How TARS vs. GetLandy vs. Instapage stack up against each other
Compare Instapage with TARS and GetLandy to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get started
See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. TARS vs. GetLandy – Unveiling the Champions of Landing Pages
Imagine choosing between three valiant knights, each equipped with their unique tools, ready to assist you in your quest for online success. In this epic face-off, we’ll explore the capabilities of Instapage, TARS, and GetLandy. Each platform offers distinct approaches to landing page creation, catering to diverse marketing needs. Think of them as your allies in crafting effective landing pages that turn visitors into loyal customers. By recognizing the strengths and weaknesses of each contender, marketers can make a well-informed choice that aligns with their business goals. In this arena of innovation, we’ll embrace a comparison that is not only enlightening but also enjoyable, allowing marketers to find the perfect knight for their campaign.
Meet the Warriors of the Landing Page Arena
Let’s introduce our three leading contenders, each vibrant with their own flair and specialties. Instapage stands out as a robust tool geared towards maximizing conversions and providing a seamless user experience. TARS, on the other hand, embraces the power of chatbots, allowing users to create conversational landing pages that engage visitors through interactive dialogues. Finally, GetLandy leverages simplicity, offering users an intuitive interface to build landing pages with ease. While each tool has its loyal followers, acknowledging their unique qualities is essential for marketers on the quest for optimal results. The environment itself is a friendly rivalry, where the main goal is to help users convert visitors into leads and customers effectively. With these three tools vying for attention, let’s dive deeper into their features to uncover which one emerges victorious.
Round One - Feature Showdown
Template Diversity and User-Friendliness Comparison
In the first round, we turn our attention to the essential features of each platform, focusing on template diversity and how user-friendly they are. TARS boasts an interesting advantage with a library of templates specifically designed for interactive conversations, making it suitable for businesses that prioritize engagement. Meanwhile, GetLandy shines with its minimalist approach and selection of straightforward designs, perfect for users aiming to create simple yet effective landing pages quickly. Instapage, however, takes the crown with its extensive library of highly customizable templates, each designed for different marketing goals, making it a powerhouse for those looking to tailor every aspect of their landing page. This flexibility encourages marketers to be as creative as they desire while ensuring that the end product is not only appealing but also effective in driving conversions.
Instapage: Your Partner in Customization and Conversion
What truly sets Instapage apart is its unbeatable customization and conversion optimization tools. It offers advanced features like A/B testing, heatmaps, and a drag-and-drop editor that empowers users to create landing pages tailored to their branding and marketing objectives seamlessly. Instapage allows for personalization at scale, enabling marketers to deliver relevant landing page experiences that establish brand trust and boost customer loyalty. Furthermore, its seamless integration capabilities with various marketing tools enhance its functionality, making it not just a tool but a strategic partner in achieving marketing success.
Round Two - Speed and Performance Clash
As we venture into the second round, we find ourselves considering the critical aspect of speed and performance. A landing page that loads slowly can be likened to being stuck in a never-ending queue for your favorite coffee; it's a minor inconvenience that can ruin the overall experience. In the digital world, fast-loading pages are imperative to keep users engaged and lead to higher conversion rates. Balancing speed with performance is essential for all three platforms in our contest.
Instapage Advantages:
- Optimized for lightning-fast load times due to efficient design and server performance
- Built-in AMP (Accelerated Mobile Pages) features to enhance mobile performance
- Extensive caching and CDN capabilities to deliver consistent speed globally
- Regular monitoring and updates to ensure optimal performance
TARS Advantages:
- Fast loading times for chatbot interactions to minimize user wait time
- Auto-optimization for mobile devices, ensuring quick performance on smaller screens
- Smooth transitions and quick responses during interactive sessions
GetLandy Advantages:
- User-friendly interface promoting swift page-building without heavy coding
- Minimalist templates load quickly and prioritize essential content
- Performance tracking tools to monitor page speed and make adjustments
In summary, while all three platforms boast impressive speed and performance, Instapage stands out as the quickest option, delivering user experiences without frustrating delays. A fast-loading landing page can significantly impact conversion rates, making it crucial to choose a platform that prioritizes speed.
Round Three - Usability and Learning Curves
Now, let’s shift our focus to usability and the learning curves associated with each platform. Whether you’re an inexperienced marketer or a seasoned pro, finding a tool that feels intuitive is vital for effective campaign execution. TARS, with its straightforward chatbot builder, is designed for beginners, offering tips and tutorials that make the onboarding process smooth. GetLandy prides itself on its drag-and-drop functionality, making it accessible for any user type. Instapage balances sophistication with ease of use, featuring a clean interface that guides users through the creation process. Regardless of your current skill level, all three platforms offer welcoming environments that lead to growth and expertise in landing page creation, providing users with the necessary tools to thrive.
Round Four - Support and Guidance Teams
In the fourth round, we examine the customer support offerings of each platform, imagining them as trusted allies always ready to assist with inquiries. Instapage excels in this area by providing a comprehensive support structure that includes chat support, email assistance, and an extensive knowledge base. TARS also offers reliable support channels along with community forums, where users can share insights and solutions. GetLandy complements its straightforward interface with supportive documentation, ensuring users have access to answers when needed. With solid support systems in place, users can navigate challenges confidently, knowing help is just a click away.
Round Five - Value Through Pricing
Finally, we delve into the pricing structures of our contenders. Understanding which platform provides the best value based on specific marketing needs is essential. Instapage offers a robust array of features for its price, aiming towards marketers focused on conversions. TARS presents competitive pricing with unique offerings focused on chatbot-driven interactions, appealing to businesses seeking engagement. GetLandy stands out for its affordability, presenting a budget-friendly choice for those wanting simplicity. Ultimately, the right platform hinges on the user’s individual needs and budget considerations, making the decision-making process a significant factor in selecting a landing page builder. Each platform has its strengths and potential drawbacks, but assessing them based on your goals will guide you in the right direction.
In conclusion, while all three platforms shine in their respective areas, the choice truly boils down to your unique objectives and preferences. Whether you prioritize features, support, or budget flexibility, there’s a perfect option waiting for you. Consider taking Instapage for a test run with a free trial, so you can experience firsthand how it empowers marketers to reduce costs, grow conversions, and build stronger brand trust through tailored landing page experiences.
