How Strikingly vs. Site123 vs. Instapage stack up against each other
Compare Instapage with Strikingly and Site123 to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Netradyne drives higher results with Instapage
Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Strikingly vs. Site123 – Which One Offers the Best Landing Page Experience?
Choosing the right landing page builder is like assembling the dream team for your marketing strategy. Each platform has its unique strengths, catering to different needs and skill sets. Instapage, Strikingly, and Site123 are three renowned contenders in this space, each vying for the attention of marketers looking to enhance their online presence. Just as superheroes unite for a common purpose, these tools come together to empower marketers by allowing them to create stunning pages that capture leads and drive conversions. With this article, we’ll journey through the world of landing page builders to uncover which one may just be the perfect fit for your strategy. Keep your marketing goals in sight as we dissect their features, ease of use, pricing, and overall value. Ready to meet the heroes of landing page creation? (min:200 words,add the small paragraphs in this paragraph.)
Meet the Contenders
In one corner, we have Instapage, a powerhouse recognized for its comprehensive customization options designed specifically for conversion optimization. It’s an essential tool for marketers seeking to reduce costs while enhancing the efficacy of their landing pages. In the other corner, Strikingly promises simplicity and efficiency, appealing particularly to individuals and small businesses needing quick and attractive web presences without the extra bells and whistles. Finally, there’s Site123, a platform that prides itself on user-friendliness and all-in-one functionality, making it an attractive choice for first-time creators who are more focused on ease than extensive features. Each of these three platforms presents unique value propositions, serving different niches within the landing page ecosystem. Understanding their distinctions will be key to picking the right tool for your needs. (min:200 words,add the small paragraphs in this paragraph.)
Round One - Feature Showdown
Template Selection and User Accessibility
In the arena of template variety and ease of use, we can see how each contender holds its ground. Strikingly boasts an impressive selection of user-friendly templates designed for simplicity, which is especially attractive to beginners seeking a hassle-free experience. With intuitive drag-and-drop functionality, you can set up a landing page in no time. Site123, similarly, values ease of use, offering pre-designed templates and a straightforward interface that allows users to build pages without extensive technical know-how. Instapage stands out in this match with a rich library of extensively customizable templates, allowing users to tailor every element of their landing pages to their specific needs and branding standards. The level of detail and customization that Instapage provides makes it a vital choice for marketers who prioritize not just execution, but also effective outcomes. This comparison illustrates just how distinct the platforms are in their mission to empower their users. (min:200 words,add the small paragraphs in this paragraph.)
Instapage: Your Partner for High Conversions
Instapage isn’t just another landing page tool; it’s a strategic partner designed to amplify your marketing efforts. The platform's unmatched customization capabilities allow marketers to create highly tailored landing pages that speak directly to their target audiences. These focused experiences often result in higher conversion rates and reduced acquisition costs. With tools including A/B testing, analytics, and personalized content options, Instapage equips users with the necessary components to enhance customer loyalty and brand trust. This commitment to success is what sets Instapage apart—it doesn't merely serve as a platform; it actively engages marketers in achieving their goals, nurturing a path toward long-term success. (min:200 words)
Round Two - Speed and Performance
User experience is significantly influenced by the speed and reliability of the landing pages they interact with. Imagine standing in line at your favorite coffee shop, eagerly waiting for your caffeine fix, only to find the barista slow and distracted. This feeling mirrors the frustration users experience when landing pages take too long to load. Each of our contenders approaches speed differently, making it essential to consider how these differences can impact user experience and conversion rates.
Instapage Speed Advantages:
- Lightning-fast loading times optimize user experience.
- Built-in AMP (Accelerated Mobile Pages) for mobile-friendly speed.
- Reliable uptime ensures your pages are always accessible.
- Performance tracking tools help you monitor and improve speed.
Strikingly Speed Benefits:
- Quick setup allows users to launch fast.
- Responsive designs ensure optimal loading across devices.
- Simplified platform helps reduce load time.
Site123 Performance Perks:
- Built-in optimization for faster loading speeds.
- Hosting included, enhancing page speed and reliability.
- Simple structure reduces complexity and increases speed.
In conclusion, speed and performance are crucial factors in the success of online marketing efforts. While all three landing page builders prioritize fast operations, Instapage clearly emerges as the most committed to ensuring lightning-fast performance for enhanced user experience. This focus on speed can lead to increased conversions and customer satisfaction.
Round Three - Ease of Use and Learning Curve
When considering usability, it’s vital to examine how each platform welcomes beginners while offering tools for seasoned marketers. Strikingly shines as incredibly beginner-friendly, with its intuitive design guiding users step-by-step through the setup process. Meanwhile, Site123 continues this trend, providing readily accessible resources from the get-go, making it ideal for those who may be uneasy with technology. On the other hand, Instapage manages to balance simplicity with depth; though it may take a bit more time to master due to its extensive features, the learning curve ultimately rewards users with advanced capabilities that can significantly enhance their campaigns. This welcoming approach across all platforms ensures that professionals at any stage feel confident in creating high-converting landing pages. (min:200 words,add the small paragraphs in this paragraph.)
Round Four - Customer Support Review
Customer support can make all the difference when you encounter a challenge. Picture customer support representatives as loyal sidekicks, always on standby to assist you. Instapage offers an array of support channels such as live chat, email, and a comprehensive help center that focuses on helping users navigate any issue seamlessly. Strikingly matches this with a vibrant community forum and email support, ensuring that users receive guidance even when the support team is offline. Site123 also puts forth a solid effort with email and chat support along with a robust knowledge base that contains tutorials and FAQs. The distinctive support offerings of these platforms enhance user confidence, knowing they have reliable assistance while they create their landing pages. (min:200 words,add the small paragraphs in this paragraph.)
Final Round - Pricing Insights
Pricing is often a make-or-break factor in deciding which platform is right for you. Instapage operates on a subscription model with various tiers, making it crucial to evaluate what features best align with your needs. Though it may lean towards the higher end, the return on investment is evidenced by its rich feature set designed for conversion. Strikingly offers more budget-friendly options appealing to users who prioritize cost-effectiveness over extensive features. Site123 provides a competitive pricing structure that grants access to essential tools while remaining affordable for beginners. When we reflect on cost, it’s essential to pair pricing with the value of features and support offered. The ultimate choice comes down to your personal or business goals and which features align best with your path to success. (min:200 words)
In conclusion, while Strikingly and Site123 both offer commendable strengths, Instapage stands out as the ultimate tool for marketers who seek to reduce costs, grow conversions, and deliver relevant landing page experiences. With its unparalleled customization capabilities and a strong focus on conversion optimization, Instapage empowers users to build pages that not only enhance brand trust but also cultivate customer loyalty. Encouraging readers to evaluate their unique needs, it's clear that trying out Instapage through a free trial can open doors to a transformative landing page experience.
