page for entrepreneurs in action

See how to create your pricing page for entrepreneurs in action

The discussion centers around hourly rates and the value attached to time in the context of logo design. The client questions the designer about their hourly rate, leading to a dialogue on whether charging less for fewer hours or more for exceeding hours makes sense. The designer poses a hypothetical scenario, suggesting that a lengthy design process could inflate costs significantly. The client affirms valuing time over money, indicating a willingness to pay based on the effort and time invested. The designer emphasizes their efficiency in creating logos quickly but feels penalized for this efficiency, highlighting the disparity between time spent and the value provided. Overall, it calls into question how clients perceive cost in relation to time and quality of work.

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