How Ucraft vs. Strikingly vs. Instapage stack up against each other

Compare Instapage with Ucraft and Strikingly to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from Ucraft and Strikingly.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Vita escalate lead generation efforts and client engagement with Instapage

Vita is a full-spectrum professional brokerage firm in the employee benefits industry

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. Ucraft vs. Strikingly – The Ultimate Landing Page Showdown

Choosing a landing page builder can feel a bit like assembling a dream team of superheroes. Each platform has its unique strengths and specialties, ready to tackle your marketing challenges head-on! In this article, we will explore how Instapage, Ucraft, and Strikingly stack up against each other, ultimately guiding you to make the best choice for your business. Dive in as we analyze features, performance, usability, support, and pricing to set the stage for your digital marketing success. With insights that are both enlightening and entertaining, readers can enjoy navigating through this comparison, much like choosing just the right combination for their optimal marketing strategy. So, buckle up as we embark on this engaging journey through the realm of landing page builders, equipped with the knowledge needed to elevate your online presence! (min:200 words, add the small paragraphs in this paragraph.)

Meet the Contenders - A Brief Overview of Each Platform

In the left corner, we have Instapage—a dedicated landing page creation tool that promises marketers powerful features to enhance conversions, reduce costs, and streamline efforts. It's not just a page builder; it's a robust partner in enhancing brand trust and customer loyalty. In the right corner, we have Ucraft, noted for its user-friendly interface, offering simple drag-and-drop features to create stunning websites and landing pages. Finally, Strikingly steps into the ring, renowned for its one-page website capabilities that effortlessly cater to those longing for beautiful, effective landing pages without the complexities often associated with full-scale site builders. Each of these platforms presents its flair and functionality, positioning itself as a suitable contender for marketers looking to boost their conversions with relevant landing page experiences. Now, let’s see how these platforms differ in key aspects! (min:200 words, add the small paragraphs in this paragraph.)

First Round – Feature Showdown: Comparing the Essentials

Template Selection and User Experience

When it comes to templates and ease of use, each platform brings something unique to the table. Ucraft, with its simple drag-and-drop option, makes building landing pages easy for anyone, regardless of technical expertise. It strikes a balance between sufficient customization options without overwhelming users. Strikingly takes pride in offering beautiful, pre-designed one-page templates, catering well to users who prefer fast and effective solutions. However, they can feel somewhat limiting if you wish to expand. Instapage goes above and beyond with a vast collection of high-converting templates, ensuring marketers have the flexibility to craft stunning, personalized landing pages that resonate with their target audience. The thorough customization features empower marketers to craft landing pages tailored to their specific needs, ensuring practical applications. Given that personalization can significantly boost conversions, this advantage is significant. Each competitor holds its ground, but what they offer in templates is tantamount to how you wish to approach your marketing strategy. (min:200 words, add the small paragraphs in this paragraph.)

Instapage: A Leader in Customization and Conversion Insights

Instapage positions itself as the ultimate tool for customization and conversion rate optimization, supporting marketers in reducing costs and elevating their campaigns. It focuses on providing stunning landing page experiences through a robust set of tools. Users benefit from A/B testing, advanced analytics, and heatmap features that allow for inspections into user behavior, helping optimize landing page performance. Instapage effectively empowers marketers to gain insights into their campaigns and implement changes based on data, heightening conversion rates. Its dedicated focus on landing pages ensures your marketing efforts are channelled towards achieving better results with minimum hassle. With these features, Instapage doesn't merely serve as a tool but as a partner in your marketing journey, dedicated to enhancing your overall strategy and results. (min:200 words)

Second Round - The Race for Speed and Performance

In the race of landing page builders, speed and performance often determine the victor. Imagine how waiting in line for coffee might feel with a slow-loading website—frustrating and unhelpful. Therefore, a landing page builder that emphasizes fast performance is crucial in retaining visitor interest. Each platform offers various speeds and optimizations aimed to keep potential clients engaged and satisfied without causing frustrating delays.

