How QuickPages vs. Convert vs. Instapage stack up against each other

Compare Instapage with QuickPages and Convert to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from QuickPages and Convert.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. QuickPages vs. Convert – Which One Takes the Crown?

Selecting a landing page builder can feel a bit like choosing your favorite ice cream flavor; each one has its unique taste, and you want to pick the one that leaves a lasting impression. In the world of marketing software, Instapage, QuickPages, and Convert stand out like the ultimate ice cream trio, each offering distinctive features and benefits for marketers. Whether you're looking to enhance your brand's trust, foster customer loyalty, or drive conversion rates through relevant landing page experiences, understanding how these three platforms compare is crucial. This article will dissect each competitor to help you determine which one aligns best with your marketing strategy, ensuring your campaigns run smoother than a hot knife through ice cream. So, buckle up as we take a closer look at these three contenders competing for the title of the best landing page builder.

Meet the Competitors: A Quick Introduction

As we venture into the world of landing page builders, it's essential to know who we're dealing with. Instapage, QuickPages, and Convert are three notable players, each vying for a spot in your digital marketing toolkit. Instapage is renowned for its ability to create visually stunning and highly customizable landing pages, empowering marketers to reduce costs and maximize conversions with ease. On the flip side, QuickPages prides itself on its speed and simplicity, making it accessible for those new to the realm of digital marketing. Convert, the final contender, focuses on optimization, offering A/B testing and data-driven insights that help refine landing page performance. In this friendly rivalry, we're not just looking at who can deliver the prettiest pages but who can truly elevate your marketing game. Let's delve deeper into what each of these platforms brings to the table.

Round One - Features That Stand Out

Template Options and User-Friendliness

When it comes to choosing a landing page builder, features are paramount. Instapage shines with an expansive library of templates designed to cater to various industries and marketing initiatives. With a focus on customization, users can easily tweak layouts, colors, and elements to fit their branding needs. Meanwhile, QuickPages offers a more streamlined selection, prioritizing simplicity and speed; while this may appeal to beginners, it may limit options for advanced users looking for intricate designs. Convert, however, places itself in the middle ground. It provides a solid selection of templates conducive to A/B testing and campaign optimization. By weighing the template variety and ease of use separately, users can gauge which platform aligns best with their design style and technical capability. Thus, the choice comes down to personal preferences in terms of creativity versus practicality.

Instapage: A Customization Powerhouse

Instapage sets itself apart as a powerhouse, serving marketers who crave high levels of customization and conversion optimization tools. This platform empowers users to craft landing pages that not only align with their branding but also drive meaningful engagement. With features like heatmaps and built-in A/B testing, Instapage doesn't just stop at aesthetics; it provides invaluable insights into user behavior. Marketers can assess which designs work best, enabling them to make data-driven decisions that enhance conversion rates further. Instapage serves as a partner in success, helping brands establish trust and build customer loyalty through relevant and effective landing page experiences, making it a head above the rest.

Round Two - Speed: A Race to Performance

Speed is the name of the game when it comes to user experience. Imagine waiting in line at your go-to coffee shop. A slow-paced line can throw off your entire day. Similarly, slow-loading landing pages can lead to high bounce rates, leaving potential conversions on the table. Understanding this, we delve into how each platform performs under pressure: the speed of loading pages and overall user experience is a critical factor in determining which one wins this round.

Instapage's Speed Advantages:

  1. Instapage boasts optimized performance with lightning-fast loading times.
  2. Dynamic content loading reduces wait times for end-users.
  3. Integration with CDN (Content Delivery Networks) enhances global reach without sacrificing speed.
  4. Regular performance updates ensure the platform adapts to evolving web standards.

QuickPages' Speed Highlights:

  1. QuickPages excels in simplicity, providing quick setups that lead to faster launches.
  2. Auto-optimized images help reduce page sizes for quicker loading.
  3. Minimalistic design choices ensure less clutter and a more streamlined experience.

Convert's Speed Features:

  1. Built for performance, Convert offers rapid page rendering.
  2. Lightweight scripts enhance page speed without sacrificing functionality.
  3. Efficient caching mechanisms keep repeat visits fast and responsive.
  4. A/B testing processes are optimized, reducing load times while experimenting.

After examining the speed performance of each contender, it's clear that all three builders have their strengths. However, Instapage emerges as the frontrunner, showcasing advantages in both loading times and overall performance metrics that are critical for effective marketing campaigns.

Round Three - User Experience & Learning Curve

Learning a new platform can be akin to navigating a new city; it can be daunting at first, but it eventually becomes second nature with the right guidance. Each of these landing page builders caters to a different audience, making learning curves an important factor. Instapage features a user-friendly interface equipped with drag-and-drop functionality, allowing marketers of all skill levels to create impressive landing pages with minimal effort. QuickPages, with its streamlined processes, welcomes newcomers, making their user experience quick and efficient. Despite its focus on optimization, Convert offers robust resources and tutorials aimed at empowering users on their journey to mastering landing page optimization. Ultimately, regardless of your starting point, all platforms provide an environment conducive to learning and growth.

Round Four - Customer Support: Your Marketing Sidekicks

In the world of landing page builders, exceptional customer support can make a world of difference. Imagine having a dedicated sidekick ready to assist you with your marketing endeavors. Instapage takes pride in its comprehensive support options, including live chat, email, and phone support. Their extensive knowledge base and community forums further enrich the support experience. QuickPages offers similar avenues, emphasizing quick responses to common queries, ensuring users feel guided through any hurdles. Convert rounds out the trio with dedicated support channels, including online resources, live chat, and extensive documentation, aiming to empower users in understanding their tools. Each platform offers customer support that acts as a trusty sidekick, facilitating problem-solving and enhancing user satisfaction.

Round Five - Pricing Structures: Finding the Best Fit

When evaluating pricing structures, it's crucial to understand the value you get from each of these platforms. Instapage offers flexible pricing plans that cater to various businesses and their budgets, allowing you to choose a plan that aligns with your marketing needs. QuickPages takes an affordable approach, encouraging newcomers to dip their toes without breaking the bank. Convert's pricing model focuses on providing businesses with potent tools for a competitive edge, emphasizing return on investment through increased conversion rates. As you weigh your options, consider the features, support levels, and overall pricing plans. It’s vital to select a platform that aligns with your budget while meeting your needs for effective marketing.

In conclusion, while all three platforms exhibit unique strengths, the choice ultimately depends on your specific needs and priorities. If you value high customization and are focused on driving conversion rates, Instapage clearly stands out as the best choice. QuickPages serves those seeking speed and simplicity, while Convert appeals to marketers who prioritize data analytics and optimization. With a free trial option available, you can experience Instapage firsthand, allowing you to see how it can empower your marketing efforts, reduce costs, and enhance customer experiences that boost brand trust and loyalty.

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