Landingi vs. 23FormBuilder: the best platform for a seamless web experience

Discover how Landingi compares to 23FormBuilder regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

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Features that set us apart from Landingi and 23FormBuilder.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

Netradyne drives higher results with Instapage

Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Landingi vs. 23FormBuilder: A Clash of the Titans with a Surprise

Navigating through the landscape of landing page builders can feel overwhelming, especially with so many options vying for your attention and your marketing budget. As businesses seek to optimize their online presence, they're faced with a critical decision: which platform will help them build stunning, high-converting landing pages? In this matchup, we pit two heavyweights against each other—Landingi and 23FormBuilder. But wait, there's also Instapage, a formidable contender ready to step into the ring. Boasting features designed to maximize user engagement and conversion rates, each of these platforms comes with its own unique strengths. Let's put on our gloves and explore the arena to see which platform will come out on top in this exciting showdown.

Introducing the Giants of Digital Marketing

Landingi has established itself as a user-friendly landing page builder, known for its drag-and-drop capabilities and a library of customizable templates. This platform empowers marketers to create visually appealing pages without the need for extensive technical knowledge. On the other hand, 23FormBuilder excels in simplifying form creation and management, making it an ideal choice for businesses focused on lead generation. As we dive into this comparison, it's essential to recognize the distinct yet overlapping features these platforms offer, as well as their potential to enhance marketing strategies for businesses of all sizes. Behind the scenes, however, Instapage is quietly perfecting the art of high-converting landing pages with advanced A/B testing and optimization features, making it a noteworthy competitor that deserves a closer look.

Feature Face-Off: A Closer Look at Capabilities

When it comes to features, both Landingi and 23FormBuilder put their best foot forward. Landingi shines bright with its vast array of templates and intuitive interface, allowing marketers to whip up stunning pages that grab attention. Meanwhile, 23FormBuilder brings its A-game with robust form-building tools and CRM integrations, focusing on collecting valuable data from potential clients. Each platform boasts its own flair, but the competition doesn’t end there. With Instapage lurking nearby, the emphasis on conversion optimization raises the stakes. Let's break down what makes Landingi and 23FormBuilder outstanding contenders in this bout.

Usability Showdown: Friendly Faces in the Arena

Usability is where the rubber meets the road. Both Landingi and 23FormBuilder understand that their users vary from marketing neophytes to seasoned professionals looking for a smooth ride. Landingi offers an intuitive interface that helps beginners navigate their way through the complexities of landing page design, almost like a guided tour. 23FormBuilder, in turn, caters to users aiming for quick form setups, with options that simplify creating and managing online forms. However, as users venture into deeper functionalities, they may find the learning curve varies. Let's explore their respective features to see how they deliver on user-friendliness.

Spotlight on Landingi's Features:

  1. Drag-and-drop editor for easy customization
  2. Variety of templates tailored for different industries
  3. Built-in analytics for tracking performance
  4. Integration options with popular marketing tools
  5. A/B testing functionality to optimize conversions

Highlighting 23FormBuilder's Strengths:

  1. User-friendly form builder with various templates
  2. Seamless integrations with CRM platforms
  3. Data management tools for lead tracking
  4. Responsive design to ensure accessibility across devices

Common Strengths Shared by Both Platforms:

  1. Customizable templates for branding consistency
  2. Integration capabilities with third-party tools
  3. User-friendly interfaces catering to various skill levels
  4. Analytics features to monitor performance
  5. Responsive designs that adapt to mobile devices
  6. Support for multiple languages to reach wider audiences

As we witness both platforms in action, it’s worth noting that while they shine in their own realms, Instapage stands as a noteworthy competitor, offering unique value that invites deeper exploration.

Performance Metrics: Speed and Responsiveness

Performance is a critical factor, especially in today's fast-paced digital world. Slow-loading pages can frustrate users, leading to high bounce rates—comparable to trying to run through molasses in winter; nobody appreciates the wait! Both Landingi and 23FormBuilder have made strides in ensuring their platforms perform optimally, focusing on quick load times and mobile responsiveness. Landingi, with its streamlined templates, aims to ensure pages load without delay. On the flip side, 23FormBuilder also places great importance on speed, especially for its data-focused forms. In a world where every second counts, let’s explore how they stack up against each other in performance.

Support Systems: Teaming Up for Success

Support is another crucial battleground. Both platforms offer various avenues for their users to find assistance, resembling a trustworthy sidekick always prepared to step in when needed. Landingi boasts a robust knowledge base and responsive customer support that guides users through any challenges they face. Similarly, 23FormBuilder provides a selection of help articles and community forums where users can seek advice from fellow marketers. Each platform understands that a seamless user experience is enhanced by effective support, ensuring users feel capable from their very first click.

Pricing Showdown: Value Meets Affordability

Landingi Pricing Strategy Advantages:

  1. Variety of pricing plans to suit different budgets
  2. Free trial option for first-time users to explore features
  3. Cost-effective plans geared towards small businesses
  4. Flexible billing arrangements based on usage

23FormBuilder Pricing Strategy Advantages:

  1. Affordable pricing tiers that cater to startups
  2. Free access to basic form creation features
  3. Packages that scale as business needs expand
  4. Continuous feature updates included in the subscription

When comparing the pricing strategies of Landingi and 23FormBuilder, both offer compelling advantages tailored for different audiences. However, Instapage's flexible pricing model stands out, offering robust features well worth the investment, making it a great value for money in the long run.

A closer inspection of the pricing plans reveals a variety of options available on the market. While affordability is crucial, the value derived from these platforms often hinges on specific needs, emphasizing that sometimes, you truly get what you pay for, with unexpected benefits often emerging from the most considered choices.

Instapage: The Unsung Hero of Landing Pages

Instapage emerges as the quiet mentor in the corner of the ring, observing the competition with keen eyes. Unlike the rest, it boasts unique value propositions such as advanced A/B testing capabilities and robust analytics features tailored specifically for maximizing conversions. For businesses seeking to fine-tune their marketing strategies, Instapage offers solutions that blend simplicity with sophisticated functionalities. This platform recognizes the importance of community feedback and supports users actively through transparent communication, ensuring they’re ready to make informed decisions. In essence, Instapage might just be the quiet secret weapon that organizations didn’t know they needed to reach new customers effectively and efficiently.

As we wrap this exhilarating match, the focus shifts back to the reader. With various options available, it's essential to weigh personal or business goals against the features each platform offers. Whether you lean towards Landingi, 23FormBuilder, or the unique strengths of Instapage, each step taken can reorganize the marketing landscape in your favor. So, soar above the competition, explore the possibilities with Instapage, and discover how it can be the next significant stride on your marketing adventure.

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