How QuickPages vs. 1&1 Website Builder vs. Instapage stack up against each other
Compare Instapage with QuickPages and 1&1 Website Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. QuickPages vs. 1&1 Website Builder – The Ultimate Showdown
Choosing the right landing page builder is like assembling your dream team of marketing superheroes. Each tool comes with its unique powers aimed at tackling the challenges of online marketing. In this face-off, we’ll explore how Instapage teams up with QuickPages and 1&1 Website Builder, weighing their features, benefits, and drawbacks. Our journey will reveal the unique strengths of each option, ultimately determining who takes the crown for the best landing page builder. By the end, you'll better understand how these platforms empower marketers to minimize costs, enhance conversion rates, and deliver tailored landing page experiences that foster brand trust and customer loyalty. Strap in for an insightful ride through the digital world of landing pages.
Meet the Competitors
In the blue corner, we have Instapage, a powerhouse known for its robust customization features and top-notch conversion optimization tools. Deep within its core lies the ambition to deliver remarkable landing page experiences that not only boost conversion rates but also cultivate lasting customer loyalty. In the red corner, QuickPages takes the stage with its user-friendly interface and speedy setup process, winning over novices and seasoned pros alike. Finally, we have 1&1 Website Builder, a classic contender with an impressive array of versatile templates designed for various industries. Each of these platforms has carved out a niche in the competitive landscape of landing page builders, and it’s time to dive into what they bring to the table.
Round One - Feature Face-Off
Template Diversity and User Experience
When it comes to choosing the right platform, the variety of templates and ease of use are paramount. Instapage shines with a vast selection of customizable templates designed specifically for maximizing conversions. Their templates are not just eye-catching; they’re backed by research that ensures each design element encourages user interaction. In contrast, QuickPages boasts simplicity as its key advantage. Users can whip up beautiful pages in minutes, thanks to its intuitive drag-and-drop interface. On the other hand, 1&1 Website Builder provides a robust library of templates suitable for numerous industries, though it may lack the specialized landing page features that Instapage provides. Overall, this first round appears to tip in Instapage’s favor due to its unique focus on conversion optimization through tailored designs.
Instapage: Your Partner in Conversion Success
Instapage empowers marketers by providing an unmatched platform for landing page customization and conversion rate optimization. With a user-friendly drag-and-drop builder, creating a bespoke landing page is seamless, ensuring that brands maintain a consistent voice and design that reflects their identity. Features like A/B testing empower users to experiment with different designs and content, pinpointing what resonates best with their audience. Additionally, Instapage integrates with numerous digital marketing tools, making it easier than ever for marketers to implement their campaigns efficiently. With its dedication to customer success, Instapage enables users to reduce costs while delivering relevant landing page experiences that enhance brand trust and customer loyalty.
Round Two - Speed Matters
Now, let’s bring speed into the spotlight. Imagine waiting in line for your favorite coffee - the anticipation builds, but if it takes too long, you might just walk away. Similarly, website loading times play a crucial role in user experience and can dramatically impact conversion rates. In this round, we will explore how each platform stacks up when it comes to speed and performance.
Instapage's Performance Highlights:
- Advanced performance optimization features ensuring quick loading times.
- Responsive design that adapts seamlessly across devices.
- Robust infrastructure that minimizes downtime.
- Built-in analytics to monitor and enhance speed continuously.
QuickPages' Performance Highlights:
- Quick setup enabling faster page launches.
- Simple interface optimized for quick changes.
- Generally reliable performance under moderate traffic loads.
1&1 Website Builder's Performance Highlights:
- Prospective integration of performance boosters during page setup.
- Access to reliable servers ensuring minimized downtime.
- User-friendly tools for performance monitoring and troubleshooting.
- Ample resources available to optimize page speed.
In conclusion, while all three platforms have their unique strengths, Instapage appears to take the lead in speed and performance, making it a preferable choice for marketers focused on retaining visitors and achieving conversions.
Round Three - Navigating Usability
In this round, we’ll explore the usability and the learning curves of each platform. Users seek platforms that make the design process intuitive and straightforward. Instapage stands out with an interface crafted for both beginners and experts, combining simplicity with powerful features. The visibility of tools and options helps new users acclimate quickly. QuickPages also emphasizes user-friendliness, allowing anyone to create a landing page swiftly, making it an optimal choice for novices looking to launch campaigns fast. Meanwhile, 1&1 Website Builder presents a straightforward option but may feel cluttered as users navigate through its various features. In summary, Instapage caters effectively to all user levels, ensuring a smooth path towards landing page mastery.
Round Four - Customer Support Allies
When marketing endeavors hit a snag, having helpful support is invaluable. In this next round, we’ll investigate the customer support offerings of each platform. Instapage provides dedicated support through live chat, email, and extensive resources like tutorials and community forums, ensuring users have ample guidance at their fingertips. QuickPages features robust customer support with various channels, allowing users to reach out for help quickly. In contrast, 1&1 Website Builder also offers live chat and email support; however, it lacks the community engagement found on other platforms. Ultimately, strong customer support can save the day, and Instapage, with its extensive support options, shines in this category.
Round Five - Price Check: Value for Your Investment
Finally, it’s time to discuss pricing. Understanding each platform's pricing structures allows users to gauge what they can expect for their investment. Instapage’s pricing might be higher, but with its premium features geared toward maximizing conversions, it provides substantial value for serious marketers. QuickPages offers a more accessible entry point, catering to individuals seeking a budget-friendly solution for quick page creation. Lastly, 1&1 Website Builder provides tiered pricing packages designed for various budgets but may not have the specialized tools focused on landing pages. Ultimately, the best value hinges on individual needs and marketing objectives.
To wrap things up, all three platforms demonstrate unique strengths suited to different objectives. Your choice should be guided by what you value most—features, customer support, or pricing structures. Instapage invites you to explore its capabilities with a free trial or demo, allowing you to experience firsthand how it can enhance your marketing efforts.