How Simvoly vs. Cognito Forms vs. Instapage stack up against each other
Compare Instapage with Simvoly and Cognito Forms to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get started
See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Instapage helps Evolve boost conversion rates across Facebook
The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Simvoly vs. Cognito Forms – A Comprehensive Showdown
Selecting the right landing page builder is akin to assembling an all-star team for your marketing campaign. Just like superheroes have their unique skills, so do these platforms, each bringing something different to the table. The quest for the perfect builder starts here, as we explore the strengths and weaknesses of Instapage, Simvoly, and Cognito Forms, guiding you through this exciting showdown. By the end, you'll be equipped with the knowledge to make an informed choice that aligns with your marketing goals. So, buckle up as we embark on this journey into the world of landing page builders, ready to uncover the nuances that make each contender shine (and some that might dim their sparkle). Our first round will explore what these platforms bring to the digital stage, highlighting their uniqueness and why they're worth your consideration in building effective landing pages.
Meet the Contenders: An Overview
In one corner, we have Instapage, known for its rich features that empower marketers to create high-conversion landing pages that resonate with audiences. Acknowledged for its robust customization options, it allows brands to craft personalized experiences that enhance trust and loyalty. Beside it stands Simvoly, a versatile platform boasting its website-building capabilities alongside landing pages, making it an all-in-one solution for those who appreciate versatility. Lastly, stepping into the ring is Cognito Forms, distinguished for its focus on form management and simplified user experience for those who prioritize collecting data without a hitch. Together, these three platforms represent a spectrum of choices that cater to different business needs, making for an engaging contest to determine which will ultimately serve your landing page strategy the best. Each contender has carved out its niche, ensuring that no matter which one you choose, you’ll be gaining access to powerful tools designed to elevate your marketing efforts.
Round One - Feature Showdown
Template Diversity and User Friendliness
When evaluating landing page builders, features play a critical role in determining which tool suits your needs best. Starting with Simvoly, it offers a diverse array of templates that cater to various industries and use-cases. Users appreciate its drag-and-drop functionality, which enhances ease of use. While its library is respectable, it may not always match the breadth of Instapage's offerings. Instapage shines with a staggering selection of high-quality templates specifically designed for conversions, focusing on user experience and engagement. Its user-friendly interface ensures that even a beginner can create stunning pages in a matter of minutes. Cognito Forms, while primarily a form builder, offers a few landing page functionalities. However, it lacks the extensive template options that users of Instapage and Simvoly find essential. In conclusion, for template variety and ease of use, Instapage emerges as the standout champion, followed closely by Simvoly, with Cognito Forms trailing in this department.
Instapage: The Leading Customization and Conversion Tool
What sets Instapage apart from its competitors is its unparalleled customization capabilities, allowing marketers to mold landing pages to their specific needs. With advanced A/B testing functionalities, Instapage can significantly enhance conversion rates through precise data-driven decisions. Marketers benefit from its rich analytics tools that provide deep insights into user behavior, enabling real-time adjustments to optimize landing page performance. Furthermore, brands can deliver personalized experiences that foster brand trust, thereby encouraging customer loyalty. Instapage facilitates seamless integration with major marketing tools, ensuring that your landing pages work in harmony with your broader marketing strategy. With its commitment to performance, Instapage is more than just a landing page builder; it is a strategic partner for businesses focused on maximizing returns on their marketing investments.
Round Two - The Speed Factor
In this digital world, speed can make or break user experience. Think of slow-loading websites as waiting in line for coffee; it can lead to impatience and lost interest. Speedy landing pages keep users engaged, while sluggish ones can have them clicking away in search of quicker alternatives. This round will assess how each platform performs in this crucial aspect of user experience.
Advantages of Instapage:
- Lightning-fast loading times that enhance user experience
- Advances in server optimization ensuring minimal delays
- A/B testing features that help determine the fastest performing pages
- Integrated analytics tracking to monitor and boost performance
Simvoly Advantages:
- Solid performance with good loading speeds
- User-friendly interface that minimizes loading conflicts
- Consistent updates focused on improving speed
Cognito Forms Advantages:
- Fast form submission processing that doesn’t hinder load times
- Simple design that minimizes performance lags
- Optimized for quick data collection
In summary, performance remains a significant aspect when deciding among these top contenders. While Simvoly and Cognito Forms provide good performance, Instapage excels with superior speed capabilities, making it the top choice for marketers who want to ensure rapid user engagements.
Round Three - Navigating Usability
Navigating the user experience is pivotal when assessing landing page builders. Each of these platforms takes a unique approach to usability, catering to audiences ranging from novices to seasoned marketers. Starting with Simvoly, its minimalist interface welcomes newcomers who may feel overwhelmed with complex tools. It encourages ease-of-use while still providing ample resources for advanced users to explore more in-depth functions. Instapage takes usability a notch higher, offering intuitive features that simplify the landing page creation process. Its robust editing tools pamper users, enabling real-time adjustments that maintain workflow efficiency. Cognito Forms, while more focused on forms, has streamlined processes that allow even the least tech-savvy users to navigate without the fear of getting lost. Ultimately, all three platforms present friendly experiences, but for those seeking comprehensive usability combined with powerful features, Instapage stands out as the go-to option.
Round Four - Customer Support
Thinking of customer support as loyal sidekicks, each platform showcases its dedication to coming to users’ rescue whenever needed. Instapage offers a plethora of support channels, including live chat, email assistance, and phone support, empowering users with timely help. Additionally, it houses a well-maintained knowledge base filled with tutorials that make self-service inquiries manageable. Simvoly does not fall short, offering responsive support through multiple channels along with community-driven forums that allow users to share insights. Cognito Forms rounds out this round with solid customer service, though its focus on forms limits its availability compared to the others. Although all three platforms emphasize strong support systems, Instapage leads in providing comprehensive assistance to ensure users can maximize their success.
Round Five - Pricing Perspectives
When evaluating pricing structures, it's essential to find a balance between value and features. Instapage’s pricing reflects its comprehensive offerings, positioning itself on the higher end of the spectrum due to its advanced capabilities. However, businesses willing to invest are likely to see higher returns through improved conversion rates. Simvoly presents a more budget-conscious option with competitive pricing. This platform appeals to startups and smaller enterprises seeking an all-in-one solution. Cognito Forms comes in as the most affordable option but focuses its attention on forms, not full landing page capabilities. Each platform has its unique pricing strategy; the ultimate choice depends on your business needs and budget.
In conclusion, while all three platforms showcase their individual strengths, the best choice heavily relies on your specific needs and objectives. Are you looking for a standout customization experience coupled with high conversion rates? Instapage is your answer. However, if you desire a budget-friendly option that covers a broad range of tasks, Simvoly might be your best bet. Likewise, if your main focus is data collection via forms, Cognito Forms will meet your expectations. As the curtain falls on this comparison, we encourage you to explore each platform further, and don’t hesitate to take Instapage for a spin with its free trial to witness the benefits firsthand.
