How Squarespace vs. Joomla vs. Instapage stack up against each other

Compare Instapage with Squarespace and Joomla to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from Squarespace and Joomla.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Vita escalate lead generation efforts and client engagement with Instapage

Vita is a full-spectrum professional brokerage firm in the employee benefits industry

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

Swytch shifts into high gear with Instapage

Netradyne drives higher results with Instapage

Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. Squarespace vs. Joomla – The Showdown of Landing Page Builders

Choosing the perfect landing page builder can be likened to assembling a dream team for an epic quest. Each tool has its own set of skills and strengths, but in the end, which one will help you achieve your marketing objectives? In the arena of online marketing, Instapage, Squarespace, and Joomla stand out as contenders, each boasting unique features that cater to different audiences. This guide aims to provide a thorough comparison, making your decision as breezy as a walk in the park. Let’s embark on this informative yet engaging journey to uncover which platform deserves the crown. (min:200 words,add the small paragraphs in this paragraph.)

Meet the Heavyweights: An Introduction to Our Favorite Tools

Our three contenders are no strangers to the world of landing page creation. Instapage, known for its powerful optimization tools, is designed specifically for marketers looking to enhance conversions. Squarespace is celebrated as a user-friendly website builder that offers beautiful templates to help elevate your brand’s online presence. Lastly, Joomla is an open-source content management system that grants users a high level of flexibility and control. Together, they form a trifecta of solutions for differing needs in the digital landscape. As they enter the ring for comparison, each platform showcases its strengths and offers distinct advantages to cater to marketers, designers, and developers alike. (min:200 words,add the small paragraphs in this paragraph.)

Round One: Feature Showdown

Template Options and User-Friendliness: Comparing the Essentials

In the realm of landing pages, template variety and ease of use are crucial elements. Squarespace stands out with its array of visually stunning templates, perfect for users who want a sophisticated look with minimal effort. However, while it is relatively easy to use, customization options can be limited for advanced users. On the other hand, Joomla, while offering extensive customization options, may pose a challenge to those new to web development due to its steeper learning curve. Instapage shines bright in this area; it provides a diverse range of customizable templates specifically designed for maximum conversion. With a user-friendly drag-and-drop interface, teenagers to seasoned marketers can create compelling landing pages tailored to their needs without breaking a sweat. (min:200 words,add the small paragraphs in this paragraph.)

Instapage: Your Ally in Customization and Conversion Success

Instapage is not just another landing page builder; it empowers marketers to reduce costs, grow conversions, and deliver highly relevant landing page experiences. Its extensive library of templates combined with robust A/B testing features enables users to find the winning combinations that resonate with their target audiences. The platform's advanced analytics provide insights into visitor behavior, allowing marketers to make data-driven decisions for further optimization. By positioning itself as a partner in success, Instapage offers the tools necessary for marketers to increase brand trust, foster customer loyalty, and ramp up conversion rates effectively—all in one place. (min:200 words)

Round Two: Speed Matters – Website Performance Analysis

Let’s discuss the importance of website speed with a light-hearted analogy. Picture yourself in line for your morning coffee; if the wait is too long, you're likely to become impatient and frustrated. Similarly, slow loading times on landing pages can lead to a poor user experience and ultimately lost conversions. Analyzing the speed and performance of our contenders is essential to gauge their ability to retain visitors and enhance their experience. (min:200 words,add the small paragraphs in this paragraph.)

Instapage's Performance Benefits:

  1. Fast loading times due to optimized hosting.
  2. Automatically adjusts for mobile responsiveness.
  3. Highly efficient caching mechanisms to enhance speed.
  4. User-friendly interface does not impede page loading.

Advantages of Squarespace in Speed:

  1. Leverages fast servers for quick loading times.
  2. Built-in optimization features for all templates.
  3. Continuous updates and improvements to enhance performance.

Joomla's Speed Capabilities:

  1. Offers caching plugins to boost page speeds.
  2. Can be optimized through various extensions and settings.
  3. Speed performance can improve significantly with proper configuration.

In conclusion, while Squarespace and Joomla have their merits in terms of speed, Instapage stands out as the top choice for those needing swift, reliable landing pages that retain visitors and promote conversions effectively.

Round Three: Navigating Usability and Learning Curve

Let's transition to another critical aspect of landing page builders: usability. Instapage welcomes newcomers with its intuitive interface that is designed to let users start building landing pages immediately. Squarespace also prides itself on simplicity, appealing to those who may not have extensive coding knowledge. Joomla, while powerful, is best suited for those who are willing to invest time into learning its more complex features. Regardless of their starting point, users of any platform can feel confident they'll be on the path to creating effective landing pages. (min:200 words,add the small paragraphs in this paragraph.)

Round Four: Support Charset

The platforms' customer support can be akin to having a trusty sidekick always ready to help in a pinch. Instapage offers live chat support, extensive documentation, and a rich knowledge base, making it easy for users to find answers quickly. Squarespace similarly provides 24/7 customer support, with a focus on personalized assistance through various channels. Joomla relies heavily on its community forums, where users can seek guidance from extensive documentation and user-submitted tips. In this arena, Instapage and Squarespace stand out on the support front, taking the lead with in-depth resources that keep users empowered and informed. (min:200 words,add the small paragraphs in this paragraph.)

Round Five: Cost Analysis and Plans

Navigating through pricing can often feel like walking a tightrope, but it's crucial to make an informed decision. Instapage provides a clear value proposition through its tailored plans that focus on lead generation and optimization. While it may be slightly more costly than Joomla's free model and Squarespace's mid-range plans, the return on investment could be significant due to the features available. Squarespace balances cost and value quite well, appealing to a creative audience, while Joomla is perfect for those who want to minimize upfront costs and can manage the technical setup themselves. Overall, understanding what you need from a landing page builder will ultimately guide you toward the best investment for your goals. (min:200 words)

To wrap up this thorough examination of Instapage, Squarespace, and Joomla, it’s evident that each platform has its unique strengths. Ultimately, your choice depends on your specific needs, whether they be in features, support, or pricing flexibility. For those focused on powerful landing page optimization, there's no competition—give Instapage a try today with their user-friendly free trial or demo, and watch your marketing efforts flourish.

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