Make your tailored click-through page for Custodians

Empower Custodians with Instapage to deliver impactful click-through page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Bell Media cuts production schedules in half with Instapage post-click landing pages
Boost results through landing page optimization
Bell Media cuts production schedules in half with Instapage post-click landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Improve alignment across your creative team sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build your click-through page for Custodians: A Step-by-Step Guide

Creating an effective click-through page for custodians is essential for maximizing conversion rates in your digital marketing strategy. With Instapage's powerful landing page creation tools, marketers can design pages that not only capture attention but also enhance brand trust and customer loyalty. Let's dive into the specific steps for building a successful click-through page tailored to custodians, ensuring you utilize the best practices for optimization and personalization.

Understanding the importance of a click-through page

A click-through page serves as the gateway to deeper engagement with your audience. It is crucial for guiding potential customers toward making a decision or taking action. For custodians, ensuring that the content resonates with their needs is vital. This can involve understanding their psychology and tailoring the page to reflect their pain points and interests. Instapage allows you to align your landing page’s style and messaging to these facets effectively, leading to higher conversions.

Step 1: Choose the right layout

Selecting an effective layout is your first step in building a compelling click-through page. A proper layout facilitates an easy navigation experience.

  1. Focus on simplicity: Ensure that the layout is clean and uncluttered for optimal user experience.
  2. Visual hierarchy: Use size and placement effectively to communicate crucial information at a glance.
  3. Conversion-focused design: Choose templates optimized for conversions, minimizing distractions.

Step 2: Personalize your content

Delivering personalized content is crucial to engage custodians. Instapage enables you to utilize dynamic text replacement and audience-specific elements.

  1. Audience segmentation: Tailor your messages based on the type of custodian, focusing on their unique challenges and objectives.
  2. Dynamic text replacement: Use this feature to insert personalized elements such as names or location to make your content relatable.
  3. Data-driven insights: Leverage analytics to understand on-page behavior and continually optimize your content.

Step 3: Optimize for conversions

Now that you have a compelling layout and personalized content, focus on conversion optimization.

  1. A/B testing: Use Instapage’s built-in experimentation features to test different versions of your landing page and refine based on performance.
  2. Analytics dashboard: Monitor vital statistics to assess what elements are converting and where drop-offs occur.
  3. Heatmaps: Analyze user interaction to enhance layout and content placement, ensuring key points are highlighted.

By following these steps, you'll develop a robust click-through page that's tailored specifically for custodians. Remember, the goal is to create a seamless user experience that encourages conversions.

Ready to elevate your landing page strategy? Start building your click-through page for custodians today with Instapage's flexible and user-friendly platform!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to build your click-through page for custodians in action

See how to build your click-through page for custodians in action

Welcome to Scribe Sessions, a 30-minute webinar focused on page templates. Hosted by Meg, a product marketer, and Rana, a product manager at Scribe, the session features guest Guantan Mosley, a proficient user known for her innovative use of pages. The agenda encompasses foundational knowledge about pages, catering to both experienced users and newcomers. Participants will learn effective strategies and tips to enhance their usage of Scribe's page features. The collaboration aims to share valuable insights and foster a better understanding of how to maximize the potential of page templates in their respective projects. Stay tuned for impactful demonstrations and discussions.

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