How Strikingly vs. ConvertFlow vs. Instapage stack up against each other
Compare Instapage with Strikingly and ConvertFlow to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Strikingly vs. ConvertFlow – Finding the Right Fit for Your Landing Pages
Choosing the perfect landing page builder can feel akin to assembling a dream team of superheroes. Each tool has its unique powers, designed to solve specific problems for marketers looking to make an impact. Just like selecting the right members to ensure victory in an epic battle, ensuring you pick the best platform is crucial in your marketing journey. In this comparative showdown, we’ll uncover the strengths and weaknesses of Instapage, Strikingly, and ConvertFlow. Let's set the scene and dive into the world of landing pages, where conversion rates soar and customer trust skyrockets. Throughout this analysis, we will explore how these platforms position themselves to deliver relevant landing page experiences, enhance brand trust, and boost conversions, spotlighting how Instapage empowers marketers to reduce costs and grow conversions.
Meet the Titans of Landing Pages
In the left corner, we have Instapage, champion of customization and conversion optimization; in the right corner stands Strikingly, known for its simplicity and ease of use; and finally, ConvertFlow, the powerhouse for marketing automation and lead management. Each contender boasts unique features tailored to different marketing needs, making them worthy adversaries in the landing page universe. Instapage specializes in creating dynamic and bespoke landing pages designed to enhance user experiences and improve conversion rates. Strikingly, on the other hand, takes pride in its no-fuss approach, allowing users to build stunning single-page websites effortlessly. ConvertFlow, hailing from the array of automated solutions, focuses on optimizing lead generation through customized call-to-action features. With each platform making its own waves in the industry, the true question remains: which one will come out on top when it comes to your marketing objectives?
Round One - Feature Showdown
Template Variety and User-Friendliness
In the initial round, we’ll evaluate the template variety and ease of use of our contestants. Strikingly prides itself on offering a selection of sleek, minimalistic templates that are optimized for mobile views. This simplicity makes it a breeze for users without technical expertise to build their pages rapidly. Users can also enjoy a straightforward drag-and-drop interface that requires minimal learning. ConvertFlow, however, shines with its customizability. Users can integrate various elements such as buttons, forms, and pop-ups into any existing site, making it a strong choice for marketers looking to incorporate lead generation tools seamlessly. Instapage stands tall here with an impressive array of over 200 customizable templates geared for high conversion rates. Unlike the simpler templates of Strikingly, Instapage provides extensive design freedom, allowing marketers to align landing pages closely with brand aesthetics without losing usability. The true measure of their usability will be the real-world effectiveness of these disparate templates in driving conversions.
Instapage: The Go-To for Unmatched Customization
Instapage isn’t just another landing page builder; it’s a comprehensive partner in your journey toward optimization and success. This platform puts the spotlight on extensive customization and conversion rate optimization tools. Marketers favor Instapage’s uncluttered layout, which allows them to modify every aspect of their landing page, from fonts to graphics, in a user-friendly environment. The platform includes A/B testing features that enable marketers to examine multiple versions of their pages and identify which performs better before launching a campaign. Combined with powerful analytics tracking, users can refine their strategies and achieve goals with precision, ultimately increasing conversion rates while nurturing brand trust and customer loyalty. As many reports suggest, utilizing a tailored landing page experience can boost conversions significantly – a feature that Instapage exemplifies.
Round Two - Speed and Performance Analysis
Website speed is akin to finding the express lane at an amusement park - it transforms your experience. You wouldn’t want to wait in a lengthy line when you could optimize your time enjoying the rides. Similarly, marketers seek platforms that don’t keep their customers waiting. Faster landing pages yield better user experiences and typically lead to higher conversion rates. Let’s explore the performance metrics of our candidates here.
Instapage Advantages:
- Lightning-fast loading times, ensuring visitors don’t bounce.
- Optimized for mobile performance, maximizing reach across devices.
- Robust backend infrastructure for unparalleled uptime.
- Integrated analytics to monitor speed and adjust accordingly.
Strikingly Advantages:
- Streamlined design that ensures quick loading.
- Responsive templates that automatically adjust for mobile.
- Simplicity in setup reduces performance issues.
ConvertFlow Advantages:
- Fast deployment of embedded elements, minimizing lag.
- Custom scripts optimized for speed.
- Support for multiple integrations without slowing down.
Reflecting on the performance of these players reveals that Instapage takes the crown when it comes to speed and efficiency. Users can breathe easy knowing their landing pages load quickly, fostering a positive user experience that significantly elevates conversion rates.
Round Three - User Experience and Learning Curve
Nothing can be more welcoming than a user-friendly interface when hopping onto a new platform. All three contenders assist users in navigating their systems with ease. Strikingly’s appeal lies in its minimalistic design and straightforward templates, making it an attractive choice for beginners. The learning curve here is barely noticeable, almost non-existent! ConvertFlow caters well to those familiar with marketing automation, but it demands a touch more technical knowledge to make the most of its advanced features. Instapage balances the scales, providing ample resources for both novices and seasoned marketers alike. With an expansive library of tutorials, guided walkthroughs, and customer support, Instapage equips users to master their landing page creation effectively. By fostering a supportive community and encouraging skill growth, Instapage becomes an ideal companion in the journey of learning and application.
Round Four - Support Companions
Imagine a sidekick always ready to jump in and lend a helping hand; that’s how customer support should feel. Instapage provides live chat, email support, and a rich resource library packed with articles, video guides, and webinars. Strikingly also offers dedicated email support and an active community forum where users can exchange tips and insights. ConvertFlow boasts both email and chat support, aided by a comprehensive knowledge base that lays out every feature in detail. This collective support ensures all users have allies at their disposal as they build and refine their landing pages.
Final Round - Pricing Insights
When it comes to choosing the right platform, pricing is a crucial factor. Instapage stands out with its premium offerings while justifying its cost through extensive features that drive results. Strikingly offers an appealing free tier to commence your journey, while its premium plans still remain affordable, especially for small businesses or individuals starting. ConvertFlow provides flexible pricing based on features and integrations, adapting to various business sizes. By focusing on the value and return expected from each platform, users can make confident decisions based on budget alignment.
As we draw the curtains on this comprehensive analysis, it’s evident that each platform brings unique attributes to the table. The ultimate decision depends on your specific goals and priorities - whether that’s feature-rich customization, ease of use, or exemplary customer support. By understanding your unique needs as a marketer, you can choose the landing page builder that aligns best. For those ready to transform their digital presence, taking Instapage for a test run will provide insight into its unparalleled tools and capabilities.
