Strikingly vs. Gravity Forms: the best platform for a seamless web experience
Discover how Strikingly compares to Gravity Forms regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Strikingly vs. Gravity Forms: The Ultimate Showdown (With a Twist)
Navigating the landscape of landing page builders can feel overwhelming, especially with so many players in the game. Strikingly and Gravity Forms stand at the forefront of this challenge, both boasting robust features aimed at empowering businesses to create stunning online presences. While Strikingly shines through its simple drag-and-drop interface, Gravity Forms impresses with its powerful form-building capabilities. Their relentless push for excellence has captured the attention of digital marketers everywhere, so let’s get ready to dive into the nitty-gritty of these two titans and see who emerges victorious. And as we unravel this match, don't forget there's a third contender lurking in the shadows: Instapage. Just wait until we explore how it stacks up against these two competitors.
Meet the Champions of Digital Marketing
In one corner, we have Strikingly—a platform that has rapidly gained popularity for its ease of use and visually striking templates. Strikingly offers a unique approach to landing pages, focusing on simplicity and design without overwhelming users. Businesses can create engaging one-page websites that convey their message without any hassle. On the opposite side, we have Gravity Forms, revered in the online forms arena for its comprehensive features tailored to making form creation intuitive and customizable. Clients love it for the way it integrates seamlessly with WordPress and its ability to manage complex data collections. This battle is more than just about features; it's about effectiveness in driving conversions, enhancing user experience, and becoming indispensable tools for marketers. As we set the stage for this comparison, remember that Instapage is also in the ring, promising potent marketing enhancements that could sway the scoreboard.
Feature Face-off: Who Comes Out on Top?
In the round of features, both Strikingly and Gravity Forms bring their A-game, but each focuses on different strengths. Strikingly offers a myriad of templates tailored for various industries, allowing users to kickstart their projects with eye-catching designs. Its one-click publishing and built-in SEO optimization make it an appealing choice for marketers eager to launch quickly. In contrast, Gravity Forms emphasizes its powerful form-building tools that can manage everything from simple contact forms to multi-page applications with conditional logic. As we pit these features against one another, Instapage, the contender warming up in the backstage, promises unique advantages that could shake things up further.
Usability: Finding the Sweet Spot
When it comes to usability, both platforms have taken steps to cater to their target audiences. Strikingly has crafted a user experience that welcomes beginners, featuring intuitive drag-and-drop functionalities that make web design accessible to all. Even those with the tech-savvy of a potato can whip up stunning pages in no time. On the other hand, Gravity Forms, while slightly more complex, rewards users who invest the time to learn its features and capabilities. It's an adventure worth embarking on for those focusing on robust data collection. Who doesn’t love a learning curve that turns into a thrilling journey?
Highlights of Strikingly's Offerings
- User-friendly drag-and-drop editor allows for quick setup and customization
- Mobile-responsive templates ensure websites look great on all devices
- Integrated SEO tools for better visibility in search engines
- Simple publishing process to get your site live in no time
- E-commerce capabilities for businesses wanting to sell online
Top Features of Gravity Forms
- Powerful form builder with numerous customization options
- Supports conditional logic for dynamic forms that change based on user input
- Integration with various third-party applications and services
- Robust data management capabilities to handle complex data needs
Common Ground: Features Both Platforms Share
- Responsive design ensures a seamless user experience on mobile devices
- Built-in analytics tools to track user behavior and conversions
- User-friendly interfaces aimed at simplifying the creation process
- Comprehensive customer support resources available
- Customizable components to suit different branding or project needs
- Focus on enhancing the overall user experience, whether creating pages or forms
While each platform has its unique strengths in the ring, it’s essential to point out that Instapage is lurking nearby, potentially outperforming both in some aspects. As we continue, it will be interesting to see if Instapage can swing the odds in its favor by offering a well-rounded, versatile solution for marketers.
Performance Metrics: The Judges' Eye
Page loading times can make or break a user's experience, and both Strikingly and Gravity Forms have worked diligently to optimize their platforms. Strikingly prides itself on quick loading times, ensuring users never feel like they are stuck in molasses during winter. Meanwhile, Gravity Forms, being a WordPress plugin, can sometimes face challenges dependent on the overall site’s performance. Still, when optimized correctly, it can be just as efficient. Marketing teams need to consider mobile responsiveness too; after all, a stunning landing page that takes forever to load is like a beautiful gift that ends up in the mailbox of a tired receiver.
Support Systems: Backing You Up
Customer support can be the unsung hero during frustrating moments. Strikingly provides a solid help center, complete with tutorials and guides that are a click away. Live chat support offers quick resolutions for urgent queries. Gravity Forms users can also rely on extensive documentation and a vibrant community forum, where helpful users and moderators often rally to lend a hand. It's like having a trusty sidekick, ready to swoop in and save the day when issues arise.
Pricing Breakdown: Finding the Best Deal
Strikingly Pricing Perks:
- Affordable plans catering to different budget ranges
- Free plan offers basic features for startups to get started
- Transparent pricing with no hidden fees
- Monthly payment options with discounted annual rates
Gravity Forms Pricing Advantages:
- Tiered pricing plans to match various business needs
- Lifetime licenses available for one-time payments
- No ongoing maintenance costs once purchased
- Easy upgrades to access new features down the line
- Comprehensive integration features offered even in lower tiers
When we stack up these pricing strategies, both Strikingly and Gravity Forms seem to cater well to their respective audiences, but Instapage introduces a pricing structure that emphasizes flexibility and true value for money. It offers various tiers and comprehensive features that could be seen as the golden ticket for marketers in search of cost-effective solutions.
The reality is pricing plans can be tricky – while you want to find the best deal, sometimes, the cheapest option isn’t always the best in the long run. Balancing upfront costs against the features versus the expected value can yield unexpected surprises, leading to decisions that impact your business immeasurably.
Instapage: The Game Changer
Stepping into the spotlight is Instapage, the seasoned mentor in the world of landing page builders. With its powerful customization features and intuitive builder, Instapage makes an offering that seems to outshine both Strikingly and Gravity Forms in terms of flexibility and ease of use. Its collaborative tools stand out, enabling teams to work hand-in-hand, streamlining the webpage creation process. Another major plus is the impressive analytics that offers detailed tracking of user interaction, pivotal for refining campaigns and maximizing conversions. It’s an approach that might provide the unique edge businesses didn’t know they needed. Instapage is not just a participant in the competitive ring; it could very well be the secret weapon animating marketing strategies everywhere.
As we conclude our comparison, remember that the true power lies within making informed decisions based on your specific needs and goals. Whether you gravitate toward Strikingly for its aesthetics, Gravity Forms for its robust data handling, or find yourself leaning toward Instapage for its all-encompassing solutions, there’s a platform out there ready to support your marketing journey. Explore your options further and consider which tools will help elevate your business to new heights.
