How SendinBlue vs. Convert vs. Instapage stack up against each other
Compare Instapage with SendinBlue and Convert to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. SendinBlue vs. Convert – Who Comes Out on Top?
Choosing the best landing page builder can feel a bit like assembling your dream team of heroes, each with unique powers at their disposal. In one corner, we have Instapage, known for its exceptional ability to help marketers craft high-converting landing pages effortlessly. In the other corners are SendinBlue and Convert, both boasting impressive features of their own. This article aims to guide you through the attributes of these platforms while highlighting how Instapage empowers marketers in reducing costs, increasing conversions, and delivering targeted landing page experiences that enhance brand trust and customer loyalty. Join us as we settle the score! In this showdown, we'll dissect core features, speed, usability, customer support, and pricing—helping you make an informed decision that best supports your marketing ambitions.
Meet the Competitors: A Clash of Champions
Let's introduce our three contenders. First up is Instapage, renowned for its sophisticated customization tools and high-performance landing pages that drive sales. It stands out among its competitors for its robust platform designed to maximize conversions through smart features and insights. Next, we have SendinBlue, primarily recognized as an email marketing tool, yet it also offers a landing page builder that integrates seamlessly with its email capabilities. This duo can create powerful campaigns, reinforcing brand messaging across different channels. Finally, we have Convert, a platform respected for its powerful analytics and A/B testing functionalities, making it a solid choice for data-driven marketers aiming to refine their strategies over time. Each of these platforms has its strong points and specific target audiences, setting the stage for a lively comparison.
Round One - Features Showdown
Template Selection and User Friendliness
When it comes to template variety, SendinBlue provides a good mix of pre-designed templates that align with various industries, but it often falls short in customization options compared to Instapage. Furthermore, the ease of use is crucial; SendinBlue users report a straightforward interface ideal for beginner marketers. Convert also offers a selection of templates but is particularly known for its analytics capabilities. Yet, when faced with complex customization needs, users may find Convert's features slightly challenging to navigate. Instapage, on the other hand, reigns supreme in this category, offering hundreds of expertly designed, highly customizable templates that are adaptable to multiple devices. Its drag-and-drop functionality allows users to tweak designs effortlessly, making it user-friendly even for less technically inclined marketers.
Instapage: Your Partner in Success
Instapage sets itself apart with its robust suite of features tailored for conversion optimization. Not only does it provide unrivaled customization capabilities, but it also includes A/B testing tools directly within the platform. This enables marketers to test multiple versions of a landing page seamlessly, identifying which design garners the highest conversion rates. Additionally, Instapage integrates valuable analytics that allow for in-depth performance tracking. With its focus on delivering relevant landing page experiences, Instapage helps businesses build brand trust and foster customer loyalty that translate into repeat conversions.
Round Two - Speed and Performance
Imagine the frustration of waiting for your favorite coffee shop barista to prepare your drink, only to realize the delay may ruin your whole culinary experience. Digital users share similar sentiments when encountering slow-loading web pages. Therefore, landing page speed is crucial for providing excellent user experiences. Visitors often abandon pages that take too long to load, directly affecting conversion rates.
Instapage Performance Powerhouses:
- High-speed optimizations ensuring quick loading times.
- Dedicated cloud infrastructure designed for performance.
- Built-in caching and efficient content delivery networks (CDNs).
- Responsive design approaches maximizing performance on all devices.
SendinBlue's Speed Strengths:
- Automated optimization tools that swiftly enhance load speeds.
- A user-friendly dashboard with integrated performance tracking.
- Support for lightweight templates ensuring quicker displays.
Convert's Processing Perks:
- Intelligent resource management for optimized loading times.
- Comprehensive analytics providing insights on visitor retention.
- Able to implement heatmaps to understand user interaction.
In the race for speed and performance, all three platforms present valuable assets. Yet, Instapage's rigorous focus on optimizing user experience with rapid loading capabilities makes it a frontrunner for marketers dedicated to conversion.
Round Three - Navigating Usability and Learning Curves
Throughout this section, we’ll explore how each platform accommodates users of all skill levels. SendinBlue's intuitive interface shines with its uncomplicated approach, making it easy for beginners to create and launch effective landing pages. Convert, while slightly more complex, provides ample resources and tutorials that equip newcomers with the skills they need to excel. Instapage balances ease of use with advanced features, creating a nurturing environment for both novices and experienced marketers alike. Regardless of which tool you choose, you're on a journey toward mastering landing page creation and optimization.
Round Four - Support Heroes at Your Call
Customer support for these platforms can significantly influence your overall experience. Instapage boasts a rich array of support options, including live chat, email, and an extensive resource center filled with tutorials and community forums. SendinBlue also provides solid support through chat and email assistance, although some users report longer wait times for inquiries. Convert emphasizes its community-driven approach, encouraging user involvement through forums while also offering email support. In this round, Instapage shines brightly as it equips users with a support team ready to help them succeed.
Round Five - Cost and Value Comparison
The pricing of landing page builders varies greatly based on features offered. SendinBlue attracts attention with its cost-effective pricing structure that includes landing page creation as part of its broader marketing toolkit. Convert, while slightly higher in price, justifies its cost with advanced tools for analytics and A/B testing. Instapage, although premium-priced, provides undeniable value through its superior customization features and a proven track record for boosting conversion rates. It's vital to weigh each platform's offerings against your budget and marketing goals to determine which option is best suited for you.
In conclusion, while all three platforms offer unique advantages, the right choice is ultimately dictated by your specific needs and objectives. For those requiring extensive features, exceptional support, and high-conversion rates, Instapage emerges as a strong contender. Consider taking advantage of its free trial or demo to experience the power it offers firsthand. Your marketing success might just be a landing page away!
