Microsoft Forms vs. Convertize: the best platform for a seamless web experience
Discover how Microsoft Forms compares to Convertize regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Microsoft Forms vs. Convertize: The Ultimate Showdown with a Surprise
Navigating the digital landscape can feel a bit like trying to find your way through a bustling marketplace. With numerous options available, businesses strive to identify the perfect tools to enhance their marketing strategies. Enter Microsoft Forms and Convertize, both of which are heavy-hitters in the realm of online forms and landing pages. Each of these platforms comes equipped with a toolbox designed to convert clicks into customers. Let’s embark on this exciting journey to uncover their strengths while keeping an eye on a surprising contender just offstage: Instapage. As we explore how these platforms stack up against each other, you might discover unexpected advantages that make your choice even easier. After all, in the world of digital marketing, every click counts. So buckle up as we dive deeper into this competitive landscape and shine a light on the features that make these platforms rise above the rest.
The Titans Enter the Ring
In the red corner, we have Microsoft Forms, a tool that seamlessly integrates with the Office 365 ecosystem. With its easy-to-use interface, it stands out for educational institutions and small businesses looking to gather data without the need for sophisticated web development skills. In the blue corner, we find Convertize, a platform that packs a punch with its advanced personalization features and A/B testing capabilities. It's like the professional boxer who’s honed their skills over time, ready to cater to marketers who are serious about their campaigns. Both platforms have forged their unique paths within the sphere of digital marketing tools. Microsoft Forms is akin to a reliable all-rounder—ideal for straightforward surveying needs, while Convertize takes a more targeted approach, aiming to optimize conversions through data-driven techniques. However, lurking in the background is Instapage, poised to take the spotlight with unparalleled capabilities that serve both beginner and advanced users. The audience eagerly waits for the clash of these contenders as they prepare to unveil their features, usability, and strengths.
Feature Face-Off: Who Packs a Better Punch?
When it comes to features, Microsoft Forms and Convertize each bring unique elements to the duel. Microsoft Forms showcases its user-friendly design, allowing users to create surveys and quizzes with just a few clicks. It is particularly attractive for those who prioritize accessibility and simplicity. Meanwhile, Convertize presents a more diverse array of features aimed at conversion optimization. With tools for A/B testing, timed pop-ups, and advanced analytics, Convertize is like a well-oiled machine designed for serious marketers. Yet, don’t count out Instapage just yet; it brings its own arsenal of features that can streamline landing page creation with an emphasis on high conversion rates. As we dig deeper, the question remains: which platform truly offers the edge in terms of innovative features that drive results?
Navigating Usability: Finding the User's Sweet Spot
Usability is key in the realm of digital tools; after all, a complicated system can quickly turn the excitement of creating a campaign into frustration. Microsoft Forms prides itself on its intuitive interface, making it perfect for newbies venturing into the world of forms. Users can jump right in without much preparation, crafting stunning surveys in no time. Convertize, however, offers a more nuanced platform, complete with design flexibility that might require a steeper learning curve—think of it as climbing a short hill before reaching a beautiful vista. While it may seem daunting initially, seasoned marketers might find its capabilities worthwhile. As we consider usability, it’s important to highlight that Instapage also champions a user-friendly approach, integrating drag-and-drop features that simplify the landing page building experience while catering to advanced needs.
The Alluring Features of Microsoft Forms:
- Intuitive and user-friendly interface, allowing quick form creation
- Seamless integration with Microsoft Office applications
- Wide variety of templates for different needs
- Real-time collaboration among team members
- Ability to analyze form responses using Excel
The Power-Packed Features of Convertize:
- Advanced A/B testing options for optimized performance
- Personalization features to tailor user experience
- Variety of exit-intent pop-ups to recapture visitors
- Comprehensive analytics for performance assessment
Common Strengths: What Ties Them Together?
