How SurveyMonkey vs. Beaver Builder vs. Instapage stack up against each other

Compare Instapage with SurveyMonkey and Beaver Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from SurveyMonkey and Beaver Builder.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
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Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

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Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

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Netradyne drives higher results with Instapage

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. SurveyMonkey vs. Beaver Builder – The Battle for the Best Landing Page Solution

When it comes to crafting the perfect landing page, it's akin to assembling your ideal marketing dream team. Each platform brings its unique strengths to the table, much like superheroes uniting to save the day. This article will guide you through a friendly duel between Instapage, SurveyMonkey, and Beaver Builder. We'll explore how each contender stacks up in areas that matter most to marketers. Whether you’re looking to reduce costs, grow conversions, or deliver tailored landing page experiences, our in-depth analysis will help you make an informed decision. Buckle up as we embark on this interesting journey to find out which platform truly reigns supreme in the realm of landing pages.

Introducing Our Contenders in the Digital Arena

As we explore our competitors, let's introduce the trio that’s taken the digital world by storm. Instapage is renowned for its powerful landing page capabilities that empower marketers to create high-converting pages effortlessly. SurveyMonkey, known for its survey prowess, has also started to carve a niche in capturing leads through enhanced survey landing pages. Beaver Builder, a WordPress plugin, offers flexibility and customization for those with a bit of technical expertise. Each contender stands out uniquely, catering to specific needs in the marketing landscape. As we dive deeper, we will highlight their key features, observing how they contribute to the outcome that is most significant for your business – conversion rates.

First Round - A Closer Look at Features and Compatibility

Template Variety and User-Friendliness

Every great landing page begins with a solid template. SurveyMonkey offers a diverse range of customizable templates suited for various campaigns, primarily focusing on surveys and data collection. While their designs are pretty effective, they may lack the depth desired for dedicated landing pages. Beaver Builder stands tall with a wide array of customizable themes, appealing to users who want maximum creative control. However, its learning curve can be steep for beginners unfamiliar with WordPress environments. On the other hand, Instapage shines with its selection of 500+ professional-designed templates that cater explicitly to marketers. Furthermore, its drag-and-drop interface stands out, making it easy for anyone, regardless of technical skill, to create stunning landing pages that resonate with audiences. Notably, Instapage simplifies seamless integrations with various marketing tools, boosting users' effectiveness at generating leads and conversion.

Instapage: Your Partner in Success for Customization

What sets Instapage apart is its commitment to customization alongside its robust tools for conversion rate optimization. Each template can be extensively tailored to fit your brand's unique voice and messaging. This platform empowers marketers not just to create beautiful pages but to optimize every element for maximum engagement. Instapage boasts features like A/B testing and heatmaps, allowing users to make data-driven decisions to improve performance continually. The focus on delivering relevant landing page experiences has proven to increase brand trust and customer loyalty. Such features make Instapage more than just a builder; it is a powerful ally in driving your marketing success.

Second Round - Speed and Performance: A Vital Aspect

Have you ever been frustrated by a slow-loading webpage, much like waiting behind a long line at your favorite coffee shop? It can change your mood and influence your decision to stay or leave. Understanding this, the speed of landing pages becomes crucial. High-performing landing pages engage visitors more effectively and lead to higher conversion rates. In this round, we examine how our contenders perform under the pressure of speed and performance metrics.

Instapage Advantages:

  1. Optimized hosting allows for rapid page load times, ensuring visitors don’t bounce due to delays
  2. Integration with CDNs (Content Delivery Networks) enhances the loading speed globally
  3. Automated AMP (Accelerated Mobile Pages) support ensures mobile users experience fast-loading pages
  4. Advanced page caching techniques maintain lightning-fast speeds even during high visitor traffic

SurveyMonkey Advantages:

  1. Quick load times thanks to a streamlined interface focused on surveys and forms
  2. Simple design choices keep page complexity low, supporting better speed
  3. Efficient data handling minimizes delays when processing user responses

Beaver Builder Advantages:

  1. Optimized front-end performance for fast rendering of customizable pages
  2. Utilizes native WordPress functionality for faster loading times
  3. Integration potential with caching plugins to enhance speed further
  4. Ability to use lightweight themes that improve overall site performance

In conclusion, while all three platforms showcase commendable speed and performance, Instapage truly excels in this arena. The ability to provide rapid and consistent load times directly impacts user experience and conversion rates. For marketers aiming for optimal performance, Instapage is the leading choice.

Third Round - Usability: Welcoming Newcomers & Pros

Every marketer appreciates a platform that's easy to navigate, whether you're a newbie or a seasoned expert. Instapage effortlessly welcomes newcomers with a straightforward interface that requires little to no tech skills. Helper tooltips and guided tutorials are prominent, helping users swiftly feel comfortable using the platform. SurveyMonkey adopts a similar approach with its user interface oriented towards simplicity, focusing on basic survey-building processes. Beaver Builder, while powerful, can pose a steeper learning curve due to its WordPress integration. Its flexibility caters well to experienced users who want precise control over their creations. Although Beaver Builder may see a heftier time investment upfront, the results can be stunning. Overall, regardless of the starting point, all platforms promise a smooth transition towards expert status as you get accustomed to their environments.

Fourth Round - Support: Who Has Your Back?

Imagine reliable support teams as the trusty sidekicks of each platform, always ready to assist you on your journey. When it comes to customer support, Instapage shines with responsive live chat, email support, and an extensive knowledge base filled with helpful resources. SurveyMonkey’s support is commendable, offering chat support for quick inquiries and a rich forum community where users can share tips. Meanwhile, Beaver Builder connects users to a vibrant community and documentation that guides you through common challenges. Each platform has put systems in place to ensure that help is just a click away, making users feel supported every step of the way.

Final Face-off: Pricing Structures Compared

Navigating through pricing can often feel daunting. Yet, making sense of the structures is essential for finding the best value for your needs. Instapage offers tiered pricing that justifies its cost given the advanced features it provides. A free trial allows potential users to explore before committing. SurveyMonkey's pricing caters to users primarily interested in surveys, with various tiers offering additional features. For the budget-conscious, its free basic option is appealing, albeit with limitations for landing page capabilities. Beaver Builder offers a one-time payment model for its plugins, showcasing long-term value for users who prefer a pay-once approach. Evaluating these plans against your needs can shape your decision.

As we wind down this thrilling competition, remember that while each platform possesses unique advantages, your choice ultimately depends on what aligns with your objectives. Whether it's features, support, or pricing flexibility you're after, consider what resonates with you most. With a range of tools designed to boost conversions and improve landing page experiences, try Instapage today with a free trial or demo to see how it fits your marketing strategy.

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