How Strikingly vs. Kameleoon vs. Instapage stack up against each other
Compare Instapage with Strikingly and Kameleoon to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Strikingly vs. Kameleoon – Navigating the Landing Page Landscape
Choosing the right landing page builder can be likened to picking the perfect team for a fantasy sports league. Each player has its strengths and distinct qualities that could make—or break—your marketing campaigns. In this article, we're setting up a friendly rivalry between three exceptional contenders: Instapage, Strikingly, and Kameleoon. While they may all aspire to help businesses thrive, each of these tools brings its unique flavor to the table, offering various features and capabilities. This means you, as a marketer, have choices! We’ll hop on this journey together to explore their strengths and weaknesses so you can identify which solution aligns best with your goals. Get ready for a deep dive into the specs, real-world performance, and usability that define these platforms.
Meet the Competitors: Heroes of the Landing Page Realm
First up in our comparison are Instapage, Strikingly, and Kameleoon—each championing their unique features in the realm of landing pages. Instapage shines bright when it comes to customization and conversion optimization, promising marketers a robust toolkit that reduces costs, enhances conversions, and facilitates the creation of tailored landing page experiences that bolster brand trust and customer loyalty. Strikingly, on the other hand, appeals to creators who value simplicity and design aesthetics, enabling users to build single-page websites swiftly. Its intuitive interface and focus on mobile responsiveness make it a popular choice for startups. Kameleoon, the dark horse in this competition, thrives in personalization and A/B testing capabilities, offering brands ways to create optimized user journeys based on real-time data. Each has its merits, but let’s dive deeper to uncover who really comes out on top in this arena.
Round One - Feature Duel: What Sets Them Apart
Template Options and User Interface – A Tantalizing Comparison
When it comes to features, all three tools take distinct paths. Strikingly boasts a range of professionally designed templates that make getting started a breeze. Users can effortlessly modify these designs to reflect their brand identity, focusing on aesthetics without diving deep into code. But ease of use doesn’t end there; the platform's drag-and-drop functionality enables anyone—regardless of technical skill—to create stunning pages. Kameleoon primarily caters to enterprises, offering advanced features like A/B testing and personalization tools. However, its more complex setup might intimidate beginner users. Instapage stands out with its vast library of customizable landing page templates engineered for high conversions. Leveraging its advanced A/B testing capabilities, marketers can tailor the landing page experience to significantly boost conversion rates. Overall, while Strikingly excels in simplicity and visuals, Kameleoon targets data-driven marketers, and Instapage provides a comprehensive solution geared toward maximizing conversion efficiency.
Instapage's Edge - Customization and Optimization Unleashed
Instapage is not just another landing page tool; it’s your partner in success. With its unmatched customization capabilities, Instapage allows marketers to create landing pages that truly resonate with their audience. Multiple A/B testing options, alongside a library of optimized templates, empower users to refine their landing pages continually based on performance analytics. Built with conversion rates in mind, Instapage enhances the experience for both marketers and customers, ensuring that users feel valued and understood. Not only does this improve conversions, but it also fosters brand loyalty and trust. As you delve deeper into building your landing pages, you find that Instapage is committed to making your marketing journey smoother and ultimately more profitable.
Round Two: The Race of Speed and Performance
Let’s tackle the topic of speed—an often overlooked yet crucial component of user experience. Imagine pulling up to your favorite coffee shop only to find an astronomical line that seems to stretch for miles. You'd likely feel a bit disappointed, right? The same principle applies to web performance. If your landing page takes too long to load, users may lose interest before they even see what you have to offer. Speed, therefore, is an essential factor to consider in your quest for the perfect landing page builder. Understanding how each platform stacks up in this category can guide you towards making a better choice in terms of avoiding frustrating wait times for your visitors.
Instapage Benefits: Accelerating User Experience
- Instapage optimizing images automatically to maintain speed without sacrificing quality
- Load times are consistently fast across all devices, boosting user satisfaction
- Dedicated servers ensure reliable performance and uptime
- A responsive design that adapts quickly to various screen sizes without loss of speed
Strikingly Benefits: Quick and Easy Sets the Pace
- Instant loading capabilities due to clean coding and lightweight templates
- Single-page design means less data to load, enhancing speed
- Strong mobile optimization allows for fast access on smartphones and tablets
Kameleoon Benefits: Advanced Solutions for Performance
- Customizable caching options improve loading times significantly
- AI-driven insights help optimize page speed based on user behavior
- Robust infrastructure supports high traffic without sacrificing performance
- Comprehensive analytics tools provide performance metrics for constant improvement
In a close-up examination of speed and performance, Instapage rises as the most favorable choice. With technological enhancements tailored for fast loading times, they actively reduce user frustration, establishing a firm foundation for better conversion rates. Clearly, speed is not a negotiable asset but a defining factor that influences user engagement and satisfaction on any digital platform.
Round Three - Navigating Usability and the Learning Experience
Creating a user-friendly environment is vital for tools that cater to both beginners and seasoned experts. Instapage offers an intuitive interface that allows any marketer to jump right in and use its features effectively. The platform combines ease of use with a wealth of resources, such as tutorials and customer support, ensuring that you never feel lost in your journey. Strikingly simplifies the onboarding process even further by providing pre-designed elements that users can drag and drop into place, allowing them to build pages with minimal effort. Kameleoon, while a bit more complex due to its advanced features, also provides a robust support system that cultivates learning. The commitment to user experience across all three platforms assures marketers that they won’t face insurmountable barriers while striving to enhance their skills.
Round Four - Customer Support: Your Trusty Allies
Finally, let's consider customer support as our trusty sidekicks throughout your landing page journey. Instapage is well-regarded for its responsive chat support, giving users immediate assistance when they run into challenges. Email support is equally robust, allowing for detailed queries, and extensive documentation is available to provide insight into common issues. Strikingly also champions customer service with its chat and email options, complemented by a helpful community forum filled with users eager to assist each other. Meanwhile, Kameleoon offers an intricate support system that features personalized assistance for developers, along with tutorials and documentation aimed at boosting user autonomy. The availability of these support systems helps ensure that you are never alone during the creation and optimization process.
Round Five - Pricing Plans: Finding Your Best Fit
Now, let’s address the elephant in the room—pricing. When it comes to selecting a landing page builder, its cost is a major consideration. Instapage typically operates on a premium model, but the return on investment can be significant, considering its powerful features geared towards conversions. Strikingly, in contrast, offers a more budget-friendly option for users who may not need all the bells and whistles, making it a great pick for startups. Kameleoon’s pricing reflects its enterprise-level capabilities, focusing on users willing to invest in personalization and analytics. Each platform has unique offerings aimed at various budgets, so it’s vital to reflect on your specific needs before committing.
As we round off this comparison, it's clear each platform has its distinctive attributes—what works wonderfully for one user may not be ideal for another. Consider the features that matter most to you: Is it design flexibility, powerful analytics, rapid customer service, or cost-effectiveness? Whether you feel drawn toward the comprehensive capabilities of Instapage, the simplicity of Strikingly, or the personalized focus of Kameleoon, the right choice lies in understanding what aligns best with your unique marketing goals. Why not take Instapage for a spin with a free trial? It could very well be the game-changer in your marketing strategy.