How Pagewiz vs. Convert vs. Instapage stack up against each other

Compare Instapage with Pagewiz and Convert to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from Pagewiz and Convert.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

Review platform 1
4.3/5
472+ real reviews
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4.5/5
363+ real reviews
Review platform 3
4.5/5
363+ real reviews
Review platform 4
7.7/10
56+ real reviews

Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. Pagewiz vs. Convert – Who's the Champion?

Choosing the right landing page builder can feel like assembling a dream team of superheroes for your marketing strategy. Each platform has its unique powers, ready to boost your business. Today, we’ll explore three strong contenders: Instapage, Pagewiz, and Convert. This journey promises to deliver insights as engaging as they are informative, ensuring you're equipped to make the best choice for your needs. Success in digital marketing hinges on effective landing pages that capture attention and drive conversions, making the right builder crucial. Let’s embark on this exciting comparison and unveil which platform emerges victorious.

Meet the Competitors

Introducing our three contenders, each recognized for their strengths in the landing page arena. Instapage is renowned for its extensive customization and effective conversion tools, helping marketers create tailored experiences that resonate with audiences. Pagewiz positions itself as an innovative choice for users seeking straightforward solutions with distinct features. On the other hand, Convert has carved a niche for itself among those prioritizing A/B testing and optimization. Together, these platforms represent a spectrum of solutions tailored to meet diverse user needs, all striving to enhance the performance of online marketing campaigns.

Round One - Feature Showdown

Template Options and Usability Comparison

When it comes to template variety and ease of use, each platform brings its unique offerings to the table. Instapage stands out with its vast library of customizable templates, designed for various industries and purposes. This diversity enables marketers to quickly pinpoint a design that aligns perfectly with their goals, facilitating a smooth start to their campaigns. Pagewiz, while impressive in its simplicity, offers a respectable selection of templates that cater mainly to straightforward campaigns. Its user-friendly interface is ideal for newcomers, allowing them to launch landing pages effortlessly. Convert leans towards A/B testing integration, providing a variety of templates meant for users who want to experiment and optimize their pages frequently. Though all three platforms provide ample templates, Instapage undeniably tops the list when it comes to sheer variety and customization options.

Instapage: The Ultimate Powerhouse for Conversion

Instapage is more than just a landing page builder; it’s a vital partner in enhancing your marketing success. The platform offers robust customization tools that allow marketers to create unique landing pages tailored specifically for their audiences. Its emphasis on conversion optimization includes an array of analytics tools to measure performance effectively. This functionality empowers users to make data-driven decisions, refining campaigns for improved outcomes. Instapage's ability to deliver relevant landing page experiences helps to build brand trust and customer loyalty. With its powerful integrations and automated workflows, marketers can streamline their processes to focus on what truly matters – driving conversions. The unmatched capability of Instapage sets it apart in the crowded arena of landing page creators.

Round Two - Speed and Performance Insights

Just like waiting in line at a favorite coffee shop, slow loading times can compromise user experience significantly. Speed plays a crucial role in landing page performance, affecting conversions and overall satisfaction. Let’s explore how each platform fares when it comes to speed and performance.

Instapage Strengths:

  1. Offers rapid loading times with optimized templates.
  2. Built-in AMP support for mobile users.
  3. Advanced caching techniques to enhance performance.
  4. Regular updates that refine speed and reduce latency.

Pagewiz Strengths:

  1. Efficient loading times due to streamlined features.
  2. Simple design choices lead to less complex pages.
  3. Less reliance on heavy graphics, improving speed.

Convert Strengths:

  1. Focuses on A/B testing, enhancing performance based on data.
  2. Fast integration with external tools for better speed.
  3. Optimized code to ensure quick rendering.

In conclusion, while all three platforms maintain commendable speed and performance, Instapage shines through with advanced optimization features that enhance user experience, making it the preferable choice for marketers aiming for maximum efficiency.

Round Three - Navigating Usability and Learning Curves

Each of these platforms aims to welcome both newcomers and experienced marketers. Instapage offers an intuitive interface filled with tutorials and guides to support users throughout their journey. Pagewiz leans into simplicity, helping beginners quickly understand the basic functions to create landing pages. Convert, on the other hand, appeals to those who appreciate strategy and analysis, providing a slightly steeper learning curve due to its robust A/B testing features. Regardless of your starting point, all three platforms guide users toward success, ensuring an accessible path to expert-level skills. With continuous support and resources, users can become proficient quickly, leveraging their chosen platform effectively.

Round Four - Customer Support Allies

Imagine each platform's customer support as dedicated sidekicks, always ready to assist. Instapage provides 24/7 customer support, with multiple touchpoints including live chat, email, and thorough documentation. Pagewiz offers responsive support through live chat and email, bolstered by community forums where users can share experiences. Meanwhile, Convert emphasizes a knowledge base replete with articles and resources, complemented by email support. The blend of available support options ensures users stay informed and empowered, navigating their projects without undue stress.

Round Five - The Price Tag and Value

Examining pricing structures reveals distinctive avenues laid out by each platform. Instapage employs a subscription model that reflects its extensive feature set, offering good value for marketers focused on customization and conversion. Pagewiz follows suit, with budget-friendly plans designed for smaller businesses or those starting. Conversely, Convert implements tiered pricing, allowing users to select packages based on their optimization needs. Understanding these financial commitments is key to discerning which platform best aligns with your goals.

As we wrap up our exploration of Instapage, Pagewiz, and Convert, it’s clear that each has its strengths tailored to different user needs. The right choice depends heavily on your unique goals – be it features, support, or cost-effectiveness. We encourage readers to take Instapage for a test drive with its free trial or demo, exploring firsthand how it empowers marketers to reduce costs, grow conversions, and deliver compelling landing page experiences that foster brand trust and customer loyalty.

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