How Pagewiz vs. Beaver Builder vs. Instapage stack up against each other

Compare Instapage with Pagewiz and Beaver Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from Pagewiz and Beaver Builder.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. Pagewiz vs. Beaver Builder – The Ultimate Showdown!

Choosing the perfect landing page builder can be like assembling the ultimate superhero team—each tool brings unique powers to the table, and finding the right combo can significantly boost your marketing strategy. Just as superheroes need to work in harmony to conquer challenges, marketers require seamless and effective landing pages to optimize their campaigns. In this whimsical yet informative comparison, we will explore three leading platforms: Instapage, Pagewiz, and Beaver Builder. Each of these contenders comes with unique features, strengths, and weaknesses. Our goal is to provide you with valuable insights to help you select the best option for your specific needs. By analyzing their functionalities, ease of use, costs, and ongoing support, you’ll be well-equipped to make an informed decision. So, buckle up as we embark on this journey to discover which landing page builder truly reigns supreme in the competitive marketing arena.

Meet the Competitors: A Quick Introduction

In the red corner, we have Instapage, recognized as a powerhouse in landing page creation that empowers marketers to reduce costs, grow conversions, and deliver relevant experiences. Instapage focuses on providing users with customizable templates and a suite of tools designed for conversion optimization. In the blue corner is Pagewiz, which shines with its user-friendly interface and solid tracking capabilities, helping marketers create optimized landing pages effortlessly. Lastly, we have Beaver Builder, known for its flexibility as a WordPress plugin that allows users to craft unique landing pages while integrating seamlessly with existing WordPress sites. Each of these tools caters to different segments of the market, with Instapage targeting enterprises seeking a robust platform, Pagewiz appealing to smaller businesses with its straightforward approach, and Beaver Builder perfect for WordPress enthusiasts. Together, they represent a comprehensive overview of the landing page landscape, making this comparison crucial for anyone looking to enhance their online marketing efforts.

Round One - Feature Face-Off: What Do They Offer?

Template Variety and User Experience – A Closer Look

When it comes to creating effective landing pages, the range of templates and ease of use can significantly impact a marketer's ability to execute campaigns swiftly. Instapage boasts an extensive library of over 500 customizable templates designed for various niches, catering to marketers’ diverse needs. Its drag-and-drop functionality allows users to create landing pages quickly without requiring extensive coding knowledge. Pagewiz matches this with a strong selection of templates tailored for high conversions, combined with a user-friendly interface that beginners appreciate. On the other hand, Beaver Builder offers a unique twist with its WordPress integration; while it provides fewer dedicated landing page templates, its building blocks enable users to create pages from scratch with a high degree of customization. With Beaver Builder, you can embed various modular components seamlessly, giving experienced users the creative freedom to design impressive landing pages. In terms of user experience, Instapage and Pagewiz win points for accessibility, making it easy for novices to jump right in, while Beaver Builder appeals to those already invested in the WordPress ecosystem.

Instapage: Your Go-To for Customized Landing Pages That Convert

Instapage stands out in the marketplace by offering some of the most powerful customization options available. Whether you’re a seasoned marketer or just starting, the platform's intuitive interface provides ample opportunities for personalization, with A/B testing capabilities to see which designs convert best. Marketers can tailor their landing pages according to their brand's image, resulting in higher engagement and trust. Instapage also promotes collaboration with real-time editing features, enabling teams to brainstorm and make changes on the fly without waiting for updates. Additionally, its integration with various analytics tools helps track the performance of landing pages meticulously. By leveraging Instapage, users not only enjoy effective customization but also reap significant conversion optimization benefits, leading to improved ROI and strengthened customer loyalty. Choosing Instapage means investing in a true strategic partner that can significantly enhance your marketing efforts.

Round Two - Speed and Performance: Does It Matter?

Imagine a bustling café where customers are eager for their morning brew. Now picture a long line moving at a snail's pace. Frustrating, right? Just like that coffee shop scenario, slow loading times for landing pages can deter potential customers, resulting in lost opportunities. Performance and speed are critical factors that affect user experience, leading to either conversions or abandonment. Users want their landing pages to load quickly; otherwise, they might click away in seconds. Each of our contenders handles speed and performance differently, making this round essential for determining the best option for your business.

Instapage Advantages:

  1. High-speed hosting ensures fast loading times.
  2. Built-in AMP support for mobile optimization.
  3. Optimized for SEO to enhance search engine visibility.
  4. Performance analytics monitor page loading speed.

Pagewiz Advantages:

  1. Offers cloud-based hosting which benefits speed.
  2. Efficiently designed templates promote fast-loading pages.
  3. Tracking capabilities ensure performance monitoring.

Beaver Builder Advantages:

  1. Page caching built into WordPress enhances loading times.
  2. Minimal code generation leads to quick responsiveness.
  3. Customizable front-end editing improves user experience.
  4. Can be optimized with additional WordPress tools.

In conclusion, speed and performance are vital in ensuring that landing pages convert effectively. Instapage takes the lead for its built-in features and optimization tools. However, Pagewiz and Beaver Builder each offer unique strengths that cater to different user preferences, making them solid contenders in their own respects.

Round Three - Learning Curve: Who Makes It Easy?

With various marketing tools available, onboarding can often feel daunting. However, each platform approaches training and support differently. Instapage emphasizes simplicity from the start—marketers can take advantage of numerous tutorials and a detailed knowledge base that guides you step-by-step through the process. Pagewiz is also recognized for its intuitive interface, which lowers the learning curve for those new to landing page creation. The platform prioritizes usability, making it easy to jump in and start building. In contrast, while Beaver Builder may come with a slight learning curve due to its extensive customization features, the vibrant community and available resources make it easier to find help when needed. Regardless of your starting point, each platform has its way of supporting users on the path to becoming landing page experts.

Round Four - Customer Support: Which Sidekicks Are the Most Reliable?

Support is one of those critical elements that can either enhance or hinder your experience with a platform. Instapage offers a responsive support team accessible across various channels, including live chat, email, and extensive documentation. Pagewiz provides a solid support system as well, with a robust knowledge base and responsive email support. On the other hand, Beaver Builder's community forums serve as an invaluable space for exchanging ideas and solutions, bolstered by their comprehensive documentation. While all platforms strive to provide exceptional support, Instapage’s commitment to customer service secures its reputation as a reliable partner for marketers.

Round Five - Price Consideration: Finding the Right Fit for Your Wallet

When considering pricing, it’s important to evaluate what features you’re receiving for your investment. Instapage typically operates on a subscription model, which might seem pricy up front; however, they offer extensive features and analytics that can significantly boost conversion rates, making it a worthwhile investment for serious marketers. Pagewiz offers more cost-effective plans aimed at smaller businesses, providing essential features without breaking the bank. Beaver Builder, while a one-time purchase for the plugin, often requires additional investments for top-notch WordPress features. It’s crucial to recognize that while initial costs might vary, the long-term benefits could tip the scale. Assessing your business needs can help you determine which pricing model line up with your marketing goals.

Ultimately, your choice among these three platforms should depend on your unique requirements and objectives. Instapage, with its wealth of features and strong customer support, emerges as a worthy investment for those prioritizing customization and conversion optimization. Pagewiz appeals to those seeking simplicity and efficiency, while Beaver Builder’s strengths lie in its flexibility and integration with WordPress. Consider what you value most in a landing page builder and take advantage of free trials or demos to find the perfect fit for your marketing endeavors. In the end, each platform has its strengths, but the path to marketing excellence begins with the right tools.

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