How Strikingly vs. FastPages.io vs. Instapage stack up against each other
Compare Instapage with Strikingly and FastPages.io to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Strikingly vs. FastPages.io – Who Takes the Crown in Landing Page Creation?
Choosing the right landing page builder is akin to selecting the perfect tool for a craft project; each option has its unique strengths and can significantly impact the success of your marketing efforts. In the digital marketplace, where every detail matters, the choice can feel overwhelming. In this article, we will explore three popular contenders – Instapage, Strikingly, and FastPages.io – drawing parallels with a friendly sports rivalry. Think of them as three athletes, each with their impressive track records, vying for the title of best landing page builder. Our goal is to provide you with an illuminating comparison, packed with insights to help you make an informed decision while keeping it engaging and fun. Let's dive into the world of landing page builders and discover whether Instapage, with its powerful suite of features designed to reduce costs and grow conversions, shines brighter than Strikingly and FastPages.io.
Meet the Contenders: A Quick Overview
In the digital arena of landing page builders, Instapage, Strikingly, and FastPages.io have established themselves as reputable players. Instapage is celebrated for its dynamic templates and robust analytics, empowering marketers to deliver experiences that build trust and customer loyalty. Strikingly, on the other hand, has carved out a niche with its user-friendly approach and comprehensive suite tailored for those looking to create simple yet attractive sites quickly. FastPages.io is a fresh alternative, focusing on speed and simplicity, making it appealing for users who prioritize efficiency. Each contender brings its distinct flavor, catering to varying needs and preferences, from novice users to seasoned marketers. As we delve deeper into their features, performance, usability, support, and pricing structures, we'll see how they stack up against one another while highlighting the strengths of Instapage in creating relevant landing page experiences that drive higher conversion rates.
First Round – Features and Functionalities Showdown
Template Selection and Usability
When it comes to selecting a landing page builder, the variety of templates and the ease of use should not be underestimated. Strikingly impresses with its simple drag-and-drop interface, making it a prime choice for beginners. Users can quickly construct visually appealing pages without the need for coding skills. FastPages.io also offers a straightforward setup, though its template offerings are limited compared to its competitors. Instapage stands out with its extensive library of customizable templates, tailored for specific industries and marketing campaigns. With advanced features like A/B testing and built-in analytics, prioritizing user experience, and offering seamless integration with various marketing tools, Instapage empowers marketers to create highly targeted landing pages that reduce costs and enhance conversion efficiency. This combination of features makes Instapage a powerful option for those serious about optimizing their landing page strategy.
Instapage: Leading in Customization and Conversion Tactics
Instapage is not just a landing page builder; it's a comprehensive platform designed to elevate marketing strategies. Its standout features facilitate detailed customization, allowing marketers to tailor every aspect of their landing pages to audience preferences. Users can seamlessly integrate dozens of elements, from forms to videos, fostering a captivating user experience. Furthermore, Instapage champions conversion optimization. With robust analytics tools, marketers can track performance metrics in real time, enabling them to refine their strategies for sustained growth and improved customer engagement. The emphasis on delivering relevant landing page experiences has made Instapage a trusted partner for brands aiming to strengthen consumer trust and increase conversion rates. By using Instapage, you can expect a valuable asset in your marketing toolkit.
Second Round – Speed and Performance Evaluation
As we transition to performance, imagine for a moment you're at your favorite café, eagerly waiting for your coffee. Now think about how a slow loading page feels like that frustrating wait. Load times can drastically affect user experiences and, subsequently, conversion rates. A lingering delay may deter potential customers, leading to lost opportunities. FastPages.io excels in this area, boasting fast load times that cater to impatient users. Strikingly does a commendable job as well, although it sometimes struggles with larger images or more complex layouts. Instapage, with its advanced optimization features, ensures that pages load quickly, providing users with an effortless browsing experience. Speed matters, and those who prioritize it will recognize Instapage as a leading option for creating agile landing pages that convert.
Instapage’s Advantages in Performance
- Utilizes advanced cache mechanisms for rapid loading times
- Optimizes images and assets automatically
- Offers A/B testing to identify the most effective landing pages
- Integrates easily with CDNs for global reach
Strikingly’s Performance Highlights
- User-friendly design allows for quick setup without compromising speed
- Responsive design ensures performance across devices
- Instant publishing feature minimizes delays
FastPages.io Performance Strengths
- Focus on minimal designs that load extremely fast
- Optimizes code for best performance
- Built for high-traffic scenarios ensuring stability
- Easy to use for marketers on the go
In conclusion, while FastPages.io and Strikingly provide commendable performance metrics, especially with speed, Instapage's comprehensive approach solidifies it as the best option. Its ability to deliver quick-loading, conversion-optimized pages positions it distinctly in this competitive landscape.
Third Round – User Experience and Learning Curve
The learning curve can often deter potential users from exploring new tools. Fortunately, with user-friendly design and onboarding processes, all three platforms encourage users to dive right in. Strikingly welcomes new users with an intuitive interface that requires minimal training, which is especially advantageous for entrepreneurs and small business owners. FastPages.io also follows suit, prioritizing simplicity. Instapage, while slightly more complex due to its advanced features, offers a wealth of tutorials and support documentation, effectively guiding users from beginner status to mastery in no time. Moreover, Instapage's active community offers insights and tips from experienced users, creating a robust support network that eases the learning process. Regardless of your starting point, users are assured a step-by-step journey towards expertise with any of these options.
Fourth Round – Customer Support Allies
Customer support can make or break your experience with a software tool. Imagine each platform’s support team as loyal sidekicks ready to assist you in your journey. Instapage's dedicated support is available through chat, email, and a comprehensive knowledge base, ensuring users have a range of resources for troubleshooting. Strikingly similarly offers robust support options with responsive chat and email help, while their extensive FAQ section caters to quick inquiries. FastPages.io provides solid support but relies heavily on documentation, which can be limiting for those needing immediate assistance. Nonetheless, all contenders emphasize customer satisfaction, allowing businesses to feel secure in their decisions. Each platform’s support creates a safety net, empowering marketers to focus more on strategy rather than technical difficulties.
Fifth Round – Cost Structures and Value for Money
Pricing is an important factor when exploring landing page builders. Instapage may present a higher upfront cost, yet its extensive features and customization capabilities justify the investment for serious marketers. Strikingly offers competitive introductory pricing, making it attractive for beginners or small businesses on a budget. FastPages.io takes a straightforward approach, focusing on efficiency without overwhelming users with pricing tiers. Ultimately, while all three platforms cater to different budgets, understanding the value they provide in terms of features, performance, and support is crucial.
In closing, selecting the right landing page builder boils down to your specific needs and preferences. Instapage, Strikingly, and FastPages.io all have unique advantages, making them strong contenders in their own right. Recognizing your goals and which features resonate most with your strategy will guide you toward the best choice. If customization, conversion optimization, and comprehensive reporting matter to you, consider giving Instapage a chance with its free trial or demo. Each platform has strengths, but it’s essential to determine what aligns best with your marketing objectives.