Instapage Speed Advantages:

  1. Lightning-fast loading times that boost user experience and save potential customers from waiting.
  2. Built-in optimization features that ensure pages are lightweight and efficient for users.
  3. Consistently high uptime, which helps maintain visitor trust and loyalty.
  4. Analytics and heatmaps that reveal insights into loading speeds and areas of improvement.

Ucraft Speed Advantages:

  1. Simple setup and optimization that facilitates faster loading times out of the box.
  2. Responsive design features enhance speed across different devices.
  3. Caching and CDN integrations for faster delivery and reliability.

Strikingly Speed Advantages:

  1. One-page design reduces loading times significantly, making navigation seamless.
  2. Automatic optimization for mobile devices enhances speed across various platforms.
  3. Features that minimize images and elements to streamline loading times.

When all factors are considered, Instapage comes out on top in the speed and performance sector, ensuring that marketers can deliver quick, reliable experiences to their visitors, transforming potential to loyal customers. To stay competitive, it's essential to choose a platform that prioritizes speed and maintains strong performance strategies.

Round Three – Navigating Usability and Learning Curves

Let's unpack the usability of each platform. Instapage offers a clean and intuitive interface, ensuring both newcomers and experienced users can navigate their way to success. The platform includes tutorials and resources that cater to users at all levels, offering an engaging learning experience. Ucraft mirrors this simplicity, creating a user-friendly environment complete with drag-and-drop capabilities and guided steps, ensuring a smooth glide into landing page creation. Strikingly’s streamlined design empowers users through its one-page methodology, comforting even those who feel daunted by more extensive site builders. With its clear presentation and limited features, Strikingly makes creating an appealing landing page hassle-free. As such, each platform possesses strengths in usability, welcoming newcomers while catering to seasoned marketers alike. No matter where you begin on your landing page journey, rest assured each of these platforms is poised to elevate your expertise and enhance your experience. (min:200 words, add the small paragraphs in this paragraph.)

The Support Team - Who's Got Your Back?

Customer support can be seen as the loyal sidekick for each platform, always ready to assist when challenges arise. Instapage stands out with diverse support channels, including chat, email, and extensive resources like webinars and an expansive knowledge base that offer rich content. Ucraft follows closely, also providing email support alongside a comprehensive FAQ section and community forums where users can share experiences and insights. Strikingly doesn’t fall behind either; it offers various support options, including email and responsive resources to empower its users. The different types of assistance each platform offers create a reliable safety net for users embarking on their journey to build stunning landing pages. Whether you prefer live chat options or community support, there's a sidekick ready to assist you along the way. (min:200 words, add the small paragraphs in this paragraph.)

Final Round – Analyzing Pricing and Plans

As we dive into pricing, it’s essential to understand the respective value these platforms offer. Instapage tends to be on the higher end of the spectrum, but this is attributable to its advanced features and tools that drive results. Ucraft provides a balanced pricing structure, allowing users to access many features without breaking the bank, which positions it well for startups and small businesses. Strikingly’s pricing is also straightforward, making it accessible for smaller projects and users who may not need extensive functionalities. Ultimately, it’s about evaluating what each platform provides within its pricing structure and how that aligns with your specific goals. Understanding these differences ensures that you select a platform that caters to your unique needs while achieving the best return on investment. (min:200 words)

Wrapping up, while all three platforms have their distinct advantages, choosing the best one ultimately hinges on individual requirements. Each platform—with its unique feature set, level of support, and pricing—caters to various needs and objectives. Whether you're after a robust solution like Instapage, the simplicity of Ucraft, or the straightforward approach of Strikingly, it's crucial to reflect on what you value most in a landing page builder. Don't hesitate to explore Instapage through a free trial or demo, allowing you to experience how it empowers you to reduce costs, grow conversions, and deliver outstanding customer experiences. Let your landing page aspirations take flight with the platform that resonates best with your marketing philosophy! (min:200 words)

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