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Effortlessly make your light CMS website that reflects your brand
Our editor and a variety of top-notch templates make it easy for anyone to create your light CMS website. Get started now.
Build landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Personalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment across your creative team
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.










Get started with Instapage and make your light CMS website
Creating a landing page is vital for any business or freelancer striving to establish a robust online presence. In today's digital era, having a smartly designed landing page can significantly enhance your visibility and attract more customers. Instapage streamlines this process with its sophisticated yet user-friendly tools, allowing anyone to design professional-quality pages without needing coding skills. Our platform provides a flawless experience, from template selection to final analytics, ensuring your landing pages look great and perform effectively.
Here’s how to build your light CMS website
- Choose a template: Opt for from over 500 customizable layouts specifically designed to meet the needs of different industries and goals.
- Tailor your page: Employ the drag-and-drop editor to insert images, text, and widgets that align with your brand identity.
- Create content: Use AI-assisted content generation to create compelling copy, such as effective headlines and calls to action.
- Work together and review: Encourage team members or clients to participate on the design in real-time within the platform.
- Publish and experiment: Once your page is ready, release it and use the integrated analytics tools to track its performance. Analyzing data such as visitor behavior and conversion rates helps you figure out what works and what may need further optimization.
Set your projects up for success with Instapage
With Instapage, creating an effective landing page is simple and efficient. It ensures that anyone, regardless of technical skill, can create a landing page that fulfills professional standards and provides tangible results, helping to enhance your business and elevate your online outreach.
Sign up for a free trial today!
Get more out of Create your light CMS website
Improve your Quality Score with quick load technology for landing pages
Increase conversions with content that aligns with your ads and audiences
Achieve maximum ROI by scaling your marketing initiatives
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Leading the way in building high-performing landing pages
FAQs
Can I create a landing page free of charge?
Yes, you may create your light CMS website after registering and starting your Instapage's 14-day free trial. This period allows you to explore the full range of features Instapage delivers, including its editor’s capabilities, with no upfront cost. After the free trial, you may select one of the membership plans to continue accessing your pages and the platform's features.
Do I need a specific browser to use Instapage?
Instapage is created to be compatible with the latest versions of most popular web browsers, so it will not be a problem to build your light CMS website. For the best experience, it is recommended to use the platform on up-to-date browsers to make sure all features function correctly and efficiently.
Do I have to install any applications to create a page?
No, there's no need to install any software to make your light CMS website with Instapage. It runs entirely online, so you can design, publish, and manage your landing pages using only your web browser. This web-based approach allows for convenient access from any computer or gadget with an internet connection.
Do I need design or coding skills to use Instapage?
No. Instapage is specifically designed to be user-friendly for you to create your light CMS website regardless of your prior experience. The platform's drag-and-drop editor, along with its collection of templates and components, makes it easy for users to build and customize their pages visually.
Do I need training to use Instapage?
No formal training is needed to use Instapage. Its user interface is intuitive and straightforward, and the website itself has a variety of resources such as tutorials, manuals, and a help center to assist users in getting started and making the most of its capabilities. Therefore, even if it is the very first time you build your light CMS website, the platform will guide you through this experience.
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People also ask about Create your light CMS website
How to structure a CMS?
The Structure Content Table: - Stores general information about each piece of content. Category Table: - If your CMS supports categorisation of content. Tag Table: User Table: ContentCategory Table (Many-to-Many Relationship): ContentTag Table (Many-to-Many Relationship): Comment Table: Media Table:
Why is Wix not a CMS?
The most basic and fundamental difference between Wix (or any web-builder) and WordPress (or any CMS) is that Wix, like all Web-Builder software, is a Proprietary software. WordPress is an Open Source code Content Management System (CMS), just like its competitors such as Joomla and Drupal.
Can I create my own CMS?
You can build a customized CMS that suits your needs and your users needs with the right tools and careful planning. You must define your requirements and plan your architecture. Then, you need to build the backend and frontend of your CMS. Add advanced features and test them.
How to start a CMS?
How to build a CMS in 8 steps Create a CMS concept. Plan the CMS development. Design workflows and prototypes. Kick off the CMS development (platform-based or custom). Conduct testing and QA of CMS. Perform CMS data migration. Conduct user training and launch the CMS. Provide after-launch CMS support.
How much does it cost to build a CMS website?
On average, a CMS costs $3000 $10,000. A CMS, like WordPress, is an invaluable tool. For reference, a CMS is a type of software that lets your business create, manage, and update website content without coding knowledge. For many users, its similar to working in a word processing program like Microsoft Word.
How to create your own CMS website?
Custom CMS development process Create a concept. The first step is to create a concept. Plan development. Design prototypes and workflows. Kick off the CMS development. Conduct testing and QA. Perform data migration. Conduct user training and launch. Provide after-launch support.
What is the best CMS for my website?
The Best Content Management Software (CMS) Systems of 2024 Wix: Best overall. WordPress.com: Best for tight budgets. Drupal: Best for enterprises. Shopify: Best for e-commerce businesses. Joomla: Best for new developers. TYPO3: Best for extension library. WordPress.org: Best for customization.
How to create a website in CMS?
Custom CMS development process Create a concept. The first step is to create a concept. Plan development. Design prototypes and workflows. Kick off the CMS development. Conduct testing and QA. Perform data migration. Conduct user training and launch. Provide after-launch support.