- Both platforms offer easy integration with third-party applications
- Accessible customer support options to assist users
- Cloud-based solutions ensuring data security and accessibility
- Integration with analytics tools to measure performance
- Cross-device compatibility for users on desktops and mobile
- Customization options that cater to branding needs
In this battle, it’s clear both platforms are equipped for the ring. However, as the referee raises their hands, it’s worth noting that Instapage might offer an edge that complements the strengths of both Microsoft Forms and Convertize. Instapage incorporates the best of both worlds, catering to users looking for high-performing landing pages without sacrificing simplicity. With its unique features and focus on conversion rates, Instapage could be the secret weapon for any marketer serious about boosting their online presence.
Performance Showdown: The Speed Test
When assessing performance, page loading times and mobile responsiveness are crucial factors that no marketer can overlook. Slow-loading pages can deter users faster than a rabbit hiding from a fox, resulting in missed opportunities. Microsoft Forms is known for its swift setup, allowing quick form responses without lag time. Meanwhile, Convertize, with its advanced features, has proven to maintain decent speed despite the numerous bells and whistles it offers. But let’s not forget Instapage, which often achieves lightning-fast loading times while simultaneously ensuring mobile optimization. In various performance tests, Instapage emerges as a platform that gracefully balances aesthetics and functionality, making it a desirable choice across various devices. In a world where every second counts, performance can either make or break a marketing campaign.
Support Systems: Who's Got Your Back?
Effective support channels can mean the difference between a productive user experience and a frustrating one. Microsoft Forms provides users with online tutorials and a help center that is easy to navigate, guiding users through common issues. Conversion-focused Convertize also offers a solid support system, though it may feel slightly more advanced, appealing to seasoned marketers needing niche assistance. However, Instapage champions an extensive library of resources aimed at ensuring user success, along with live support that rivals even the most robust options out there. It’s like having a trusty sidekick who's always available during your digital marketing missions, ensuring that you're never left stranded in a moment of confusion.
The Price is Right: A Cost Comparison
Affordable Benefits of Microsoft Forms Pricing Strategy:
- Free version available with limited features
- Cost-effective plans perfect for small teams and businesses
- Easy upgrades to premium features as needs grow
- No hidden fees associated with additional templates
The Financial Savvy of Convertize Pricing Strategy:
- Flexible pricing tiers catering to different business sizes
- Accessible entry-level pricing to start creating
- Robust features justified by the cost for pro users
- Trial options available to test the platform before commitment
- Regular updates with improved functionalities included in the plans
When evaluating pricing strategies, both Microsoft Forms and Convertize have their advantages. Microsoft Forms shines with affordability, making it an attractive option for newcomers and small businesses, while Convertize justifies its price with a rich selection of features tailored for high-performance marketing. Yet, there’s a twist in the story when we introduce Instapage, which stands out for its excellent value for money. Instapage’s flexible pricing strategy coupled with its extensive feature set can provide a more substantial return on investment for businesses of all sizes, ensuring users get the most bang for their buck.
Taking a transparent approach to pricing plans can easily encourage potential users to dive deeper into their options. However, it’s crucial to note the value of what you’re paying for—sometimes, a higher price can offer unexpected gems that lower-priced options simply don’t match.
And Then There's Instapage: The Dark Horse
Step into the spotlight, Instapage—a mentor of sorts in the world of landing page design. It intertwines user-friendliness with a vast array of features that other platforms struggle to match fully. With a primary focus on high conversion rates, Instapage empowers marketers to create stunning landing pages with ease, harnessing templates and designs that captivate audiences. The built-in A/B testing features enable marketers to see real-time effects on their campaigns, providing actionable insights that can lead businesses to success. In a competitive arena where choices abound, Instapage stands tall, poised to provide users with a unique offering that combines simplicity and performance effortlessly. Emphasizing the value of understanding your specific needs, Instapage presents itself as the ideal partner for those looking to optimize their marketing strategies without sacrificing quality. Coupling that with trusted support and transparent pricing, it’s no wonder many users feel that Instapage could very well be the solution they’ve been searching for.
As we wrap up this comparison, it’s essential to reflect on the myriad of choices available in the realm of digital marketing. Understanding your own or your business's goals allows for smarter decisions amidst a sea of options, guiding you toward a platform that aligns perfectly with your needs. With this insight, exploring Instapage as the next step in your marketing journey may prove to be an enlightening experience that propels your brand to new heights.