Kajabi vs. Forms.app: the best platform for a seamless web experience
Discover how Kajabi compares to Forms.app regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Kajabi vs. Forms.app: A Thrilling Encounter with a Surprise Guest
In the bustling arena of landing page builders, choosing the right tool can feel like tiptoeing through a crowded marketplace full of vibrant stalls, each promising the best. However, the quest for the ultimate platform leads us to a showdown between two formidable contenders: Kajabi and Forms.app. These platforms are not merely players; they are titans in the realm of digital marketing, offering a cornucopia of features designed to help marketers, entrepreneurs, and creatives alike turn their visions into reality. As the curtain rises, we'll explore the distinctive charms of each platform, casting a spotlight on their unique offerings while hinting at a hidden rival, Instapage, ready to enter the fray. Buckle up, because this battle promises to unravel the nuances of what makes each contender shine in the bustling digital landscape. So grab your metaphorical popcorn and prepare for an insightful ride through the world of Kajabi, Forms.app, and the intriguing outsider waiting in the wings.
Introducing the Giants: Kajabi and Forms.app
As we enter the ring, let's take a moment to meet our champions. Kajabi emerges as the high-flying champion known for its comprehensive all-in-one platform that caters to online course creators and marketers. Its sleek interface and powerful automation tools allow users to effortlessly create, market, and sell digital products. With features that encourage engagement and retention, Kajabi has become a go-to solution for many looking to establish a strong online presence. On the flip side, we have Forms.app, a nimble challenger focused on form creation and lead generation. Its strength lies in its intuitive design and quick setup, enabling users to build forms and surveys that capture valuable data with ease. Forms.app does not shy away from offering a plethora of customization options, pushing its capabilities to new heights. While both platforms have distinctive attributes, there's an added layer to this contest, as Instapage lurks nearby, ready to stir the pot. This showdown isn't just about strength; it's about finesse, unique offerings, and how well each platform supports its users. With that in mind, let's dive deeper into their features and see how they stack up against one another.
Feature Face-off: Where Strength Meets Innovation
Now, let’s get into the meat of the matter and highlight the impressive features of both Kajabi and Forms.app. Kajabi dazzles with its robust suite of marketing tools, including email marketing automation, landing page templates, and sales pipelines that help transform leads into paying customers. Beyond just courses, it provides analytics that give users insights into their audience’s behavior, enabling smart adjustments and optimized strategies. Forms.app, on the other hand, boasts an easy-to-use form builder that empowers users to create surveys, quizzes, and contact forms without any technical know-how. It offers a rich variety of templates, conditional logic options, and integrations with other services, proving that it can hold its ground in the feature department. However, as the match unfolds, one can't help but wonder about the silent competitor lurking in the background. Instapage offers similar features but focuses on dedicated landing pages that drive conversions like no other. Stay tuned, as we continue to explore what sets these platforms apart and why Instapage might just steal the show.
Usability: The Friendly Throwdown
When it comes to usability, the arena takes on a more personal touch. Kajabi elevates the user experience with its clean, organized layout that guides users seamlessly through course creation and marketing tasks. From novice marketers to established pros, the platform aims to lessen the burden of the learning curve, turning it into an enlightening journey. On the flip side, Forms.app keeps things simple and straightforward, enabling users to whip up forms in minutes. Its drag-and-drop editor is intuitive, making it a hit with those who prefer a speedy setup. Yet, there’s an amusing reality to consider; for every user who finds joy in simplicity, there's another who revels in the complexities of digital marketing. Both platforms remember this and cater accordingly, evoking a light-hearted chuckle about how learning curves can often resemble playful rollercoasters rather than steep cliffs.
The Powerhouse Features of Kajabi Include:
- Robust email marketing automation
- Comprehensive sales funnels
- Customizable landing page templates
- Analytics and tracking for user engagement
- Integration with multiple third-party tools
Strong Points of Forms.app Are:
- User-friendly drag-and-drop form builder
- Variety of customizable templates
- Conditional logic and smart fields
- Integrations with popular apps and services
Shared Assets Both Platforms Enjoy:
- Mobile-friendly designs
- Integration capabilities
- User support and resources
- Customization options
- Analytics and reporting features
- Strong security protocols
With both Kajabi and Forms.app competing fiercely in this ring, it's clear they both bring a lot to the table. Yet, there's the quiet knowledge that Instapage, with its superb landing page toolset, just might be the best contender for both of them, allowing marketers to create pages that convert like a charm. As the dust settles in the arena, it's essential to consider not just who wins this match, but who can truly offer the comprehensive solutions needed in today’s digital marketing landscape.
