How Strikingly vs. Convertize vs. Instapage stack up against each other
Compare Instapage with Strikingly and Convertize to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Instapage helps Evolve boost conversion rates across Facebook
The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Strikingly vs. Convertize – Which Offers the Best Landing Page Experience?
Choosing between landing page builders can feel a bit like assembling your ultimate marketing superhero team. Each contender boasts unique capabilities that can elevate your campaigns. In this showdown, we’re pitting Instapage, Strikingly, and Convertize against each other to figure out who provides the best tools and features without breaking the bank. With the right landing page builder, marketers can not only cut costs but also improve conversion rates significantly. Instapage, in particular, empowers marketers to create tailored landing page experiences that foster brand trust and customer loyalty, vital components in the competitive digital landscape. Whether you are looking to launch a quick campaign or an in-depth marketing strategy, understanding the strengths of these platforms is crucial for maximizing your ROI. Join us as we explore these three contenders through various rounds of comparison, providing insights that will help you make an informed decision.
Meet the Challengers
Welcome to our friendly rivalry in the world of landing page builders! First up, we have Instapage, a tool celebrated for its extensive customization options and robust analytics that support conversion optimization. Next, Strikingly, known for its simplicity and ease of use, targets those who may be new to website design but still want stunning results. Finally, we have Convertize, which distinguishes itself with its innovative features designed to enhance conversion rates through A/B testing and smart content suggestions. Each platform holds its own in this competitive arena, attributed to their distinct features catering to a variety of marketing needs. In this article, we will delve deeper into their capabilities, reviewing how each can meet your specific requirements. Whether you're a marketer seeking comprehensive customization or a novice looking for a straightforward solution, this showdown will highlight the best options available.
Round One - Feature Showdown
Template Selection and User Friendliness
When it comes to template variety, Instapage emerges as a front-runner, offering more than 200 professionally designed templates that cater to various industries and campaign types. The platform's intuitive drag-and-drop editor makes customization a breeze, allowing even those with minimal tech skills to create stunning pages on the fly. Strikingly, though limited in template variety, provides a solid selection of stylish and modern templates suitable for one-page websites that catch the eye quickly. The user interface is incredibly straightforward, making it ideal for those new to landing page construction. Convertize, while also offering a wide array of templates, emphasizes intelligent features such as their unique conversion-focused elements that adapt based on visitor behavior, creating a more tailored experience. Overall, while all three platforms provide user-friendly environments, Instapage’s extensive options give it a distinct edge in template variety and customization.
Instapage: Your Go-To for Customization and Optimization
Instapage stands out as a powerhouse in the realm of landing pages, designed with marketers in mind. Its ability to create hyper-targeted landing pages means you can segment your audience to increase relevance and drive conversions. The platform offers features such as A/B Testing, real-time collaboration tools, and advanced analytics. These allow marketers to not only design beautiful pages but also to refine them based on data-driven insights. The versatility of Instapage enables users to create personalized experiences that resonate with potential customers, thereby boosting conversion rates significantly. By fostering brand loyalty and building trust through relevant content, Instapage positions itself not merely as a tool, but as an essential partner for your marketing success.
Round Two - Performance and Speed
When considering landing page builders, speed is paramount in delivering a positive user experience. Picture this: waiting in line at a coffee shop that moves at a snail's pace - it's frustrating and likely puts a damper on your day. Similarly, a slow loading landing page can disrupt the flow of your marketing efforts. In this round, we will examine how each platform stacks up in terms of performance and loading speed, ensuring that your potential customers aren't left waiting and wandering elsewhere.
Instapage Perks:
- Fast loading times due to optimized designs that cater to mobile and desktop devices
- Utilizes a CDN (Content Delivery Network) to enhance global reach and speed
- Built-in AMP support to create lightning-fast mobile landing pages
- Regular updates ensure features and speed enhancements are current
Strikingly Strengths:
- Designed for simplicity, which translates to quicker load times for basic sites
- Hosting included, reducing potential bottlenecks from external hosting providers
- Responsive designs are automatically optimized for mobile devices
Convertize Strengths:
- Focus on optimized landing page elements enhances loading speed
- Integrated with CDN services to ensure fast performance
- Test variations load quickly, providing real-time feedback on user interactions
- Continual software enhancements aimed at performance improvements
In this round, although all three builders perform admirably in terms of speed, Instapage appears to take the lead due to its advanced optimization techniques and CDN support, ensuring users experience minimal wait times and high performance regardless of their location.
Round Three - User Experience and Learning Curve
The ability to use a platform effectively is just as essential as the features it offers. Each of these platforms caters to different skill levels, with Instapage leading the charge in terms of advanced functionality while remaining user-friendly. Strikingly shines for its intuitive interface, making it extremely accessible for those who may be intimidated by web design. Convertize bridges the gap by offering robust features along with helpful onboarding support, easing users into its capabilities. As you navigate through each, it's clear that while Instapage comes with a slight learning curve, its wealth of options ultimately pays off, offering extensive customization power that seasoned marketers will appreciate. Whether you're a beginner or a veteran, these platforms aim to cater to your learning journey smoothly.
Round Four - Customer Support Heroes
Customer support is like having your sidekick by your side when tackling your marketing challenges. All three platforms provide a variety of support channels ranging from chat to email, assisting users promptly. Instapage excels with a comprehensive knowledge base and community forum that users can reference anytime. Strikingly, while offering reliable email support, also includes a helpful resource center filled with tutorials and guides that help smooth the learning curve. Convertize prides itself on its responsive customer service team, who are known for their quick turnaround times on inquiries. Each platform’s support squad contributes to creating a positive user experience, ensuring that help is just a click away when needed.
Round Five - Cost and Value Analysis
When considering a landing page builder, cost plays a significant role in decision-making. Instapage is priced on the higher end, but many users argue that the investment is worth it due to the extensive features and benefits it offers. Strikingly, on the other hand, provides affordable plans suited for smaller businesses or individuals, though it may lack some of the more advanced features. Convertize occupies a middle ground, offering great value through its unique features designed for optimizing conversion rates. When weighing costs, think about your specific needs – whether you need comprehensive support, advanced features, or just a simple solution for landing pages is crucial.
In conclusion, while each platform has its unique strengths and caters to different user needs, Instapage stands out as a leader in customization and performance. Depending on your requirements, you'll want to consider what matters most—be it features, pricing, or support. As you think about your choices, consider taking Instapage for a test drive with a free trial to find out if it's the right fit for you.