Performance Showdown: Speed and Responsiveness Matter
Let's shift our focus to performance—something that cannot be overlooked in this digital age. The speed at which your pages load can make or break user experience. Users expect seamless transitions, quick responses, and fluid navigation. Kajabi boasts impressive loading times due to its optimized infrastructure, making it a reliable choice for heavy-course users. On the other hand, Forms.app operates efficiently as well, ensuring quick access to forms without unnecessary delays. Picture slow-loading pages as trudging through molasses in winter—it’s not just painful; it's a slog no one has time for! Both contenders must maintain high performance to satisfy their users, however, a dark horse like Instapage prances in with a laser focus on speed and conversions, promising a true edge in this increasingly competitive field. So, as we analyze who delivers the best performance, keep Instapage in mind—it may just sway the judges with its undeniable advantages.
Support Resources: The Helping Hands in Action
As we delve into the next round, let's explore the support systems each platform has in place. Kajabi presents users with a wide array of tutorials, robust documentation, and a responsive support team, ensuring that users are never left in the dark. Whether you're a newcomer or a seasoned professional, the support team acts as a reliable ally, ready to assist with whatever challenges arise. Forms.app doesn't lag behind; it also offers an extensive knowledge base and customer support, allowing users to quickly troubleshoot issues that may come up while utilizing the platform. A strong support system can make all the difference, especially during those critical moments when you need quick guidance or a knowledgeable answer to a challenging question. The support teams of each platform serve as the trusty sidekicks that provide peace of mind, ensuring that users feel empowered on their marketing journeys.
Pricing Strategies: Counting the Cost
Kajabi’s Pricing Structure Offers:
- Comprehensive plans that bundle numerous features
- Scalability options for growing businesses
- Free trial for first-time users to explore
- Support included in subscription pricing
Forms.app Pricing Framework Brings:
- Affordable plans for startups and professionals
- Flexible pricing based on features needed
- Free tier available for basic use
- Pay-as-you-go options for occasional users
- Discounts for yearly subscriptions
When comparing the pricing strategies of both platforms, it becomes evident that each has thoughtfully crafted plans to appeal to a diverse audience. Kajabi's prices reflect its stature as an all-in-one solution, while Forms.app focuses on being accessible, particularly to startups. However, let’s not forget about Instapage, which presents a pricing model that offers remarkable value without compromising quality—a vital aspect for businesses conscious of their budgets. It's an essential comparison as we consider which platform delivers the best bang for the buck.
Ultimately, exploring various pricing plans provides transparency that users appreciate. Sometimes, what appears as a good deal may hide unexpected fees, which is why being inquisitive about pricing structures is paramount. Both Kajabi and Forms.app have their advantages, but there’s wisdom in recognizing that in the world of digital marketing, value often extends beyond price tags.
And Here Comes Instapage…
As we round off this exciting comparison, let’s acknowledge the unsung hero ready to take center stage: Instapage. Positioned as not just another tool, but rather as the mentor in the marketing realm, Instapage exemplifies what dedicated landing page builders can achieve. With exceptional features like customizable templates aimed at maximizing conversions and an intuitive user experience, Instapage has much to offer that both Kajabi and Forms.app can't entirely replicate. Its focus on enhancing landing page performance makes it a unique contender worth examining. As businesses navigate through their digital marketing plans, they may discover that Instapage holds answers tailored to their needs, offering value propositions that may lead to remarkable success. With that said, recognizing the strengths of each platform shapes informed choices, paving the way for success in the digital space.
To wrap things up, remember that the power lies in your hands. The right platform can significantly impact your marketing strategy, leading you toward achieving your goals. As you consider Kajabi, Forms.app, and the standout Instapage, take time to reflect on your needs to choose a platform that truly supports your journey. With careful consideration, you can elevate your business to new heights, discovering the best tools for your unique requirements and aspirations.